Sword and the Script

NOVEMBER 4, 2014

Constraint breeds creativity. It may seem counterintuitive, but the ingenuity of deftly navigating the most difficult of binds goes to show PR is often as much about problem solving as it is communication. The company is getting accolades from other reputable marketers. 6 Creative PR Ideas for Blended Media.

Crisis Communications 117

Crisis Communications Creativity Crisis Communications 117

5W PR

SEPTEMBER 9, 2021

As more people adopt smartphones and join social networks, a multi-pronged crisis communication and reputation management strategy is critical for small businesses’ long-term success. When done the right way, public relations allows companies to tell as many people as possible about a business in a cost-effective manner.

Small Business 158

Small Business Publicity Social Media Web 158

Onclusive

JUNE 29, 2018

This month, AirPR hosted the webinar “How to Protect Your Brand in a PR Crisis.” Moderated by Heidi Sullivan, President of HKSully Consulting, the webinar outlined best practices in the New PR world of rapid-response and all-way communication. How crisis communications has changed.

Crisis 186

Crisis How To Brand Branding 186

Newsfile

JANUARY 30, 2024

McKinsey & Company, 2023 By all accounts, PR pros are increasingly using generative AI in their roles and this is expected to steadily increase over the next year. For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more. and Salesforce.

Trends 105

Trends YouTube Video Social Media 105

Solo PR Pro

JANUARY 18, 2022

Pretty much all day I would watch movies, and then I’d go into the editing room and take bits and pieces of the movies and come up with creative promotions to get people to watch,” she says, adding that she loved the job, even though it was very challenging. Shirley loves the clients and agencies she works with through Stage 1 PR.

Meeting 107

Meeting Pharmaceuticals Healthcare Pitching 107

Newsfile

JANUARY 24, 2024

McKinsey & Company, 2023 By all accounts, PR pros are increasingly using generative AI in their roles and this is expected to steadily increase over the next year. For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more.

Trends 52

Trends Data-Driven PR Analytics Survey 52

Prohibition

JANUARY 14, 2022

As a company, you want to be able to respond quickly and effectively with an appropriate plan. Instead, prepare a thorough and honest plan for responding to three levels of PR crises: ? A minor crisis. An event that gives your company a black eye but doesn’t threaten its survival. What is Consumer Sentiment?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62