PR 20/20

JUNE 6, 2023

Unless you’ve been living in some far-off land for the last 15+ years, I’m willing to bet you've at least heard of HubSpot. HubSpot started as a marketing automation platform in 2006, and users have experienced a treasure trove of growth since. And that’s a great question.

Knowledge Base 52

Knowledge Base Customer Service System Analytics 52

PR 20/20

SEPTEMBER 29, 2020

So, almost exclusively using HubSpot, PR 20/20 and the Marketing AI Institute built a media company to meet demand for AI education and knowledge. At the end of 2016, we decided to share what we were learning, leveraging HubSpot to launch the Marketing Artificial Intelligence (AI) Institute. That’s what we aimed to discover.

Case Study 92

Case Study Study Brand Branding 92

PR 20/20

DECEMBER 14, 2022

But, with an automation tool like HubSpot , it’s possible to measure marketing performance and ultimately understand the ROI of your efforts. Continue reading to learn how, with HubSpot, marketing metrics can easily be reported alongside your existing production volume and OOE (overall operations effectiveness) numbers. Topic clusters.

Measurement 52

Measurement Marketing Analytics Enterprise 52

Prowly

JULY 19, 2018

You’ll be able to find out the answers to these and many other questions on July 30th during a direct online session with Iliyana Stareva, Global Partner Manager at HubSpot, blogger and author or a recently published book about inbound PR.

Media 151

Media How To 151

PR 20/20

SEPTEMBER 15, 2022

With HubSpot smart content , creating personalized marketing messages and customized end-user experiences takes just a few clicks. HubSpot’s smart content gives marketers the ability to display different content to users based on each contact’s properties, interactions on your site, or engagement in channels. Source: HubSpot.

Privacy 59

Privacy Data Consumer Conference 59

PR 20/20

APRIL 14, 2020

HubSpot offers thousands of pre-built themes, or you can enlist your developer to build custom themes in local environments. In fact, the HubSpot CMS is currently ranking as the best on G2 , a peer-to-peer software review site. Interested in getting started with HubSpot? This is largely thanks to website themes. We can help.

Enterprise 115

Enterprise Web Software SEO 115

PR 20/20

JANUARY 20, 2020

HubSpot is a marketer’s dream, empowering us to manage our contact databases, list segmentation, content, website, social, ads (the list goes on) in one place. And in recent years, HubSpot has invited sales and service teams to the party, too. Zapier connects thousands of apps to each other , with our team’s top use case being HubSpot.

System 65

System Data Facebook Tools 65

PR 20/20

NOVEMBER 8, 2022

Keep reading to discover the three competitive advantages you can discover today by integrating your ERP with a best-in-class CRM like HubSpot. With a CRM like HubSpot, you can produce and publish helpful content that addresses your customers’ unique pain points, interests, and desires wherever they are in their buyer’s journey.

System 52

System Comparison Resources Enterprise 52

PR 20/20

APRIL 2, 2019

HubSpot defines sales enablement as: The processes, content, and technology that empower sales teams to sell efficiently at a higher velocity. But, as a marketing professional, there are a number of steps you can take now to get started— with the help of HubSpot. HubSpot Insights. What’s this job you ask? Sales enablement.

Enterprise 84

Enterprise Data Examples Marketing 84

PR 20/20

OCTOBER 27, 2020

HubSpot began life as a marketing app in 2006, and has grown into a marketing, sales and service platform company that, as of writing, has 86,000+ customers in more than 120 countries. Since its IPO in 2014, HubSpot’s stock price has increased approximately 10x, and its compound annual growth rate is 39%. Its market cap is $14.3

How To 59

How To Marketing Enterprise Data 59

PR 20/20

JUNE 14, 2021

Integration with HubSpot. Those are some of the benefits of using Databox on its own, but if you’re a HubSpot user (like many of our clients), the built-in integrations make it even easier to use. There’s no need for custom coding or computer development skills. Facebook Ads. Google Ads. Google Analytics. Google Search Console.

Report 81

Report Data SEO Analytics 81

Axia PR

DECEMBER 10, 2023

Consider cost, design, support, and analytics when selecting the best content management system for your company. One of the best ways to provide consumers information about your company is through a content management system (CMS) or website.

Company 62

Company Web System Analytics 62

Axia PR

JANUARY 17, 2018

A few years ago, Axia Public Relations made the transition to HubSpot, a developer of inbound marketing software products, and we’ve been tremendously pleased with the results. One of the biggest reasons our team enjoys HubSpot so much? We listed our top seven reasons we love HubSpot below so you can see why we’re hooked!

