Stephen Waddington

MAY 4, 2019

While that may be good for personal privacy, it’s a threat to public conversation. Facebook’s big play at its F8 developer conference this year was privacy. Personal privacy and security strikes at the core of Facebook’s proposition. Whatever your view of personal privacy it’s hard to argue that this is a good thing.

Privacy 72

Privacy Web Facebook Film 72

ImPRessions - Crenshaw Communications

AUGUST 7, 2018

PR teams can take advantage of sudden extra relevance by immediately pitching a client as a news source to media hungry for pertinent expertise. Here are the PR fundamentals for reactive media pitches. PR tips for reactive media pitches. Some call it newsjacking. Combine automation with human monitoring.

Pitching 136

Pitching Media Privacy YouTube 136

PR for Anyone

DECEMBER 8, 2022

Don’t pitch what everyone else is going to which is end-of-year wrap-ups, 2023 predictions, resolutions, weight loss, and organization… you’ll never cut through the noise But if you pitch something they aren’t expecting… you give the media a “WOW! I didn’t think of that! PR FOR ANYONE.

Media 130

Media Pitching Privacy Video 130

ImPRessions - Crenshaw Communications

MARCH 3, 2020

Unlike proactive pitching, where we push out client data or offer a company announcement, reactive pitching leans on the news cycle to maximize coverage. The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal.

B2B 256

B2B Pitching Conference Privacy 256

Critical Mention

JUNE 14, 2018

In business, there’re amazing, good, bad and terrible product and service pitches. We’re here to show you how you can learn from the best pitches so you can seal the deal with an excellent media placement. The best pitches are simple: they tell a unique story or add a new twist to a familiar one. Choose your publications wisely.

Pitching 70

Pitching Media Employee Privacy 70

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

From massive breaches and ransomware attacks, to election security issues and data privacy concerns, the sheer volume of stories makes news monitoring essential. For example, a company specializing in enterprise IT security probably has no place commenting on data privacy surrounding government contact tracing.

Enterprise 261

Enterprise Privacy Government Software 261

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2018

Miller’s sales pitch to Silicon Valley execs, whom he views as “surprisingly unsophisticated” at using their own communications tools, seems to be that good will is a zero-sum game. It hired Burson Marsteller to pitch bloggers on Google’s invasions of user privacy. If you lose, I win.

Facebook 224

Facebook Ethics Public Affairs Privacy 224

Sword and the Script

OCTOBER 3, 2023

The database also has built-in features for list-building and a generative AI feature for pitching. These include principles such as “Safety, privacy, and security as first-class citizens” and “Use open source whenever possible; vet everything else and assume it is unsafe.” Pitch podcasts by noon.

Analysis 151

Analysis Tools Software SMB 151

ImPRessions - Crenshaw Communications

MARCH 2, 2020

Unlike proactive pitching, where we push out client data or offer a company announcement, reactive pitching leans on the news cycle to maximize coverage. The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal.

B2B 156

B2B How To Pitching Conference 156

Cision

JULY 27, 2015

Social media has turned the journalism world upside down, changing the way media outlets reach their audiences, PR professionals pitch their clients and journalists source their stories. Pitching Styles Remain The Same. Security and Privacy Raise Concerns. Security and Privacy Raise Concerns. Only 13 percent of U.S.

Social Media 120

Social Media Privacy Journalism Media 120

Wadds Inc.

MAY 17, 2023

We published a case study in March showing how we used AI to generate headlines, a press release, and a pitch for a report. Security, privacy, and disinformation are cited as the primary concerns. Public relations practitioners recognise the opportunity to advocate within organisations for the moral and ethical concerns related to AI.

Publicity 141

Publicity Case Study Privacy Ethics 141

Cision

SEPTEMBER 1, 2016

If you’re sending boring, generic pitches to every journalist you can find, how can you expect anyone to respond to you? Dayna Calkins, senior publicist at Choice Media & Communications, stresses the importance of doing your research before sending your pitch. Generic pitching. How did you get your start in PR?

Pitching 159

Pitching Privacy Resources Travel 159

ImPRessions - Crenshaw Communications

MAY 11, 2022

People usually think of media pitching and press releases when they think about public relations. Between cookies going away; the sector’s identity crisis; new privacy regulations; the rise of connected TV (CTV) and more, there’s plenty to discuss and lots of predictions to be made.

