Remove 2006 Remove Consumer Remove SEO Remove Social Media
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Why Every Business Owner Needs to Know a Little Something about SEO

Polaris

In 2006, we started working with a reputable search company. I was no longer working with the SEO company I hired in 2006 so I was on my own. I knew that would be very time-consuming, and in many cases impossible, so I decided against it. This option was also time consuming and I knew it would take a long time to pay off.

SEO 100
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One IPO, One M&A and the Best Media Monitoring Solutions for 2021 [PR Tech Sum]

Sword and the Script

SEMrush is better known for its SEO tools, but it moved into PR last year with the acquisition of Prowly in 2020. One of the things SEO tools can do, that most media monitoring solutions cannot, is detect backlinks. SEMrush has had an impressive streak in the SEO space. G2 names best media monitoring solutions for 2021.

Media 106
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Podcast Guesting – Why it Should be Part of Your Content Marketing Mix and How to Setup Your Pitch

Buzzstream

To really bring the podcasting trend into perspective, a recent study from Statista found that, in 2006, only 22% of consumers knew what a podcast was, but by 2019 over 64% of consumers were aware of podcasting. There’s incredible value from an SEO-perspective .

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What Are the Various HubSpot Hubs and Which Do I Need?

PR 20/20

HubSpot started as a marketing automation platform in 2006, and users have experienced a treasure trove of growth since. It includes features for content creation, social media management, email marketing, lead generation, marketing analytics, and more. More on CMS Hub below. ?

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Don’t Be Outdated: Why It’s Important to Refresh Your Models

Shift Communications

We see that interest in “fiberglass pools” remains fairly constant from 2006-present, subject only to seasonal fluctuations. Did something shift in consumer behavior that requires a shift in your strategy? To support this thought, let’s first look at the number of searches for “indoor pools” on Google, through Google Trends.

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Forget “Better PR” — The PR Industry Needs Education

Doctor Spin

Social media began to emerge with behemoths like Facebook, founded in 2004 and Twitter in 2006. Their social engineering was geared towards connecting people rather than turning them into online buying machines. Today, SEO (like SEM) is considered a form of marketing instead of earned and owned communication.

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The PR Industry Needs More Than Just Better PR

Doctor Spin

Social media began to emerge with behemoths like Facebook founded in 2004 and Twitter in 2006. Their social engineering was geared towards connecting people rather than turning them into online buying machines. Today, SEO is beside SEM considered a form of marketing instead of a form of earned and owned communication.