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Social media updates: Instagram increase transparency, TikTok dominates news & LinkedIn release 2023 best practice

Prohibition

It’s our final social media updates round-up of 2022, so let’s see what the main platforms have been working on amid Musk’s Twitter Blue whiplash and ongoing Instagram changes and updates. Here’s our round-up of all the latest social media updates you need to know!

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Best Practice When Using Video Across Different Social Media Channels

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With that said, this blog will detail what video content works for some channels and what kind of video doesn’t work for other social media sites. This will support your brand ‘s content strategy for creating and optimising social posting moving forwards. Since 2022, all video uploaded to the channel is now a reel.

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Six Social Media Secrets From Life Time and Noom’s Online Marketing Gurus

MaccaPR

Christina Milanowski, associate director of social media for Life Time. Now you too can enjoy this 45-minute Sharper Angle video workshop, “Beyond Instagram, YouTube, Twitter, LinkedIn, Pinterest and Facebook: Setting Your Brand Up for Social Media Success in 2022.” 4 Use Pop Culture – But Carefully !

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3 key areas companies are missing when it comes to social listening

Communications Conversations

Historically, social listening has been one of those things only the big companies with big budgets and social media monitoring tools do. However, according to a new survey by Social Media Today and Meltwater, a full 61% of companies now have social listening processes in place. And TikTok is just one miss.

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The Future of TikTok – and What a Potential Ban Means for the UK

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As a social media platform that has seen an unprecedented rise in popularity, TikTok has captured the attention of millions of users around the world. However, the app has recently come under scrutiny and faces a potential ban in the US and UK due to concerns over data privacy and national security. billion viewers each month.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Once coverage appears, it can then be shared via social media and clients can also leverage paid media to boost it even further if they choose.”.

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This year’s most engaged stories about Big Tech companies largely reflect public attitudes

NewsWhip

Deadline’s article about the social media company Parler received nearly 1M engagements and was easily the biggest piece of content during this time period. BBC’s article had over 102k engagements, as well as a high-performing Facebook post with 75k engagements by itself.

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