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News Release Benchmarks for Healthcare & BioTechnology

Onclusive

In a first-of-its kind research study, we analyzed 15,000 press releases across two dozen industries to better understand how they affect generating syndicated pick-up, social media engagement, and editorial coverage. Vice President, Product Marketing. Speaker Info. Hinda Chalew. Business Wire. Dan Beltramo.

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How to Make your Messaging Stick

Onclusive

Would it be valuable to understand how your messages get amplified on social media and drive website actions? Across the marketing funnel: NEO shows the business impact of each soundbite and key message across the entire marketing funnel. How about to see whether your competitors are using identical or similar messaging?

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New leadership signals new — but unpredictable — opportunity for Indonesia’s tech sector 

The Hoffman Agency

Financial markets are reacting favorably , as the Jokowi administration has been widely credited for its deft handling of the economy over the years. By aligning with the national narrative, tech companies can significantly amplify traction and establish a strong connection with the Indonesian market.

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Stop Smearing Goldfish: That Attention Span Statistic is Dubious

Sword and the Script

It’s the premise for a persuasive argument about why marketing needs to do a thing or two. And when I contact the listed sources – the National Center for Biotechnology Information at the US National Library of Medicine, and the Associated Press – neither can find any record of research that backs up the stats.”.

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The Anatomy of Attention

Doctor Spin

A recent study published in the National Center for Biotechnology Information highlights this trend, emphasizing how the multitude of online media sources vies for our attention, often at the expense of our ability to concentrate for extended periods. 2 Firth, J., 3 Abundance of information narrows our collective attention span.

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