ImPRessions - Crenshaw Communications

JANUARY 11, 2021

It’s time for the business community as a group and individual businesses as brands, to help us heal the divide. In the wake of the shocking violence last week, that may be starting to happen, and there’s a role for PR and corporate communications. Still others, including Bank of America, Ford Motor Co.

Corporate 338

Corporate Policies Groups Public Affairs 338

PRSay

FEBRUARY 3, 2023

She served on the PRSA Board of Directors in 1989-1990 and was inducted into the Order of the Phoenix, established in 1986 by PRSA Georgia, recognizing and honoring distinguished PR professionals for their career achievements, significant contributions to public relations and exemplary community service. Born in Spartanburg, S.C.,

Public Affairs 78

Public Affairs Government Journalism Banking 78

Stephen Waddington

FEBRUARY 21, 2022

A series of case studies published by the CIPR showcases how the public relations profession stepped up in the response to COVID-19. The Communicating in a Crisis report records how public relations was successfully deployed during in the pandemic. This included participation in BBC and Sky documentaries about the crisis.

Publicity 131

Publicity Case Study Local Public Affairs 131

Communications Conversations

JUNE 14, 2018

My big question: Do these wire services still have a place in the 2018 communicator’s toolbox? I set out to find out by asking a few trusted friends and colleagues across the industry: Cameron Potts, vice president of PR and community management, Deluxe. Ben Saukko, director of communications, AmeriPride Services.

Communications 83

Communications Public Affairs B2C B2B 83

Stephen Waddington

JUNE 28, 2018

We know one of the greatest challenges for PRs and communicators is getting an up-to-date and informed 360 degree view and perception of the brands they work on. The challenge of context and communication Imagine being at the centre of the turmoil surrounding TSB at the moment. By Joanna Arnold. But, of course, AI can help further.

Communications 60

Communications Public Affairs Government Reputation 60

Doctor Spin

JUNE 29, 2022

There are serious problems with this approach: One problem is that the return on the PR investment is a fluctuating valuation rather than a net income; it’s not “money in the bank.” ” This creates an imbalance in the formula: ROI = (valuation t1 — valuation t0 ) / cash loss.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Beyond PR

SEPTEMBER 26, 2016

Seen as savvy multitaskers, public relations professionals have quickly and efficiently adapted with the evolving communication landscape. More than 53 percent of public relations professionals state that measurement is their biggest skills gap. But why can’t they accurately prove the value of their efforts?

Measurement 40

Measurement Banking Public Affairs Strategy 40