Polaris

FEBRUARY 16, 2015

It was a sad story that pretty much went viral. 3: Find the local angle. If you work in Toronto and you’re pitching a story to a reporter in Vancouver, find the local angle. In September 2001, I was working on a credit card launch for a Canadian bank. So there was a happy ending … at least for the workers.

Banking 100

Banking Media Local Survey 100

Beyond PR

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. Hustle and pitch.

Real Estate 57

Real Estate How To Web Case Study 57

Flatiron Communications

APRIL 15, 2015

Basically, an obscure mention in a book proposal about a miraculous invention called simply “IT” led to an unimaginable media frenzy at a time when Facebook, Twitter and Instagram could not be counted on to fuel such a viral buzz. This very well could have marked the epochal start of the tech media echo chamber.).

Wikipedia 28

Wikipedia Transportation Interviews Viral 28