article thumbnail

How Reddit and NewsWhip are helping reporters stay ahead of the news

NewsWhip

Few avenues are better for that than social media. But while social media can give reporters a real-time window into those topics, many platforms are difficult to navigate and can sometimes be misleading. The members within those communities are also highly engaged. Reddit is different.

Reddit 147
article thumbnail

Communicating Sustainable Practices in Your Fashion Brand

5W PR

That includes things like high carbon emissions, water pollution, and the use of toxic chemicals. Using Social Media Platforms Social media is a powerful tool for communicating sustainable practices. This can help to generate buzz and build a community of customers who share the brand’s values.

Fashion 88
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Brand Marketing Fun-damentals That Consumers Crave

PRSay

More than three in five, or 62%, say humor in a brand’s TV, radio, online, social media and/or print presence makes them consider the brand “fun.”. Fun has a physiological impact in the brain, with studies showing that it increases serotonin levels — the chemical that regulates many basic processes like sleep, memory and mood.

Consumer 166
article thumbnail

In these Risky Times, Do You Know How Vulnerable your Brand is?

Katie Paine's Measurement Blog

Between culture wars, real wars, political punditry and shifting social media sands, we live in a world where little is certain.And even Chat GPT may not be able to predict how vulnerable your brand to an errant Tweet or Thread. People typically seek information to reduce uncertainty, or because of their social environment.

article thumbnail

The Ins & Outs of Book Writing

Karen Freberg

First, I got a chance to be part of a Zoom panel this week with other authors of PR and social media books to discuss all of the ins and outs that go into book writing. With that being said, it brings up the the need for our community to have more resources and opportunities for book writing. Write about it.

Writing 105
article thumbnail

Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. In a crisis the choices become fewer rather than more as the situation develops.

Crisis 249
article thumbnail

Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. In a crisis the choices become fewer rather than more as the situation develops.

Crisis 133