Onclusive

SEPTEMBER 14, 2021

In addition to existing earned and owned media analytics and reporting features, Onclusive’s PR software now includes a human-verified media contact database, integrated journalist relationship management tools, and cross-channel social listening and reporting. The interface is intuitive and delivers a fantastic user experience.

Media 369

Media Software Pitching YouTube 369

The Hoyt Organization

JUNE 20, 2023

Representing Genomic Life, a healthcare innovator striving to make affordable, clinical-grade genomic testing available to everyone, was the unveiling of exciting new science that can be a ‘game changer’ for everyone.

Healthcare 52

Healthcare Social Media Media Relations Media 52

Onclusive

DECEMBER 6, 2021

Last week, we reviewed the ROI rankings of the top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, based on the G2 Crowd 2021 report. This week, we are focusing on comparing comprehensive media monitoring and social listening capabilities for these providers.

Media 370

Media Comparison Software Enterprise 370

Cision

MARCH 12, 2020

Corinne Iozzio promoted at Popular Science, Robert Hordt joins Crain’s New York, and more.

Media 120

Media Blogging 120

Cision

FEBRUARY 24, 2020

Krista Mahr joins TIME, Rob Verger promoted at Popular Science, and more.

Media 120

Media Blogging 120

Cision

SEPTEMBER 22, 2017

This week, we highlight the top Popular Science (print) staff on Twitter ranked by follower count. The post Top 10 Popular Science Staff on Twitter appeared first on Cision. Followers were pulled on September 22, 2017 and may change over time. Joe Brown — Editor-in-Cheif — 23, 438.

Twitter 175

Twitter Print Facebook Technology 175

Medianet Australia

JANUARY 26, 2023

Could you tell me about yourself and your role at Science in Public? We’re a science communication business – PR for scientists and research organisations. I am the Managing Director and I look after long-term strategy and accounts, as well as coordinating and presenting our media communication workshops for researchers.

Publicity 52

Publicity Strategy Communications Media 52

Landis PR

MARCH 4, 2024

By the Landis Team Photo courtesy of Pixabay Practical implementation of a media relations program is an art, not a science. After all, earned media isn’t transactional. Here are the top 5 benefits of a great media relations program: Credibility Third party endorsement is much more valuable than an organization’s own boasts.

Media Relations 107

Media Relations Media SEO Newspapers 107

PRSay

OCTOBER 12, 2020

It’s an unexpectedly busy morning for Laurie Garrett , a Pulitzer Prize-winning science writer and author. At the time of this scheduled interview with PRsay on Oct. 2, news was breaking that President Donald Trump and First Lady Melania Trump had tested positive for COVID-19. “I In her Oct. Do you see any certainty about COVID-19’s future?

Viral 157

Viral Interviews Travel Government 157

Onclusive

JANUARY 24, 2022

Just like media relations, building a perfect pitch has become both an art and a science. Modern communicators need data-driven strategies to secure high-impact media coverage for their brands. Time: 12:00 pm EST. The post Building The Perfect Pitch and Nurturing Your Media Relationships appeared first on Onclusive.

Pitching 195

Pitching Media Data Technology 195

Flack's Revenge

MAY 3, 2017

My post 3 ways to Blow out Influencer Marketing Results explained how network science can identify strategically placed influencers, the ones who can spread you r message far and wide. Network science” does not roll off the tongue of the average marketer or social media manager. It’s a fascinating topic.

Marketing 136

Marketing Data Analysis Tools 136

ImPRessions - Crenshaw Communications

JANUARY 8, 2016

As much as anything, the Theranos narrative is about the triumph of PR and optics over substance and maybe even science. Other doubts came to light, and the media, smelling – well, blood, began to pile on. Media follow media. But it’s also a lesson for PR practitioners and journalists.

Healthcare 120

Healthcare Chemicals Technology Policies 120

Flack's Revenge

AUGUST 9, 2016

At last week’s NY Data Science Meetup (at Metis NYC ) we learned how the Huffington Post , the largest social publisher, is using data science to better understand which articles can benefit from a promotional push. The meetup was about Data Science in the Newsroom. Data across the Content Life Cycle.

