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Three lessons brands can learn from the Hockey Canada Scandal

NewsWhip

Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Lloyd is the President and Narrative Lead of Curious Public. Again, the organization was siphoning public money and kids’ registration fees to out-of-court settlements rather than fixing the root of the problem. .

Brand 148
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Maintaining Trust in the Age of AI

Presspage

During a financial crisis, the public side of communications requires human judgment, empathy, and adaptability. After all, corporate communications is no longer about sending press releases. Human involvement remains indispensable in managing crisis communications and maintaining trust with stakeholders.

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Maxim Behar: Social media has made the world better and more understandable, don't be afraid of it!

Maxim Behar

On the contrary - in the last few cases, it is they who have served to inform the public about who thinks what, what they have done and what they think about what they have done. The influencer must have an impeccable reputation and really build trust with their followers by being upfront and honest with them.

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Search listening and insights

Stephen Waddington

It provides a good proxy for public opinion. Search listening Search listening based on understanding the queries that users ask of Google is becoming a powerful form of insight for marketing and public relations planning. Google will return the topics about which the UK public is currently seeking advice.

Google 124
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15 Lessons Learned From 17 Years of Crisis Post-Mortems

Katie Paine's Measurement Blog

The first thing I noticed is that 17 years of crises is a lot of bad publicity. In one of my earliest columns, I applauded Nabisco for getting in front of a budding crisis by sending a “Cookie Inspector” into a classroom to publicly count chips. The bigger the target, the more likely the crisis. Nice guy: good. To err is human.

Crisis 52