Remove 2016 Remove Community Remove Employee Remove Viral
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“Post Truth.” Navigating Misinformation and Managing Reputations

Reputation Us

Not only is “post-truth” in the Oxford Dictionary, the organization actually selected it as the word of the year in late-2016. A 2016 study that analyzed 376 million Facebook users’ interactions with more than 900 news outlets found that people seek information that aligns with their views. Wake up America! Your staff?

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2016 – A Year in Traditional Media

Shift Communications

“PR people often talk about ideas to make news go viral, but there is no way to predict or plan for when something will be a hit. The story generated millions of positive news impressions for the brand and this truly special employee.”. Taylor Smith, Account Manager. Client: Blink. Annie Perkins. Vice President. Contact us today !

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Mental Health Initiatives in 2019

NewsWhip

As a result, a number of companies have responded by increasing mental health benefits and even creating initiatives dedicated to assisting their employees along their mental health journeys. Starbucks made headlines the first week of September with their announcement of mental health services as a new employee benefit.

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6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Stay tuned in 2016!

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What Thought Leaders Have In Common

ImPRessions - Crenshaw Communications

Kurtzman, who died in 2016 and also coined the term “economic headwinds,” was clearly a thought leader in his own right. The good news is, it can be easier to grab attention for leading insights during a time of disruption, when specific audiences like customers or employees are hungry for new ideas or solutions to problems.

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Healthcare Public Relations

Presspage

A particularly effective way of communicating to the public is by tying this form of content to items in the news cycle. Shepherd Center , an Atlanta based hospital, effectively uses storytelling to connect with audiences and communicate the treatments of patients rehabilitating from spinal cord and brain trauma. Stay current.

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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

16) Social media fragments into niche communities. It will continue to split and fragment and silo itself into like-minded communities with incrementally less access for marketers.”. 21, 2019, the New York Times published a story, “With Local News in Retreat, The Community Fabric Frays.” For this, I apologize.

Marketing 101