PRSay

OCTOBER 5, 2021

When Drew Herdener joined Amazon in 2003, the company was evolving from its early successes as an online bookseller. At the same time, the audiences that they serve continue to grow to include employees, customers and policymakers. That is traditionally the advertising and marketing function.

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Employee Leadership Crisis Management Viral 217

PRSay

JUNE 15, 2022

It’s a frightening time for LGBTQ people (and particularly for transgender people who are being singled out in discriminatory legislation) and a challenging time for the companies and organizations with the power to do something about it. We’re a growing electorate, consumer base and employee bloc. It means we must adapt and grow.

Policies 164

Policies Community Corporate Enterprise 164

Mindful Marketing

APRIL 23, 2023

Insurance companies like Aflac, Geico, and Progressive are well-known for luring consumers with levity via advertising slapstick, usually at the expense of their own corporate characters: Duck, Gecko, and Flo. One such company is the global consumer goods producer Unilever.

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Insurance Insurance Social Media Comparison 99

Katie Paine's Measurement Blog

NOVEMBER 17, 2022

One day he’s doing PR for a company that makes popular software for Macs and PCs. The next day MacPaw employees are working out of their bathtubs, HR is handing out backpacks and sleeping bags so the employees could escape, and Eugene is issuing statements assuring customers that their data is secure.

Measurement 40

Measurement Airlines Case Study Data 40

Maxim Behar

SEPTEMBER 19, 2022

That is why wrote a short Standard of Business Ethics, or in general, what I wanted to happen in my company, and many others, in the next ten to twenty years - to be open, honest, honorable, and successful, full of happy employees with sparkle in the eyes. He runs the flagship PR company M3 Communications Group, Inc.,

Newspapers 72

Newspapers Ethics Meeting Hotels 72

Maxim Behar

SEPTEMBER 19, 2022

I wrote a short Standard of Business Ethics, or in general, what I wanted to happen in my company, and many others, in the next ten to twenty years - to be open, honest, honorable, and successful, full of happy employees with sparkle in the eyes. He runs the flagship company M3 Communications Group, Inc.,

Newspapers 52

Newspapers Ethics Meeting Hotels 52

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. As a company, you want to be able to respond quickly and effectively with an appropriate plan. An event that gives your company a black eye but doesn’t threaten its survival. What is a PR Crisis Plan? Your brand could be dragged through the mud.

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Crisis How To Crisis Management Crisis Communications 62