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Platinum: Celebrating the CIPR at 70

Stephen Waddington

It’s also the name of a very special CIPR community project that celebrates its foundation in 1948. Co-creating a story of the CIPR In The Social Leadership Handbook , Julian Stodd describes three levels of narrative: personal stories; co-created stories; and organisational stories. Platinum has been published today by the CIPR.

Handbook 114
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Healthy Fights: An Unexpected Competitive Advantage

Stern + Associates

A former management consultant, Gallo’s interest in “informal organizations” – the behind-the-scenes networks at the heart of many communities that govern how things get done in practice – compelled her study of uncomfortable moments. Amy Gallo’s handbook is a treasure chest of practical, evidence-based tips.

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#InspireInclusion Is Nice and All, but What Does It Even Mean?

The Hoffman Agency

For example, HR materials, employee handbooks? A prime example would be the importance of supporting women from BIPOC communities in the U.S. to enter leadership roles. Prospect: No, we don’t have anything like that. Us: OK, no problem. Companies in the West should absolutely be prioritizing this as a key issue.

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To Serve the Public Good, PR Pros Can Help Stop Spread of Vaccine Disinformation

PRSay

Among the most toxic falsehoods — which, for the record, already has been thoroughly rebuked by the medical community — is the idea that vaccinations can lead to infertility. According to The American College of Obstetricians and Gynecologists, there isn’t any evidence that the vaccines can lead to loss of fertility.

Publicity 168
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Your profession needs you

Stephen Waddington

Public relations practice is developing through four stages of media: the media itself, influencers, owned media, and community. Community and commonality are frequently incorrectly transposed. Organisations seek to bring people together in a community around a purpose. Julian Stodd’s work in this area is exemplary.

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PR and propaganda in Ukraine

Stuart Bruce

The Ukraine Crisis Media Center describes itself as: “Ukraine Crisis Media Center was set up in March 2014 to provide the international community with objective information about events in Ukraine and threats to national security, particularly in the military, political, economic, energy and humanitarian spheres.

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Share This: a Recap of #measurePR with Richard Bagnall (Pt. I)

Waxing UnLyrical

We talked a lot about what “good” and “bad” measurement is, how Richard got interested in the field, and his leadership role with AMEC. Share This is billed as “the social media handbook for PR,” and it is very well-written (Richard sent me a copy). And much more. Based in the Washington, D.C.,