wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. Producing a letter took time to write, print or copy and mail. I did get to photograph the cover of the school district’s 2001 annual report.

Communications 105

Communications Community Crisis Film 105

Sword and the Script

JUNE 18, 2019

More respondents (38%) say the comms function reports to the CEO, versus 35% that say they report to the CMO. In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young.

Employee 150

Employee Print Writing Survey 150

ImPRessions - Crenshaw Communications

JANUARY 25, 2018

What’s notable about the film, for anyone who writes for a living, is its masterful use of language. As we have noted , the best way to improve writing is to read a variety of texts, from creative to journalistic. In the era of Wikileaks and social media, the entire episode feels very quaint. Three Billboards Outside Ebbing, MO.

Film 136

Film Local Leadership Radio 136

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. I have a degree in broadcast news from West Virginia University.

Ethics 89

Ethics Journalism Radio Television 89

PR Fuel

JANUARY 24, 2022

The success of your PR campaign largely depends on your press release writing talents. Write your press release with a strong news angle to make it more eye-catching. You may use media outlets like radio or TV for your campaign. If you run a small business, local media can help you reach your target audience.

Creativity 110

Creativity Data Measurement Product Launch 110

Cision

JANUARY 22, 2016

It may interrupt them in the middle of writing a story, or worse, prevent them from taking a call with a hot news tip. Barring bouncebacks, the email system is likely still working, the reporter or editor just isn’t interested. Radio silence is common, and can be a telling response in itself. Don’t call. Do your homework.

Pitching 120

Pitching Newspapers How To Knowledge Base 120

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. Producing a letter took time to write, print or copy and mail. I did get to photograph the cover of the school district’s 2001 annual report.

Communications 81

Communications Community Crisis Film 81

Stephen Waddington

MARCH 17, 2021

Karl recently took part in a BBC investigation that reported on a “toxic mix of bulling and harassment” at the site. Writing it had been cathartic and I hoped at the time that it contributed to the discussion around attitudes to mental health in public relations. Sellafield is a nuclear site close to Seascale on the coast of Cumbria.

Storytelling 147

Storytelling Local Case Study Television 147

Cision

JULY 11, 2017

For instance, if your company name is “Fire & Ice,” some outlets may write it as, “Fire and Ice.” Maybe you work closely with a local TV station and need to consider broadcast monitoring. This is similar to how Twitter handles and hashtags operate well for online mentions but may seem out of place in radio searches.

How To 265

How To Media Software Agriculture 265

Bianchi Biz Blog

JANUARY 24, 2022

It’s absolutely essential and why both our publications support the work organizations like the National Safety Council, PAVE, AAA, Consumer Reports, and the SAE are doing with the “Clearing the Confusion” campaign. I did more traditional news, weather, sports, and farm reporting during my time in AM radio at KJAN.

Meeting 78

Meeting Automotive Media Technology 78

Cision

JANUARY 11, 2016

Actress, Internet Radio Personality, Howard U. & Television Critic for The Hollywood Reporter. “I Co-host on @1033ampradio’s The TJ Show + entertainment reporter on@wbznewsradio. LOVE that Rachel McAdams brought @BostonGlobe reporter Sacha Pfeiffer with her to the #GoldenGlobes ! Sirius XM Radio host.

Twitter 120

Twitter Fashion Television Travel 120

Critical Mention

AUGUST 5, 2018

He’s most famous for founding HARO (Help a Reporter Out), an online forum for journalists to gather feedback from the public. Follow her for the latest news in radio and entertainment. When she’s not writing you can find her at music festivals, hiking or snowboarding. Peter Shankman. petershankman. Annie Jennings. Jolie Shapiro.

Twitter 77

Twitter Radio Social Media Print 77

PRSay

OCTOBER 1, 2018

That left me alone managing the press, doing 40 to 50 interviews a day, with six or seven satellite trucks here, and writing news releases. We always attract a lot of local, regional, national and international press. Jamie Richards, the park ranger who works with me, was assigned to the fire camp. We have a social media team.

Public Affairs 98

Public Affairs Hotels Publicity Interviews 98

Public Relations Sydney

NOVEMBER 16, 2014

Read their articles, view their broadcasts or listen to their radio programs to get a sense of what they report on. Identify and reach out to key journalists Developing a relationship with at least one journalist at each major news outlet in your local area is an excellent start.

Local 90

Local Social Media eBook Meeting 90

PR Fuel

JULY 24, 2018

Determine the chronology of your business story before writing it. The language, idioms, and examples you use in your business story will likely vary depending on whether you’re writing for million dollar home buyers or Kindergarten teachers. Simple Advice: Write Like You Speak, Reporters Will Listen. IT DOESN’T.

Pitching 40

Pitching Media Small Business Writing 40

Cision

JULY 20, 2015

The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. Berger writes that products and people that generate a lot of word-of-mouth exhibit six distinct characteristics: Social currency. Birthday coming up?

Energy 120

Energy Viral Storytelling Community 120

wiredPRworks

SEPTEMBER 11, 2018

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pant suit for a meeting with our local school district about photographing the annual report. Producing a letter took time to write, print or copy and mail. I did get to photograph the cover of the school district's 2001 annual report.

Communications 40

Communications Community Crisis Film 40

PR Conversations

MARCH 8, 2016

Beverley kindly shared with me the photograph of Mabel, which I’ve supplemented with a newspaper report of her work. In a report in The Billboard noting the pair had set up “Fem Flackery” (short-hand one presumes for a PR firm!) In turn, I produced a scan of the the book chapter, which I make available here as a pdf.

