Remove Consumer Remove Infographics Remove Pitching Remove Product Launch
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What is Technology PR?

5W PR

Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits. This is especially effective for consumer technology products.

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The Anatomy of a Press Release: Types, Templates, and Examples

Buzzstream

Unlike announcing a product enhancement that may no longer be relevant after 6-months or a year, releasing reports full of valuable data can get cited for many years. Examples of assets include data, infographics, and videos, among others. Tip: Look at the product specs or any marketing and sales material.

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Behind the Headlines with Kristin Daher

Cision

In this interview, Daher sat down to discuss with me the challenges of being a new agency owner, how to deliver effective pitches, and how she’s embracing the many changes in the field of PR. From B2B to non-profit to consumer technology, I knew I loved PR, but I wasn’t serving the right industry. before sending any pitch.

Pitching 228
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2024’s Top 5 PR Trends: What to Watch

Newsfile

List and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. As digital content consumption rises, diversifying your approach with videos, podcasts, images and infographics is key to capturing audience attention and effectively telling your brand’s story.

Trends 105
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How to Choose the Best Press Release Writing Service for Your Specific Needs

PR Fuel

Perhaps you have a new product launch or event that needs to be publicized. Although social media and content writing has its place, these methods are better at reaching consumers instead of news organizations. They can also include photographs, media, or infographics depending on the topic. Concise Conclusion.

Writing 52
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7 Things You Need to Do After Publishing New Content

Contently - Strategy

And this process might look very different for multiple pieces of content surrounding a significant product launch versus a one-off blog post. The sales team to use in upcoming sales efforts such as pitch meetings. Execute a larger internal communications plan. What might this look like?

eBook 120
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6 Smart Ideas For Fall PR

ImPRessions - Crenshaw Communications

Another good idea: draft a simple byline or blog post on “Scary Customer Stories” or “Nightmare Product Launches.” For example, IoT devices for the home can factor into smart pitches on fall clean-up and prep stories. Some of the best pitches tie a client product or service to pop culture coverage.

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