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Media Relations Trends and Predictions for 2024 | Business Wire Blog

Business Wire

Business Wire’s Media Relations Team has meticulously observed trends throughout 2023 that have made an impact on the media relations world. See the team’s insights and predictions on AI (its impact on public relations, journalism, and international news media), social media, data privacy trends, and more.

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Sephora Data-Privacy Penalties Sound Alarm for Marketers

PRSay

Marketers are taking notice of California’s data-privacy laws after cosmetics retailer Sephora agreed last month to pay $1.2 1, 2023, a new law called the California Privacy Rights Act will take effect, expanding and amending the existing California law.

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Social media updates: Instagram increase transparency, TikTok dominates news & LinkedIn release 2023 best practice

Prohibition

This will be great to quickly identify whether your posts violate any of the Instagram rules or privacy concerns with a yellow alert in the dashboard – a good move from Instagram in our eyes. It seems that more authentic and ‘real’ content is really going to be key in 2023. LinkedIn release 2023 best practices.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Part prediction, part hope, and part billion-dollar idea: 2023 may (will?) It may or may not happen in 2023 but someone is going to figure out to make this work before long.”. ~ AI-written content adds more noise. “PR

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Media Insights: Top 17 Media Outlets for Effective Press Release Distribution

Newsfile

billion in revenue in fiscal 2023. Its portfolio includes high-profile brands like The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch, and Financial News. Content comes from newspapers, journals and magazines, making it a valuable resource for in-depth research and analysis. News website.

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How To Do AI Startup & Tech PR, Featuring AI Survey Insights

Shift Communications

We found coverage on the topic was up nearly 3,000% in H1 2023 versus the previous period. We’ve used them to secure high-impact coverage, from trade outlet features to articles like this in The Wall Street Journal. Trust building Our survey showed a good amount of fear around AI, from privacy to job displacement.

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PR software vendors are starting to talk security in generative AI pitches [PR Tech Sum No. 46]

Sword and the Script

Plus, unlike other generative AI tools where you need to register with an email and phone number, we anonymize all data we pass to OpenAI, providing an additional level of privacy.” ( Source ) Cision. I wrote a product briefing on the Notified PR platform in 2020 – and an update in March of 2023. click image for higher resolution) 5.

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