Stephen Waddington
JUNE 22, 2017
Sarah approached the leaders at the top of organisations that have been in the public sphere and faced significant stakeholder management issues in the past 12 to 24 months. In each case public relations is represented at the highest level internally. Big win for public relations at Cannes Festival of Creativity.
Cision
SEPTEMBER 22, 2016
I will start by introducing Brunswick Insight to my network of corporate and public affairs contacts as well as others in various industry sectors such as Health & Wellness and Fast Moving Consumer Goods. That marketing analytic created credibility, community and creativity to how metrics can make a story come alive.
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Cision
FEBRUARY 17, 2016
When I worked for the Army, one of my civilian colleagues in public affairs made a misstep about how she portrayed an issue very sensitive to those serving in uniform. For every book you read about public relations, read three more about completely unrelated topics.
Sword and the Script
JANUARY 3, 2023
Public affairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”. This is reflective of a traditional view of public relations. Here are a few examples: Edward Bernays: Edward Bernays is often referred to as the ‘father of public relations.’
Stephen Waddington
SEPTEMBER 18, 2020
Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. Her goal was to create a platform to assert the value of public relations as a strategic management function and promote best practice. Along the way she has published three books and created a vibrant community. Seriously. Mita Dhullipala.
PR Conversations
APRIL 16, 2015
At the beginning of his talk, Ewen described how in the 20 th “Century of Self” Edward Bernays was convinced that only “ the intelligent few” * — i.e. , the ones who had an ability to mix words, images and pseudo events à la Daniel Boorstin (think of the 1962 book, The Image: what happened to the American dream?
PR Conversations
APRIL 16, 2015
At the beginning of his talk, Ewen described how in the 20 th “Century of Self” Edward Bernays was convinced that only “ the intelligent few” * — i.e. , the ones who had an ability to mix words, images and pseudo events à la Daniel Boorstin (think of the 1962 book, The Image: what happened to the American dream?
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