Monday Roundup: Innovative Content
Waxing UnLyrical
JUNE 22, 2015
Why: “Encourage risk-taking and new partners will deliver great work and teach your people innovative ways to create and distribute content,” says Purina’s director of content Rick Spiekermann as he speaks to Marketing Land about the success of the “Dear Kitten” video. 6 Rules of Thumb for Successful Brand Publishing.
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