Conference 156

Conference Privacy Advertising Advertising 156

Flack's Revenge

JANUARY 17, 2019

And: what do the strides mean for things like privacy and jobs? Can we expect an army of PR writing and pitching flack-bots any time soon? Sure, you might have algorithm-generated crappy news stories, and someday bots to deliver crappy PR pitches, maybe even to other algorithms. And the result will be? fill in the blank).

Insurance 234

Insurance Insurance Privacy Interviews 234

Sword and the Script

DECEMBER 12, 2023

Data privacy and security are also a concern. Media relations tool vendors are focused on building end-to-end solutions, incorporating AI to help develop pitches based on understanding a journalist’s existing body of work. What are the most common uses of generative AI in PR ? SW: AI helps create the first draft of anything.

Software 149

Software Tools Ethics Privacy 149

ImPRessions - Crenshaw Communications

DECEMBER 18, 2018

This intel guides our pitch angles, plans, bylines, conference submissions — basically everything. Also, as the IoT category has matured, security and privacy have become key concerns. Every tech journalist was pitched thousands of crowdfunding campaigns in the last five years — many of which were terrible and raised nothing.

Trends 186

Trends Media Privacy Technology 186

ImPRessions - Crenshaw Communications

AUGUST 30, 2018

Even the most stellar pitch is useless if the wrong people are targeted; a carefully selected list of fewer reporters will yield better results than a spray-and-pray approach. While this may seem easy and obvious, it takes a certain talent for “creative analysis” to avoid missing pitch opportunities.

Media 136

Media Mobile Telecommunications Pitching 136

Stephen Waddington

MAY 5, 2019

Facebook privacy, improving your media relations game, report on organic engagement, Comms School on content, and Metia recruitment drive. Facebook privacy isn’t necessarily a good thing Facebook’s big play at its F8 developer conference this year was privacy. Wedding preparations are in the final stages.

Privacy 60

Privacy SEO Pitching Instagram 60

Rock the Status Quo

AUGUST 15, 2014

If I am shocked by the callous disregard for privacy, I can only imagine how his family feels. It’s one thing to newsjack a story by pitching media when you have a relevant client that can enhance the news. “ What’s wrong with this pitch? For family, the feelings of shock and horror might never go away.

Pitching 272

Pitching Viral Interviews Education 272

Bianchi Biz Blog

MAY 8, 2023

I’m particularly interested in the new and interesting ways automakers are designing and outfitting the user interface, and some of the potential issues — distraction, data privacy and additional costs for features, among others. What advice do you have for PR people that want to pitch you?

Automotive 86

Automotive Report Meeting Radio 86

Presspage

NOVEMBER 29, 2023

Because we also changed the underlying data structure, this also meant having to reconsider a lot of workflows while always keeping our strict data privacy policy in mind. We wanted to tackle the issue of having to do double work in different local teams. Be able to support and track more engagement with journalists.

System 78

System Software Technology Privacy 78

Bianchi Biz Blog

MAY 22, 2023

I’m looking for trend stories about auto cybersecurity practices, stories about breaches at automakers made by white hat (good) and black hat (bad) hackers, privacy and data issues and any issues about software-defined vehicles. Pitch news instead of promotional material. Getting pitches that have nothing to do with what I cover.

Automotive 76

Automotive Meeting Report Real Estate 76

Cision

NOVEMBER 10, 2015

The rules for pitching journalists have changed. Gone are the days of the 30-second elevator sales pitch. And that’s important—if your only interactions with journalists are to pitch them, that’s not a relationship by any stretch. Get more tips on how to pitch on social media. Today, it’s all about building relationships.

Social Media 120

Social Media Media Pitching Privacy 120

ImPRessions - Crenshaw Communications

AUGUST 24, 2018

The themes will guide pitch angles, content development, and thought leadership strategy. When GDPR was approaching, tech PR teams were sure to pitch their data privacy experts for bylines and expert commentary. Additionally, always make room in the plan for reactive pitching. Make an action plan.

