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5 Tips for Getting Into Live Streaming

Cision

Over fifty people went with me as I narrated a test drive of Ford Motor Company’s 2016 Mustang, and I answered their questions in real time. . At a recent real estate conference, a luxury realtor shared with me that over 2,000 people had tuned into her first live tour of a South Florida home. Decide on mortality.

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The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

Big consumer brands can rely on big-name celebrities for promoting their brands because they can afford the high-dollar cost and, also, because it works. Dawn is an accredited public relations practitioner (APR) with 18 years of experience in public relations and marketing. Backpack Boy is a macro-influencer.

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What a Duck Can Do For “Social” Media Relations

Waxing UnLyrical

We all know visual content is consumed faster and shared more often than text. In order to help educate the public on how duck adoptions help YESS, we created several infographics and videos that we posted throughout the months leading up to the race. What a Duck Can Do.

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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? What are some of the platforms and I guess you could say tools that you use to really understand what is resonating with the public? It really has to be at the center of what you do.

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