Viral 120

Viral Data Web Trends 120

Cision

OCTOBER 14, 2021

Tom Clarke starts role as Science and Technology Editor for Sky News; new title for Laura Purkess at Citywire New Model Adviser; Ellen Scott takes on the additional role at Metro.co.uk.

Media 195

Media Technology Blogging 195

Onclusive

JULY 27, 2020

Today, we’re excited to announce the availability of an expanded product suite that makes premium media monitoring available to all types of organizations. Onclusive offers the most comprehensive visibility of media coverage in an intuitive, cost-effective solution.

Enterprise 307

Enterprise Analytics Media Analysis 307

Onclusive

DECEMBER 10, 2020

Many of the most successful communications teams leverage a data science company in order to do the job of connecting content with business outcomes. The companies cited within the report also mentioned tangible financial benefits around demonstrating outcomes when it comes to media coverage. Sometimes that’s easier said than done.

Media 195

Media Software Analytics Measurement 195

The Proactive Report

NOVEMBER 21, 2022

Social media intelligence is the art and science of gathering data about online conversations so that you can use that information to improve your content creation and deliver more value to your audience. . Map where conversations about your brand, product, or topics of interest are taking place in social media platforms.

Social Media 162

Social Media Media Analysis Data 162

Onclusive

OCTOBER 7, 2021

Not all media contact and outreach tools for communicators are created equal. Media Outreach Best Practices. Optimize your media list building Gone are the days when PR pros had to spend time manually putting together target media lists. Look no further than Onclusive’s journalist relationship management tools.

Media 195

Media Pitching Tools Resources 195

Doctor Spin

JANUARY 7, 2024

Let’s discuss the Media Blackout and its origins. What compels organisations to decline media interview requests, and what implications does this have for the future of investigative journalism ? As organisations learn to thrive without legacy news media, the PR function must abandon using Media Blackouts as a long-term strategy.

Interviews 59

Interviews Media eBook Journalism 59

Onclusive

JANUARY 28, 2021

Onclusive’s broad customer base has that assurance and we continuously collaborate with them to understand their media monitoring needs and how we can best support them. We also take into account insights into the PR industry in general, along with updates on technology capabilities, data science overall, and media monitoring trends.

Customer Service 195

Customer Service Media Enterprise Technology 195

Onclusive

JUNE 8, 2022

This week, we’re wrapping up our How Earned Media Drives Consumer behavior blog series with a review of the relationship between brand sentiment and website traffic and actions. Join Onclusive for the How Earned Media Drives Consumer Behavior: A Quantitative Analysis webinar on June 8th. less traffic than negative sentiment articles.

Consumer 195

Consumer Brand Branding Media 195

Onclusive

JUNE 8, 2022

This week, we’re wrapping up our How Earned Media Drives Consumer behavior blog series with a review of the relationship between brand sentiment and website traffic and actions. Stuart Soroka Professor of Communication Studies and Political Science, and Faculty Associate in the Center for Political Studies at the Institute for Social.

Consumer 195

Consumer Brand Branding Media 195

Agility PR Solutions

JANUARY 2, 2022

New research from digital media quality organization Integral Ad Science (IAS) uncovers critical challenges and opportunities as programmatic ad spending increases, plus how brands and agencies are approaching supply path optimization (SPO) differently. released its latest research.

Media 147

Media Agency Report Brand 147

Cision

OCTOBER 11, 2016

“If you don’t have a solid understanding of what you’re trying to accomplish and who your audience is and why you’re doing this, then all of that content and all of that social media can’t be successful.”. ET during Influence By The Numbers: The Science Behind Influencer Marketing.

Marketing 120

Marketing Customer Service Community Conference 120

Cision

SEPTEMBER 30, 2021

Deborah Cohen to be Science Editor at ITV News; FT appoints Kana Inagaki as Tokyo Bureau Chief; Erron Gordon named Executive Creative Director & Head of Studio Output for News UK Broadcasting.

