Remove 2024 Remove Crisis Remove Measurement Remove Reputation
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Why the ‘Stealing Thunder Theory’ of Crisis Comms Requires Focus and Intent

PRSay

For more articles on crisis management, please check out the May 2024 issue of Strategies & Tactics. The “Stealing Thunder Theory” of crisis communications has been a critical tool for PR counselors for decades. What does this mean for crisis communications? It makes sense.

Crisis 125
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2024’s Top 5 PR Trends: What to Watch

Newsfile

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

Trends 105
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PART 3: The VALUE of Reputation. The Social Influencers.

Reputation Us

Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. In this third part of the series, we consider the value of social media influencers on your reputation.

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Five trends shaping the future of the corporate communications function

Wadds Inc.

The annual Communications Trend Radar 2024 report highlights five trends that corporate communications and public relations leaders must address to ensure their organisations remain relevant and effective. The report was published in February 2024 by the Academic Society for Management & Communication.

Corporate 115
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Crafting a Robust Communications Strategy to Propel 2024 Company Growth

Landis PR

Now is the time to plan for 2024. The world has changed – pandemics, global conflict, environmental sentiment change and advances in technology means that 2024 is going to be unlike any year you’ve seen before, so you need to plan accordingly. For the original blog, please visit here.

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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

The change will take effect on April 2, 2024. I did my best to defend the company’s reputation. In January of 2022, a private equity firm acquired Kantar Reputation Intelligence, PRgloo and Onclusive – and merged them under the Onclusive brand. Measurement templates. Users can track and share media mentions on the go.

Reddit 177
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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Its value proposition lies in offering a centralized platform that enables users to discover journalists, pitch stories, monitor media coverage, and measure the impact of PR campaigns. It is currently powered by Gemini , which Google claims will be more powerful than ChatGPT 4 when they release the “Ultra” version early in 2024.