Books Download Print Radio 
Maxim Behar
JULY 5, 2023
His recent book "The Global PR Revolution" is currently one of the best-selling PR books in the world. The most influential independent book ranking organization ranked it among the top 5 PR books in the world. Maxim: Good afternoon, Radio “Focus”. But now, we have the opportunity, everyone can try and cook.
Cision
JUNE 6, 2017
This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . In my book The Content Code, I refer to this group as the “Alpha Audience” and I contend that this elite group is the bedrock of your business. 19 percent were piloting a program. 32 percent planned to implement one. Not anymore.
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Scott Public Relations
AUGUST 20, 2019
From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?
Scott Public Relations
AUGUST 20, 2019
From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?
Beyond PR
JUNE 29, 2016
The findings from Outsell, a research and advisory firm focused on media, information, technology and the business of data, reveal a fundamental shift away from intrusive tactics, such as telemarketing, autoplay video and TV/radio ads, towards user-initiated behavior. “In Earned media isn’t just helpful for building brand awareness.
Waxing UnLyrical
JULY 14, 2013
It’s a really neat radio show – “real” radio! Please download and read it at your leisure, you will enjoy it. The inimitable Jay Baer will join us (have you read my review of his new book, Youtility ? – and it airs every Saturday. Also, the next chat is coming up on Tuesday, August 6.
Beyond PR
JULY 26, 2016
When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. When recording and broadcasting satellite media tours, the studio is typically booked for a half day. Needless to say, it’s all a bit overwhelming. “A
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