Writing 136

Writing How To Pitching Privacy 136

ImPRessions - Crenshaw Communications

MAY 4, 2018

It’s a good idea to go after your ideal job with the same skills and enthusiasm you would use in the workplace – pitching a story, or securing a new client. You’ll want to research your high-priority targets thoroughly, approach them with a creative pitch, and use persistence and persuasion in your follow-up.

How To 189

How To Nonprofit Interviews Privacy 189

Mindful Marketing

APRIL 8, 2023

With many believing that notoriously long baseball games have outlasted the attention spans of fans now conditioned for shorter bursts of entertainment, MLB made the game-changing addition of a pitch clock , which already seems to be serving its purpose of expediting play. However, sports don’t always imitate life.

Ethics 93

Ethics Pitching Privacy Technology 93

Wadds Inc.

NOVEMBER 30, 2023

It also carries a heavy duty disclaimer about data privacy, security and fact-checking. BuzzSumo - Louise Linehan PRophet - Aaron Kwittken Prowly - Aleksandra Kubicka OnePitch - Sarah Pekala Propel - Zach Cutler The book consists of 21 chapters and 120 pages.

Tools 52

Tools Handbook Publicity Analysis 52

The Hoyt Organization

SEPTEMBER 8, 2023

With machine learning algorithms, AI can analyze vast amounts of data and create draft press releases, social media posts, or email pitches tailored for specific audiences. This not only saves time but also ensures that the content is relevant and engaging for the intended audience.

Publicity 96

Publicity Ethics Analysis Data 96

Prakkypedia

AUGUST 11, 2014

Ironically, some recipients might feel that their privacy has been invaded. I have joked about spam emails on Prakkypedia before – the nonsensical, clumsy approaches made over email which trot out very similar pitches. I can imagine, of those opened, they letter could cause some alarm and devastation.

Privacy 108

Privacy Banking Print Fashion 108

ImPRessions - Crenshaw Communications

MAY 24, 2018

They must constantly generate fresh concepts for bylines and story angles for pitching, as well as dreaming up campaign ideas for clients. The Data Dollar Store was a fun, experiential event that raised awareness about data privacy, thereby communicating the company’s purpose to the general public.

Creativity 174

Creativity Small Business Storytelling Travel 174

ImPRessions - Crenshaw Communications

APRIL 11, 2017

Sometimes a journalist may take a media pitch and go in a completely different direction to suit an agenda. A team pitches new technology product, and the reporter decides to focus on threats to the category without a separate focus on the product’s attributes. When to “Just Say No” to a Media Request.

Interviews 160

Interviews Media Local Privacy 160

Sword and the Script

OCTOBER 25, 2022

Adherence to privacy regulations.”. Communicators have moved from being the newsletter writers and PR pitch people to truly becoming strategic advisors to our organizations.”. Breaking through the flood of e-mails [in pitching] is getting very difficult.”. Harder to pitch. Transactional not strategic. “It’s

Communications 126

Communications Crisis Internal International 126

The Hoffman Agency

APRIL 22, 2020

Everyone can see what you post, so privacy is pretty much out the window. In our current crisis, journalists are being inundated with information, pitches and deadlines. When you’re receiving at least five pitches a day from people you’ve never met, I’m sure you’d relegate those that got your name wrong to the trashcan too.

Pitching 36

Pitching Privacy Guidelines Twitter 36

Buzzstream

JANUARY 5, 2024

At this point, ChatGPT can’t find someone’s email address for you for obvious privacy concerns. For this, we’d recommend not directly revealing that you are actively pitching something; instead, say that you have an inquiry about the blog. Contact Out also has a browser extension.

How To 83

How To LinkedIn Tools Google 83

Shift Communications

AUGUST 29, 2023

Reporters were inundated with pitches offering AI experts and “news” and became more selective in what they wrote — and who they wrote about. Trust building Our survey showed a good amount of fear around AI, from privacy to job displacement. Today, the requirements for AI PR success are steep.

Survey 60

Survey How To Storytelling Corporate 60

Rock the Status Quo

DECEMBER 11, 2014

Busting our humps day after day to pitch creative stories that go nowhere, then madly celebrating ( even if it’s in the privacy of our own office ) when we finally land one. ” Even “My lawyer won’t let me talk about it [ said after they approved your pitch and the reporter was hooked on the idea ].”

Interviews 174

Interviews Real Estate Media Pitching 174