Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Earned media is sexy.

Media Relations 149

Media Relations Media Print Software 149

Bianchi Biz Blog

JUNE 19, 2023

Can you tell us what types of stories, trends or issues are on your radar now? The most fun was a feature I wrote about the “Right to Repair” around 2004. I’m also the editor of Calibrate, a quarterly magazine catered to equipment and maintenance executives. Describe the craziest or most fun story you have worked on.

Transportation 93

Transportation Meeting Media Newspapers 93

Cision

SEPTEMBER 1, 2015

Top executives make many of the same media mistakes the rest of us do—but their missteps are often magnified, becoming top headlines on news and business websites worldwide. To summarize, executives can correct these three media mistakes by making sure their responses are externally focused, positive (when appropriate), and tight.

Media Training 120

Media Training Media Training Small Business 120

Cision

SEPTEMBER 1, 2015

Top executives make many of the same media mistakes the rest of us do—but their missteps are often magnified, becoming top headlines on news and business websites worldwide. To summarize, executives can correct these three media mistakes by making sure their responses are externally focused, positive (when appropriate) and tight.

Media Training 120

Media Training Media Training Interviews 120

PR Conversations

SEPTEMBER 13, 2018

Another trend is towards flexible working within a ‘gig economy’ In this PR Conversation post, I discuss how these developments affect the PR industry, with Nigel Sarbutts, founder of The PR Cavalry , a service designed to connect public relations freelancers with clients and PR agencies based on data and logic. .

Survey 82

Survey Resources Agency Training 82

Stephen Waddington

SEPTEMBER 29, 2021

Why is public relations conflated with media relations? Ever since Ivy Lee sent the first press release on 28 October 1906 public relations have been associated with media relations. COVID-19 agency start-up report explored this trend. Another history lesson. The Wadds Inc.

Industry 153

Industry Publicity Agency Community 153

Cision

SEPTEMBER 3, 2015

The report is drawn from tracking four months’ worth of social and electronic print media related to the topic, from January to April 2015. That study was discredited by 2004 and fully investigated and retracted by 2010. The anti-vaccine community has had to shift their loyalties over time.

Healthcare 120

Healthcare Brand Branding Pharmaceuticals 120