Bianchi Biz Blog
FEBRUARY 21, 2022
While working in local news in the Northeast, I covered a few big hurricanes and major blizzards that ravaged the area. I had my first staff byline at a small Connecticut newspaper in 2001. I started off covering education and other local issues. What advice do you have for PR people that want to pitch you?
Rock the Status Quo
NOVEMBER 11, 2015
One of the most fun “stunts” – if you can call it that – was when I worked on “Singalong Sound of Music” in San Francisco, back in 2001. While media pitching was a large part of what I was doing, I really wanted a way to illustrate the premise of the “singalong” bit.
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Polaris
FEBRUARY 16, 2015
3: Find the local angle. If you work in Toronto and you’re pitching a story to a reporter in Vancouver, find the local angle. In September 2001, I was working on a credit card launch for a Canadian bank. Respect their deadlines. Provide access to the right spokesperson. Offer interesting visuals to support your story.
PRSay
SEPTEMBER 2, 2016
And it’s only been 15 years since our new owners purchased the organization in 2001, and that’s when it really turned the corner. Using local resources is huge. Whether it’s to tweak your pitch. Unlike all of the other major leagues, be it in the U.S. or globally, this organization is only 23 years old. Use it as an opportunity.
Flatiron Communications
APRIL 15, 2015
Much work still had to be done, not the least of which was securing local and state regulatory approvals to even drive a Segway on the sidewalk. A quick and easy phone pitch secured the exclusive GMA segment and the event production group got to work on Bryant Park.
Bianchi Biz Blog
MAY 17, 2021
In addition to working for OO as we called it, I wrote some for CCJ ( Commercial Carrier Journal ), and then after the sale of the CCJ group of magazines to Randall-Reilly in 2001, for CCJ, Overdrive , and Truckers News. What advice do you have for PR people that want to pitch you? My life as a freelancer began in 2012.
Beyond PR
JUNE 2, 2017
The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Hustle and pitch. At Movoto, each team member pitched the target audience using email. Each email pitch included these tactics: How would you describe the article to your mom?
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