ImPRessions - Crenshaw Communications

MARCH 10, 2020

For PR and marketing folks, it’s a key part of business communications. 71% of social media marketers say social media channels offer consumer insights that benefit other departments of their business, while 93% of all marketers cite more exposure for their business as its number one benefit. What about B2B marketers?

Social Media 156

Social Media Trends Media Instagram 156

Sword and the Script

MAY 26, 2020

72% of communications professionals say partisan politics makes their job harder, according to third annual JOTW Communications Survey for 2020 The majority of professional communicators say partisan politics has complicated communications for brands and businesses. Issues that should not be political now are.”

Survey 117

Survey Measurement Public Affairs Storytelling 117

Stephen Waddington

DECEMBER 15, 2021

Value of the environment - The Economics of Biodiversity: The Dasgupta Review by Sir Partha Sarathi Dasgupta describes how free markets driven by financial metrics are damaging the natural environment by failing to place a value on natural assets. It must recognise that carbon is the single most important metric for sustainability.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Pay to pay, content grows; influencer marketing cools. “I d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”.

Marketing 187

Marketing Content Marketing Data Social Media 187

5W PR

SEPTEMBER 10, 2020

As a polymath, or someone who knows a lot about a number of different things, one of Ahmed Mostafa’s most notable quotes goes, “It’s not the s… we face that defines us, it’s how we deal with it.”. Sensitivity to people’s fears and being in tune with those feelings play an important role in PR, particularly in an emergency. Collect $50.

Publicity 128

Publicity Retail Policies YouTube 128

Sword and the Script

NOVEMBER 3, 2020

PR technology summary: new podcast monitoring option from Critical Mention; Cision updates its media contact database More than 100 million Americans listen to podcasts monthly, according to The Infinite Dial 2020 by Edison Research. That’s up roughly 5% from the same study last year and adds to the slow and steady growth of the medium.

Instagram 136

Instagram Technology Resources Employee 136

PR 20/20

SEPTEMBER 24, 2019

Trust Insights , a marketing analytics and data consulting company, just dropped a stellar report about social media trends and what they mean for 2020. It’s all about user interest in social networks, and how that translates for marketing strategy—namely, where marketers should put their time and money as they plan for 2020.

Social Media 65

Social Media Strategy YouTube Analytics 65

Konnect Agency

JANUARY 17, 2020

The digital landscape changes almost daily, with new tools and utilities that add more ways to connect, track and maximize social media marketing performance. The overarching theme for brands heading into 2020: Rethinking what “success” looks like for social media marketing at large.

Social Media 87

Social Media Trends Media Instagram 87

Konnect Agency

FEBRUARY 10, 2020

As a marketing pro or entrepreneur, you’re no stranger to the fact that a digital marketing mix is the secret sauce to driving your brand forward. At Konnect, we’re pros and deciphering what is worth the cost, what is not and how best to navigate these conversations. And we’re here for that. Source: Marx Communications.

How To 72

How To Media YouTube Social Media 72

Ethical Voices

OCTOBER 16, 2023

She discusses a number of important ethics issues, including: Why corporations need to be careful they aren’t the ones spreading misinformation Ethics of data analysis Why PR pros need to change their definition of media Tell us more about your career and yourself? Then you all know what happened in March 2020.

Ethics 80

Ethics Data Crisis Apparel 80

Contently - Strategy

JULY 22, 2021

Even harder to know what to say, which is why so many “Our brand is here for you in these unprecedented times” emails flooded our inboxes. The video was viewed millions of times, and it may have just been the first time a Fortune 500 CEO received so many overwhelmingly positive Twitter responses and YouTube comments.

Travel 58

Travel Hotels Storytelling Content Marketing 58

Cision

MAY 29, 2017

People were excited to see how the search engine offered relevant results just by reading the first few letters of a keyword. Marketers are now keen on making brand content discoverable to ensure better awareness and traffic. Marketers are now keen on making brand content discoverable to ensure better awareness and traffic.

