Buzzstream
FEBRUARY 3, 2021
I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.
Waxing UnLyrical
JUNE 24, 2016
You know what’s awesome about a digital event? As you might remember, last week I moderated the June #measurePR Twitter chat live from the AMEC International Summit in London. Doing it live from a REAL event! So please mark your calendars for Tuesday, July 12th from 12-1 pm ET, and RSVP to our Facebook event.
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PR in High Definition
AUGUST 21, 2018
National Avocado Day”, “International Sloth Day” or “Bring a Potato to Work Day” are just a few of the many examples of this kind of activity that are constantly popping up and trending on social media. But some of these actually have a very minimal effect on the relationship between the brand and consumer.
Sword and the Script
NOVEMBER 9, 2021
Fraudulent press releases go out on two major wire services; IR comms platform Q4 has $100M IPO; internal comms tech strives to overcome email deluge; Innodata CEO talks up AI in Agility PR on an earnings call. Internal comms tech strives to overcome email deluge. Automated coverage book. Journalist activity scores.
Rock the Status Quo
JUNE 18, 2015
We expect something amateur in appearance from an intern or student – but in business, it separates entry level providers from those we trust to be effective. A post about a boat loan might target consumers who love boating, but it doesn’t connect to the overall brand of a commercial bank. Poor quality.
Sword and the Script
OCTOBER 6, 2020
At a time when businesses are struggling to break through the noise and in-person meetings are rarely possible, digital PR platforms like Prowly bring more value than ever.” click image for higher resolution) * * * Do you work for a company that develops software for the PR profession? priced a $4 billion IPO on July 22, 2020.”
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