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A sensible view of the “next big thing” in social: Clubhouse

Communications Conversations

There’s no SEO value. The notion that somehow audio is going to become THE preferred medium in 2021 seems a little crazy–especially as we see platforms like TikTok, YouTube and Insta continue to flourish. “Going viral” on TikTok is a big reason many use it. There’s no “long tail” here.

YouTube 109
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Remakes & Remixes: Replicating Successful Digital PR Campaigns

Buzzstream

Louise (@louisevparker) May 7, 2021. In reality, what you’ll find for the most part is that journalists will write the odd article about Crufts, but they mainly exist for SEO purposes – they’re articles written with the express purpose of ranking for queries like: “When is Crufts on TV?”. I’m like a broken record, huh?

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Digital PR Strategy: Industry Insights and The Methods That Secure Coverage in 2021

Buzzstream

Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications. Louise Parker , PR Director at Propellernet , echoes this, “For me, digital PR is measurable PR that is created with SEO goals in mind. Supercharging SEO.

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#14: What happens when influence outshines advertising?

NewsWhip

MARCH 26, 2021. Because one of those sounds a bit like SEO, one sounds a bit like influencer marketing. I mean, certainly even with a NewsWhip when it comes to tracking how stories start to go viral, seeing how that content is being engaged and shared. What happens when influence outshines advertising? Watch webinar.

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The 8 Digital PR Tools You Need in 2021 (According to the Experts)

Buzzstream

Now, it’s time to see the ‘value’ of these links from an SEO perspective. David White says of the tool, “ahrefs is an all rounder SEO tool that can help you with backlink data, keyword research and ranking reports. The post The 8 Digital PR Tools You Need in 2021 (According to the Experts) appeared first on BuzzStream.

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How to Ideate a Successful Survey Campaign

Buzzstream

I struggled with where to put this tip within my post because it is the most powerful, but it’s also most SEO-heavy. For some in the digital PR space, this will get deeper into SEO and keyword research than you have before. If I click on their website, the first thing I see is a Fall 2021 report. Once per year?

Survey 90
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The Best Execution for your Link Building Campaigns

Buzzstream

For our 2021 State of Link Building Report , we decided to delve deeper into content-led link building as a tactic to try and uncover as many insights as possible. Personally, I found this somewhat surprising because generally, you see very few examples of this format shared by the SEO community at conferences, in case studies or on Twitter.