Communications Conversations

AUGUST 3, 2021

Companies want to learn and get better at social media marketing–yes, even in 2021. This probably surprises no one, given the keen focus on content in terms of budget and resources in almost all marketing departments in 2021. Bottom line: Social media is now your primary customer service channel.

Customer Service 205

Customer Service Social Media Marketing Media 205

Communications Conversations

AUGUST 3, 2021

Companies want to learn and get better at social media marketing–yes, even in 2021. This probably surprises no one, given the keen focus on content in terms of budget and resources in almost all marketing departments in 2021. Bottom line: Social media is now your primary customer service channel.

Customer Service 158

Customer Service Social Media Marketing Media 158

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Have we missed any responsibilities of PR?

Training 195

Training Media Training Reputation Crisis Communications 195

Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Social Media & Community Management. PR is always evolving.

Training 370

Training Media Training Reputation Crisis Communications 370

Doctor Spin

APRIL 17, 2023

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Stuffed giraffe shows what customer service is all about. 2021, September 8). 2021, August 11). Ritz-Carlton.

Strategy 52

Strategy Customer Service Airlines Hotels 52

5W PR

MAY 3, 2021

As communities and people return to a new normal, brand authenticity will be as important as it was during the pandemic, if not higher. This news comes amidst reports that 6% of marketers expected bigger 2021 advertising budgets. Like superb customer service, inspiring content can keep customers returning.

Brand 88

Brand Branding Customer Service Consumer 88

Communications Conversations

DECEMBER 2, 2021

As we quickly near the end of 2021 (where did this year go?!?!), Instead, I think we’ll see a recalibration where brands go back to basics and begin again to use social media for what it’s best at: Building community. Driving awareness and engagement with customers. Serving as a customer service channel.

Strategy 106

Strategy B2C B2B Resources 106