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How the Canadian Newspaper Industry Can Adapt to Changes

Business Wire

In March 2017, Postmedia Network, Canada’s largest newspaper company, announced 54 layoffs at the Vancouver Sun and Vancouver Province newsrooms. The struggles faced by Canadian news media professionals are well-documented. Perhaps none have been affected more than print newspapers.

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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

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In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms

Sword and the Script

It mirrors a trend that’s already underway in PR’s sibling departments in marketing and advertising. It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” The Role of Technology on the Legal Market.

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Charles told me: Listen to what King Simeon II is saying, each his word is priceless.

Maxim Behar

I met a few lords who had come to breakfast and managed to look through the latest issue of The Times, the newspaper with which every table was decorated. There was no security at St. James's Palace, or at least it was completely invisible.

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Future of PR: 2020 edition

Stephen Waddington

Advertising value equivalent (AVE) is at the sharp end of this issue. Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. She believes the same issues apply in advertising and PR. The issue lies in the inability of PR to achieve its value. It’s a theme that Topi?

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Charles: Listen to what Tsar Simeon tells you, every word of his is precious.

Maxim Behar

I met a few lords who had come to breakfast and managed to look through the latest issue of The Times, the newspaper with which every table was decorated. There was no security at St. James's Palace, or at least it was completely invisible.

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Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?

MaccaPR

If so, you could share the gated content with them or, to make it easier (since you already have their contact information), share the actual PDF or Word document of content in advance of it being distributed to outsiders. We recommend that our clients advertise on at least one of their social channels to their target market.