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Reputation on social media – Comms must own it or lose it

NewsWhip

I’d like to focus on a particular group who are impacted by this new reality: the professionals charged with protecting corporate reputation. Aggressively adapting to this future is going to be a requirement for these professionals to maintain their responsibility for reputation strategy – and their professional relevance. .

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Introducing Crisis Dashboard

NewsWhip

For global companies, reputation is the new gold. Meanwhile, the threats to reputation have never been more variable or complex. Today’s communications professionals are tasked with the delicate work of anticipating, managing, and responding to reputation crises, often all at the same time — and with very little time for analysis.

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My Take on the Fake News Debate

Flack's Revenge

Plus, Google and Facebook make money on fake news, and some say they’re just giving users what they want. Some place the problem at the doorstep of social networks and online news aggregators, such as Facebook and Google respectively. If they don’t, their brands and reputations (and hence businesses) will take a beating.

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The Ugly Side of Social Media Sharing

Waxing UnLyrical

I love the collaborative energy, thoughts and community. After two days of searching, we believe the process went something like this: 1) Susan’s Facebook friend saw the image on Susan’s Facebook page and commented, “Can I share this?? Guest post by Jenelle Conner. I am a social media advocate. Too funny!!!”

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Firefighter Called Racist Sues

Reputation Specialist Michael Toebe

Regardless of whether the person labeling another person in a way meant to hurt them is successful in their legal defense and possibly receives help from the court with their legal costs, one’s own reputation, ironically gets called into question when they are being sued for blaming someone else for ugliness.

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12 Places to Find Relevant Content Ideas Now

Cision

” “New Facebook” alerts me to new features on the platform, usually from highly reputable sources (I mention this because new Facebook features tend to incite a lot of interest). Where Talkwalker Alerts differs from Google Alerts is that the results are often from less reputable sources than Google Alerts.

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What is Predictive Media Intelligence?

NewsWhip

The media ecosystem seems to have all the predictability of a storm, with reputation threats, crises and major news events exploding on millions of potential vectors. . These networks include Facebook, used by 68% of US adults , and Twitter, used by 25%. . Alert consumer brands to emergent reputation threats .

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