Blogging 69

Blogging Software Publicity Marketing 69

PR 20/20

OCTOBER 2, 2017

An all-encompassing customer experience—and the platform to make it happen—was the vision presented at this year’s INBOUND marketing conference by HubSpot. In his keynote, HubSpot founder and CTO Dharmesh Shah ( @dharmesh ) talked about alignment. The HubSpot platform, via #INBOUND17. Dharmesh Shah, co-founder and CTO, HubSpot.

Facebook 57

Facebook Software SEO Knowledge Base 57

Karen Freberg

MAY 17, 2018

I have spent the past few days in Boston working with the HubSpot Academy team as they prepare to launch a new certification on social media. You may be asking – Karen – how did you get involved with HubSpot Academy? This is where I first heard about the new social media certification HubSpot was launching.

Social Media 48

Social Media Media Education Energy 48

PR 20/20

JUNE 14, 2021

Integration with HubSpot. Those are some of the benefits of using Databox on its own, but if you’re a HubSpot user (like many of our clients), the built-in integrations make it even easier to use. There’s no need for custom coding or computer development skills. Facebook Ads. Google Ads. Google Analytics. Google Search Console.

Report 52

Report Data SEO Analytics 52

Axia PR

SEPTEMBER 15, 2017

HubSpot,” we answer. “Oh, No, we use HubSpot.”. We frequently get calls from sales reps encouraging us to check out their new social media publishing sites. The conversation usually goes something like this: “What publishing tool are you currently using?” Sales rep inquires. Oh, you mean Hootsuite.”. “No,

Social Media 48

Social Media Media Tools Marketing 48

PR 20/20

JULY 12, 2018

Over the course of the second quarter, HubSpot released significant product updates across marketing and sales—and (in case you missed it) unveiled Service Hub. So we decided to feature the product updates at our latest HubSpot User Group (HUG) event in June. Luckily, if you use HubSpot, there’s an easy, built-in solution.

Customer Service 43

Customer Service Knowledge Base Google Tools 43

Inbound PR

SEPTEMBER 10, 2019

Last week, September 5th, was my last day at HubSpot after almost five years at this amazing company. I've learned so much at HubSpot. Then came HubSpot. I still remember the day(s) when I had difficulty packing my 250 kg of clothes and shoes to move from Germany to Ireland and join an 80-people team in HubSpot’s Dublin office.

Internal 48

Internal International LinkedIn Study 48

PR 20/20

AUGUST 8, 2017

Serving more than 23,000 customers in 90 countries and with revenue reaching $271 million in 2016, the HubSpot platform empowers marketers with the tools to monitor performance, launch complex campaigns and automate the marketing and sales process to better reach target audiences. Customize your dashboard to suit your needs.

Software 47

Software Tools Internal International 47

PR 20/20

MAY 9, 2023

While there are many association-specific CRMs available, we often recommend HubSpot , thanks to its powerful features and capacity to keep all of your organization’s marketers in one place. Tools for Every Team: HubSpot's various hubs work together harmoniously to provide a unified platform for marketing, sales, service, and CRM.

Strategy 81

Strategy Marketing Tools Report 81

PR 20/20

DECEMBER 11, 2018

In our recent HubSpot User Group (HUG) meeting, we talked to Kevin Walsh , senior product manager of machine learning at HubSpot, about the ways marketers can harness the power of AI. Note: If you’re not a HubSpot user, no fear! HubSpot and AI: A Match Made in Marketing Heaven. Check out this blog post for tips.

Enterprise 48

Enterprise Marketing SEO Analytics 48

PR 20/20

APRIL 29, 2023

Define Your Lifecycle Stages Before you can use lifecycle stages in HubSpot, it’s critical to first understand the different default stages and define them as they relate to your specific association. Opportunity An Opportunity is a contact or company that is associated with a potential or confirmed deal in your HubSpot portal.

eBook 84

eBook How To Examples Groups 84

PR 20/20

SEPTEMBER 19, 2017

HubSpot continues to flourish because of one solid fact: the product works. The HubSpot Growth Stack aims to solve our number one setback as data-driven marketers: the “ elusive, fully-integrated marketing stack.” Develop a More Sophisticated Buying Cycle with HubSpot: Marketing, Sales & CRM. Luckily, HubSpot is delivering.

Marketing 40

Marketing Tools Data Report 40

PR 20/20

JANUARY 11, 2023

This is where HubSpot saves the day. Here are a few simple ways to use HubSpot’s robust tools to make intake smooth—dare I say, celebratory? But by utilizing workflows in HubSpot, you can automate the entire process. Source: HubSpot. Source: HubSpot. Source: HubSpot. Customize Contact Cards and Deal Cards.