Publicity 40

Publicity How To Newspapers Radio 40

wiredPRworks

SEPTEMBER 11, 2016

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pant suit for a meeting with our local school district about photographing the annual report. Producing a letter took time to write, print or copy and mail. I did get to photograph the cover of the school district's 2001 annual report.

Community 40

Community Writing Education Film 40

Prohibition

JULY 14, 2017

Content remains at its roots, exactly that; information, a message – whether its worked up into an old school snappy strapline, or a radio jingle, the content remains. If so, how are they engaging with brands across the web, is it via online communities, local groups, podcasts? Well yes and no.

Content Marketing 48

Content Marketing Marketing B2C SEO 48

MaccaPR

JANUARY 15, 2019

Fiji Water has not yet responded to Adweek’s request for comment about its viral water tray holder,” the trade magazine reported. The Wonderful Company (Fiji’s owner) couldn’t immediately be reached for comment,” reported USA Today. 2 - Surprise! Publicity Stunts Still Work In The Digital Age.

Marketing 78

Marketing Viral Consumer Agency 78

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. My degree is in mass comm and I went to school for a career in radio. Universities should teach Writing, Pitching, Attention to Detail, Measurement (of course), and… How to deal with Rejection.

Measurement 40

Measurement Nonprofit Education Social Media 40

MaccaPR

JANUARY 15, 2019

Fiji Water has not yet responded to Adweek’s request for comment about its viral water tray holder,” the trade magazine reported. The Wonderful Company (Fiji’s owner) couldn’t immediately be reached for comment,” reported USA Today. 2 - Surprise! Publicity Stunts Still Work In The Digital Age.

Marketing 48

Marketing Viral Consumer Agency 48

Communications Conversations

MAY 3, 2016

She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA. Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement.

Sports 0

Sports Leadership Internal International 0

Bianchi Biz Blog

JUNE 21, 2022

I’m not boasting here, but nobody was more surprised than me to win that award, as I had not formal training in writing. Whether it’s writing about establishing a tire maintenance program or explaining how hydrogen fuel cells work, I get great satisfaction from hearing a reader say, ‘thanks, I learned something from that story.’.

Meeting 86

Meeting Media Chemicals Radio 86

Maxim Behar

MARCH 12, 2024

The owner of a small shop in Tucson doesn’t require media reporters at his door — he needs to tell his story on social media and attract the people in the neighborhood. He can do that on his own, or some local journalist can do that for him for a small amount of money, or his teenage kid can do it for free.

Ethics 64

Ethics Social Media Local Corporate 64

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. Many entered the profession because of their craft skills, such as writing or editing, and that is what they continue to do.

Reputation 52

Reputation Social Media Internal International 52

PR Fuel

MARCH 19, 2021

We’ll tell you how to write, format, distribute, and promote your press release, so keep reading below. Write for Journalists. Writing press releases as if they are already leading stories is a winning strategy. Including the city and state helps localize for regional coverage. Writing an Online Press Release.

Small Business 95

Small Business Writing Engineering Infographics 95

The Stalwart Blog

APRIL 26, 2020

If you’ve been watching any of the local media, you know that PR crises can take place. People aren’t consuming news reports like they did 20, 30 years ago. I think what people don’t understand is things like Yelp will have as much credibility with an audience as a news report. I recommend this.

Crisis 78

Crisis Local Facebook Social Media 78

Flatiron Communications

APRIL 13, 2021

He writes: “Substack has captivated an anxious industry because it embodies larger forces and contradictions. Even the most consequential investigative reporting no longer enjoys the longevity and influence it once had. Newton’s six-month-old Platformer reportedly now has 20,000 subscribers (at $10/month). Don’t get me wrong.

Media 41

Media Journalism Reddit Local 41

Solo PR Pro

MAY 10, 2022

Provide original reporting and data? They could also be a local radio host, podcaster or blogger. Write a perfect (personalized) pitch. Journalists report the most successful pitches are: Relevant Short (around 200 words) Sent early in the week (Monday is best) Sent early in the morning Data-driven.

Pitching 58

Pitching Media Journalism Data 58

Beyond PR

APRIL 6, 2016

For local news, compile a list of influential outlets in the region; for larger, national stories, think of top outlets across the country and pinpoint their most prominent writers. For instance, radio presenters differ from producers. Consider the importance and impact of the news you’re sharing. Does it require national attention?

Pitching 40

Pitching Media Radio Print 40

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. Depending on your business, this might mean writing in-depth articles that show you’re an authority in your niche. For one thing, your local newspaper might not be the best fit for the story. A Long-Term Strategy: Content Marketing.

Publicity 67

Publicity Small Business Advertising Advertising 67

Cision

NOVEMBER 2, 2016

Brisbee goes on to write: It’s as if I’ve been preparing for a decade to use words to explain what a World Series Game 7 between the Cubs and Indians will be like, and realizing that I’m completely outclassed. You can read more about this analysis by downloading the free report Major League Insights into Baseball’s Social Media Fans.

Sports 120

Sports Social Media Analysis Journalism 120

Beyond PR

MARCH 21, 2016

This week’s highlights include a new columnist at Cosmpolitan, a new editor-in-chief at The Center for Investigative Reporting, and an interview with a cybersecurity policy journalist from The Hill. Lynch has a wide range of experience in writing about economics and politics and has reported from more than fifty countries.

Media 40

Media Fashion Financial Policies 40

Bad Pitch Blog

MAY 20, 2010

She does not ask me to write about Retrevo, she merely asks me to credit them for the content. We experimented with different chart styles, graphics and methods of reporting and found that reporters liked short and easy-to-read summaries that link to a more detailed online report. Do Right By The Reporter.

Pitching 49

Pitching Fashion Report Twitter 49

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52