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2020 Planning: Questions to Ask to Create a Stellar Media Strategy

Barokas

Content marketing has taken on new life and meaning. Social media and influencer relations are taking a growing share of marcom budgets. Digital and interactive media have largely displaced print. From Pinterest fails to parenting mishaps and workout blunders, I can relate to them on many levels.

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33 Statistics Summarizing the Year in Public Relations, Content Marketing, Social Media and SEO

Sword and the Script

Those categories are: Content marketing statistics. PR and media relations statistics. Social media marketing statistics. Paid media and advertising statistics. Marketing measurement statistics. Search marketing and SEO statistics. Content Marketing Statistics.

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Blogging Tips for PR Pros

Deirdre Breakenridge

If your business contains the word “marketing” or “agency” then domains ending in.marketing or.agency could be the best fit for you. Yet, at some point, I decided both blogs needed separate social media channels. So I have two sets of Facebook, Pinterest, Twitter and Instagram accounts. Yes, it is way too much to manage.

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2016: The Year of Content Marketing

The Stalwart Blog

A few months ago, our agency learned that more of our clients and prospects were in need of greater content marketing assistance. While we’ve always been a PR and Marketing agency, the majority of our work has primarily been focused on media relations. PR professionals, be prepared.

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How PR Pros Can Build Epic Personal Branding For Corporate Leadership

Rock the Status Quo

Their content marketing and brand journalism has not yet evolved to a place where they are comfortable letting employees take the spotlight, allowing independent voices to ring out with options, truth and expertise. It’s a valuable piece of overall corporate trust and visibility?

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PR Rock Stars: Maccabee PR’s Paul Maccabee

Communications Conversations

For yet others, it’s as an agency owner and leader in the Twin Cities. But, from most accounts I’ve heard, Paul is one of a dwindling cadre of veteran agency leaders that is universally respected (people like Lynn Casey and Jorg Pierach also come to mind). Point being, many of us know Paul Maccabee.

Agency 113
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Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?

MaccaPR

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion.