article thumbnail

Forecast 2026: 3 Takeaways for the Next 3 Years of the PR Profession


What will the PR profession look like between now and the year 2026? Projecting to 2026, the numbers were virtually identical, suggesting long-term confidence. Organizations that have international audiences were more likely to select media placements and freelancers as their top budgetary expenditures.

Survey 86
article thumbnail

Cannes Lions 2023: AdTech Dominates At The World’s Biggest Creative Meet

ImPRessions - Crenshaw Communications

As summer blooms along the French Riviera, the world’s leading creative talents are gathering once again for the Cannes Lions International Festival of Creativity. The creator economy, valued at over $104 billion by some estimates, is projected to reach $200 billion by 2026.


Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Transparency and Trust: The Role of ESG Reporting


The US is not far behind, with mandatory green disclosures by 2026. However, the International Sustainability Standards Board (ISSB) aims to cut through the noise by establishing a unified global reporting framework. The G7 is backing climate disclosures , and Asia is joining the regulatory shift.

Report 109
article thumbnail

5 Powerful Sustainability Press Release Examples, Featuring Barbie


trillion in 2026. View complete press release sample Philanthropy Press Release Samples Barbie sends out press releases announcing collaborations with various charitable organizations such as Save the Children and Habitat for Humanity International. In addition to this, the SEC is pushing for more ESG reporting.

article thumbnail

B2B and B2C communications: 6 trends for 2024 from PR experts in the agency world

The Hoffman Agency

These include the Supply Chain Act, which is already in force, and the Digital Product Passport, which will become mandatory in 2026. The basis for all upcoming regulations or the introduction of new internal systems is always the optimal orchestration of data from different sources.

B2C 73
article thumbnail

#FuturePRoof podcast: strawberry picking

Stephen Waddington

In each case public relations is represented at the highest level internally. Mark 2026 down in your diary as the year when everyone in the world is able to get online, based on current adoption rates. Big win for public relations at Cannes Festival of Creativity. It’s fuelled by developing markets, notably India.

article thumbnail

Your profession needs you

Stephen Waddington

Global internet usage continues to grow at a steady 10% per year according to the International Telecommunications Union (ITU), reaching 46% of the global population. Mark 2026 down in your diary as the year when everyone in the world is able to get online, based on current adoption rates.