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Don’t Miss The Gen-Z Driven PR Opportunity In 2024

The Hoyt Organization

Understanding The Gen-Z Market Advertisers and marketers will need a unique approach to capture the attention of this tech-savvy audience. The lockdowns during the COVID-19 pandemic changed their social behavior and interactions, and the great recession between 2007 and 2009 impacted their views of money and fiscal responsibility.

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Did we blow our chance to change the marketing world with social media?

Communications Conversations

Army blog, one of the early and powerful case studies for transparency and authenticity in “corporate” blogging, and a case study I remember well from the early days. After all, consider the following: MySpace was the dominant social media platform in 2007. YouTube was just two years old! To stir up negative feelings.

SMB 99
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6 Twin Cities women with amazing PR, comms and marketing career journeys

Communications Conversations

After all, this was an advertising panel. Holly is now the vice president of corporate branding and partnerships at Polaris. Thomas in 2007-2008. And they were all with a pretty interesting mix brands–Guess, Fairview and the Minneapolis Heart Institute Foundation. Where is she now?

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Putting PR on the Table for Minority Students

PRSay

Like Thomas, I began my freshman year in 2007 at Midwestern State University already knowing that I wanted to major in Mass Communication. As I completed my core classes and was faced with declaring my minor, I heard about a new focus that was being offered in our program – a minor in Public Relations and Advertising.

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Marketing After Facebook for Brands [VIDEO]

Shift Communications

Facebook changed its algorithm to suppress unpaid brand posts. 00:00:01] Facebook is taking your brand to the woodshed. In the News Feed for brand pages, things like that they want to focus much more on the community or friends, the things that essentially would help people focus more on the network. What are our alternatives?

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Junk Mail, Junk News

Bad Pitch Blog

For years, many COMPANY locations have relied on their local Valpak franchise to create and deliver advertising campaigns to area consumers. For more information on advertising with Valpak visit WWWEBSITE.URL or call 1-800-#. The blue envelope might be branding, but it reads like a sales sheet not a news release. The end result?

Local 40
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How Elon Musk built global brands with zero marketing

The Hoffman Agency

We live in a world where the success of huge brands is pegged to high-functioning marketing campaigns, well-thought out slogans, and witty, heart-warming advertisements. When your brand voice and vision are aligned, unabashed and bold, your communications strategy will have clear direction. Hoffman Singapore. Be like Elon.

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