Agency Creativity Digital PR Viral 
PR in High Definition
JUNE 3, 2020
PRs and journalists are not immune to this – we use and re-use a vast amount on content on a daily basis. Seen a funny picture in a forum that would make a viral-worthy news piece? If the picture is on sites such as Flickr, you might also need to consider Creative Commons attribution. For example. Attribute the author.
PR in High Definition
JUNE 3, 2020
PRs and journalists are not immune to this – we use and re-use a vast amount on content on a daily basis. Seen a funny picture in a forum that would make a viral-worthy news piece? If the picture is on sites such as Flickr, you might also need to consider Creative Commons attribution. For example. Attribute the author.
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Prohibition
JANUARY 24, 2022
What causes a crisis to go viral? The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism.
Buzzstream
FEBRUARY 3, 2021
I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.
Buzzstream
DECEMBER 17, 2020
From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. To get more complete information, I reached out to a range of experts in the industry to gain their insights on the go-to tools for their teams or agencies. Finding inspiration for ideation can be incredibly tricky.
Waxing UnLyrical
APRIL 13, 2016
Contests and giveaways hosted by influencers go viral almost immediately and this enhances the visibility of your brand manifold. The content is creative, interesting, serves a purpose and captures their followers’ attention. The campaign went viral and was promoted by everyone and their brother, including Mark Zuckerberg!
Buzzstream
SEPTEMBER 30, 2021
For many agencies, this was a time of significant growth where they were reporting a 95% increase in sales and revenue; they couldn’t hire new talent quick enough. We thought we’d come out the other side of things as we headed into a New Year but there was something else at play that was affecting our efforts as a PR and creative team.
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