ImPRessions - Crenshaw Communications

JUNE 26, 2019

Forty-four percent of 210 CEOs surveyed said their most important communication goal for 2019 was to sell the company’s products and services, and 60% said they were unlikely to speak out about any social issue. Being the steward of a company’s image and reputation comes with the job. Here are some of the most common. .

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

ImPRessions - Crenshaw Communications

AUGUST 8, 2017

Simmering issues of diversity and gender discrimination in the tech industry were spotlighted this week when an internal memo penned by a Google engineer went viral, causing a public relations earthquake for the company. Google enjoys a reasonably strong brand and corporate reputation. and regulatory burdens at home.

Google 185

Google Reputation Engineering Internal 185

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Here’s a look at those who came out on top, and others who took a reputation beating last year. After “Today” show star Matt Lauer was abruptly fired following allegations of sexual misconduct, it seemed that NBC would take a terrible blow to its reputation. The Winners. Tired of hearing about Uber?

Airlines 180

Airlines Reputation Journalism Crisis 180

ImPRessions - Crenshaw Communications

MAY 15, 2018

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. Facebook’s response to the recent data privacy controversy was immediate – so immediate that it happened the day before the scandal broke. Five crisis PR first responses.

Crisis 136

Crisis Privacy Airlines Facebook 136

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

Here’s our list for the top stories that damaged brand reputations, wrecked careers, and kept media and PRs working overtime. Worse, Samsung bungled the management of the product recalls by failing to coordinate with the Consumer Product Safety Commission and its communication to customers was slow and inconsistent.

Banking 202

Banking Pharmaceuticals Crisis Management Journalism 202

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’" CRISIS LESSON #4: IN AN ERA WITH NO PRIVACY, RESPECT YOUR CUSTOMERS’ PRIVACY.

Instagram 98

Instagram Crisis Local Privacy 98

David PR Group

JUNE 8, 2017

The story broke in the Harvard Crimson and soon went viral. And yes, I have chronicled many similar tales in my book How to Protect (Or Destroy) Your Reputation Online. They often find reasons to hire a person: personality seen as a good fit, applicant is well-rounded or candidate has good communications skills.

Privacy 66

Privacy Reputation Google Engineering 66