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LinkedIn Social Selling for MDRT Financial Services and Insurance Pros

wiredPRworks

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! My ties to the life insurance and financial services industry run deep – going back to being a national sales trainer for a life insurance company. Here's my press release.

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How to Tackle PR for a Digital Health Startup

Shift Communications

Changing healthcare economies – value-based care, market consolidation, major players entering/exiting state insurance exchanges, etc. – Ensure all assets for your owned properties – blog, website, app store copy/approval, Google Analytics and goals , etc. – What is the correlation between media hits, web traffic and app downloads?

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The Power of Internal Linking with Positional’s Nate Matherson

Buzzstream

Resources Mentioned: Glenn Allsopp’s article on who controls search Cyrus Shepard’s Study on Internal Linking Nate’s LinkedIn Nate’s Twitter Main Takeaways 1. Internal linking is one of the least appreciated jobs in SEO. You don’t want to use the exact same anchor text on every internal link. Positional is now live!

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Domain Expertise: 10 Ways to Build Your Team's Industry Know-How

PR 20/20

At PR 20/20, we work with clients across industries—from manufacturing and distribution, to healthcare, insurance, finance, real estate, technology and more. Or, how do you ensure your internal marketing team is continually improving? Internal subject matter experts (SMEs) and their specific _. Learning insurance?

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History and Stock Photos: 5 Creative Public Relations Ideas

Sword and the Script

This blog keeps a running tab of creative ideas and here is the latest in an occasionally roundup series of some of the ideas we find most unique or inspiring. History written in tweets,” read the blog post from graduate students at the University of Luxemburg. Trapper Keeper: What is Old is New Again.

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What is Digital PR? Read Before Starting Your First Campaign

Buzzstream

Digital PR vs. Traditional PR Technically, digital PR focuses solely on online media to boost brand awareness, sentiment, and market share on the web. Hero Content Hero content, or content-led digital PR, is typically standalone content on a site or blog pitched for coverage. Internal Datasets. Let’s take a look at this overlap.