Tools 78

Tools Marketing How To System 78

PR 20/20

SEPTEMBER 16, 2014

Today at HubSpot’s ( @hubspot ) annual INBOUND conference, co-founders Dharmesh Shah ( @dharmesh ) and Brian Halligan ( @bhalligan ) unveiled new customer relationship management (CRM) solutions. The HubSpot CRM collects and stores information on contacts, companies, deals and tasks in a centralized database.

Conference 72

Conference Technology Marketing Tools 72

PR 20/20

MARCH 28, 2022

Cleveland’s HubSpot User Group (HUG) is back for 2022! We’re so excited to regroup with our fellow northeast Ohio HubSpot superfans this year—and even more excited to continue strengthening our skills as marketers. We partnered with Nick Carbone , a Go-To Market Manager at HubSpot, for an approachable overview of Operations Hub.

Data 75

Data Meeting Groups Community 75

PR 20/20

JUNE 27, 2023

Tools like HubSpot, Google Search Console , and Google Analytics 4 can provide you with impactful data related to member and prospect behavior, pain points, and interests. HubSpot enables you to break down contact conversions by asset type, source, and more. are top performers. The answer lies in personalization tokens.

Tools 71

Tools Analytics Report Google 71

Agility PR Solutions

JULY 17, 2022

HubSpot reports that lead generation is the top marketing priority for businesses and they are ready to try every possible tactic to achieve this goal. The benefits of public relations go beyond building brand awareness or reputation management. And […].

Reputation 157

Reputation Report Marketing Brand 157

Sword and the Script

FEBRUARY 6, 2024

If you look at companies that have made a name for themselves, in part, by blogging – HubSpot or Zappier – these companies are all in. Everyone knows HubSpot but Zappier seems to be crushing it with a PLG tie-in to their blog. There are caveats to this of course, and a well-run company blog is a good example.

B2B 92

B2B eBook Engineering Blogging 92

PR 20/20

OCTOBER 12, 2021

Day one of HubSpot’s annual INBOUND conference is nearly a wrap, and boy does it feel good to be back in the thick of conference szn*. *I Every year, HubSpot brings together platform users, partners, and soon-to-be users to talk about the state of the CRM, product updates, and way more. Image credit: HubSpot. Customized CRM.

Enterprise 72

Enterprise Knowledge Base Survey Conference 72

PR 20/20

SEPTEMBER 28, 2020

This is just what HubSpot did with its new platform releases, debuted exclusively at INBOUND. Check out what HubSpot announced across its marketing, sales, and service growth platform. Marketing automation is HubSpot’s bread and butter. HubSpot enabled offline Google ad conversion tracking with ad optimization events.

Enterprise 98

Enterprise Knowledge Base Conference System 98

Agility PR Solutions

AUGUST 11, 2021

According to Hubspot, 70 percent of marketers are actively investing in content marketing. Creating a content marketing plan requires a lot of time and effort, but it is crucial to implement the best content practices and strategies so that your online presence thrives.

Content Marketing 157

Content Marketing Marketing Strategy Analysis 157

Axia PR

NOVEMBER 8, 2022

Hubspot research shows that 75% of internet users don’t look beyond the first page of search results. If you’re not in the top-ranking results, you’ll miss out on valuable web traffic, meaning losing leads and revenue for your company.

SEO 110

SEO Measurement Strategy Web 110

PR 20/20

MARCH 28, 2022

Cleveland’s HubSpot User Group (HUG) is back for 2022! We’re so excited to regroup with our fellow northeast Ohio HubSpot superfans this year—and even more excited to continue strengthening our skills as marketers. We partnered with Nick Carbone , a Go-To Market Manager at HubSpot, for an approachable overview of Operations Hub.

Data 52

Data Meeting Groups Community 52

PR 20/20

SEPTEMBER 16, 2020

And now, it’s also why we put together a comprehensive GamePlan packed with strategies and activities to fully activate a HubSpot portal. (If If you don’t have HubSpot, don’t worry. For example, many teams use various social media monitoring and scheduling tools, when much of the capabilities are now possible in HubSpot.

Strategy 72

Strategy Marketing Data Software 72

PR 20/20

OCTOBER 12, 2021

Day one of HubSpot’s annual INBOUND conference is nearly a wrap, and boy does it feel good to be back in the thick of conference szn*. *I Every year, HubSpot brings together platform users, partners, and soon-to-be users to talk about the state of the CRM, product updates, and way more. Image credit: HubSpot. Customized CRM.

Enterprise 52

Enterprise Knowledge Base Survey Conference 52