Creativity 156

Creativity Media Blogging 156

Wildfire

MARCH 13, 2019

The science behind communication. Dr Robert Cialdini, social psychologist and author of acclaimed New York Times bestseller Influence and Pre-Suasion describes the science of persuasion and examines the techniques that help decode our brain and the way we respond to communication. The answer — neurocomms.

Communications 71

Communications Reputation Consumer Tools 71

Cision

APRIL 27, 2017

The science of data and the art of storytelling shouldn’t be mutually exclusive. People are emotive creatures; and social media created a scenario where we started publishing those emotions with fewer barriers to entry than the old days of print publishing. In fact, I know from experience, they coexist nicely. Behavioral. Be Emotive.

Storytelling 146

Storytelling Data B2C B2B 146

Melissa Agnes

FEBRUARY 1, 2015

Within this episode of The Crisis Intelligence Podcast, I sat down with Laurent Gaildraud, a consultant who specializes in the science of rumors. Social media’s impact on rumors (the answer may not be what you expect). But what makes a good rumor and how can your organization best protect itself from this risky phenomenon?

Crisis 100

Crisis Crisis Management Viral LinkedIn 100

Presspage

SEPTEMBER 8, 2017

By implementing a new social media newsroom, InHolland is able to easily share their news and articles with students and other stakeholders directly. Integrating social media channels and relevant contact information makes it easy to engage with visitors of the newsroom.

Study 87

Study Social Media Blogging Media 87

Ishmael's Corner

JULY 6, 2016

The social media platform doesn’t make it easy to get noticed. The post 8 Techniques to Increase Twitter Engagement that are NOT Based on Science appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Certainly, at least a few people will appreciate your clever jab at Lady Gaga.

Twitter 99

Twitter Storytelling Social Media Communications 99

Cision

NOVEMBER 19, 2020

Ayesha Tandon is now Science Journalist at Carbon Brief; Helen Knapman joins Money Saving Expert as Assistant Editor, News and Investigations; Kashmira Gander is now Acting Science Editor at Newsweek.

Media 120

Media Blogging 120

Bianchi Biz Blog

FEBRUARY 12, 2024

I love reading stories that take big, complicated ideas in science and tech and make them digestible. I did some freelancing after college and found my way back into the media business full-time a little over four years ago when I landed a job on Business Insider ‘s transportation desk.

Meeting 86

Meeting Report Transportation Automotive 86

Deirdre Breakenridge

APRIL 15, 2019

The proliferation of independent, digital-first media properties has occurred so rapidly that it has become virtually impossible to keep up with, and just as hard to discern between reputable news sources and everything else. But democracy comes at a cost, and this “democratization” of the media is no exception. Journalists take note.

Media 268

Media Data Google Report 268

Doctor Spin

DECEMBER 4, 2023

Confirmation bias in the media skews the news. Fuelled by confirmation bias and media logic, echo chambers expose news audiences mainly to reinforcing opinions, narrowing and distorting their worldview. Source: Encyclopedia of the Sciences of Learning 2 Barry, P., & Tribe , L. Encyclopedia of the Sciences of Learning.

Media 52

Media eBook Viral Construction 52

Cision

JANUARY 11, 2021

Janell Ross to join TIME, Claire Gutierrez promoted at The New York Times Magazine, and more.

Radio 137

Radio Publicity Media Blogging 137

Deirdre Breakenridge

APRIL 29, 2019

By Frank Strong, Founder & President of Sword and the Script Media. Media relations is hard and getting harder. A majority (68%) of respondents said media relations is getting “harder” (53%) or “much harder” (15%). It’s harder to know who is [the] media and who isn’t. 2) Truly study the media.

Survey 377

Survey Media Relations Media Ethics 377

Cision

JULY 21, 2020

Rosamund Urwin has a new role at The Sunday Times; Kashmira Gander is Newsweek's new Deputy Science Editor; Georgia Murray promoted to Fashion Editor at Refinery29.

Fashion 120

Fashion Media Blogging 120