How To 129

How To Content Marketing Engineering Advertising 129

Konnect Agency

MAY 15, 2020

based app analytics firm Sensor Tower , there were over 315 million installs in the first quarter of 2020, generating the highest number of downloads for an app ever in any quarter. .- Subsequently, brands and influencers alike have become more active on the platform, resulting in higher frequencies of cross-platform syndication.

Viral 52

Viral Video Social Media Creativity 52

5W PR

JUNE 6, 2022

For instance, in the past, a number of companies were used to having separate public relations departments internally, but these days, those departments are divided into public relations and marketing and both departments have shared responsibilities, especially in terms of any potential negative responses from the customers.

Trends 88

Trends Data SEO Consumer 88

Konnect Agency

JANUARY 19, 2021

Much like everything else in 2020, digital shopper marketing was transformed in ways that no one could have predicted. The primary impact on marketers boils down to an ever-increased focus on ensuring all traditional awareness efforts funnel into some form of e-commerce. You’re not alone.

Marketing 52

Marketing Mobile Social Media Comparison 52

Konnect Agency

NOVEMBER 24, 2020

According to Podcast Insights , there are over 1,500,000 podcasts, over 34 million episodes (as of October 2020) and topics covering EVERYTHING ! There are unique advantages in being a guest speaker and it’s definitely worth your time to explore as you begin to plan your brand strategy. Develop a real, personal connection.

SEO 52

SEO YouTube Instagram Reputation 52

Mindful Marketing

MAY 8, 2021

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Businesses need to do many things well to be successful, but the most basic is getting people to buy their products. What is Excedrin thinking?!

Pharmaceuticals 65

Pharmaceuticals Education Consumer Video 65

Konnect Agency

NOVEMBER 7, 2019

2020 is on the horizon, and you’re probably thinking of what New Year’s resolutions you can make (and break…yikes!). Luckily for you, there are a few weeks left in 2019, giving you time to make an impact with your brand, campaign or PR strategy. Cut the Fat (on your social media). Up Your Influencer Intake.

Instagram 60

Instagram Social Media Software Analytics 60

Sword and the Script

FEBRUARY 4, 2020

Welcome to the first PR technology summary ( PR tech sum ) of 2020. The survey has grown substantially over the last two years because we ask important questions that aren’t being examined elsewhere. I aim to publish it on the first Tuesday of every month. There’s a PR tech question in there too!

Software 101

Software Analysis Data Tools 101

Beyond PR

JUNE 22, 2018

Data is growing faster than ever before and by the year 2020, about 1.7 Though people are sharing selfies and brunch pictures, they are also increasingly engaging in intelligent, meaningful conversations that brands can harness for strategic social media monitoring. Understand Your Brand’s Needs. Understand the Vision.

Social Media 40

Social Media How To Case Study Media 40

Victorious PR

FEBRUARY 22, 2023

I started Victorious PR in 2020 and grew it to 7-figures in the first year by WORD OF MOUTH ALONE. Victorious PR has produced results like Bao Le, who was featured on Yahoo Finance where he shared his story about how he got to be where he is today with his business! And I have become the authoritative brand in my space.

Publicity 52

Publicity Video Pitching Google 52

PR Fuel

MARCH 17, 2020

The question you may be asking yourself is, how do you generate that light? How do you bring attention to your business? We’re going to look at how PR is a strong strategy for promoting your business and how it can work with other strategies to help you grow. What Does PR Stand For? A Costly Strategy: Advertising.

Publicity 64

Publicity Small Business Advertising Advertising 64

Contently - Strategy

APRIL 14, 2021

For brands, however, it means a paradigm shift. While the long-term impacts of the move remain to be seen, one likely change is that content will play an even more important role for brands and advertisers trying to reach customers online. “If a search marketing agency. a search marketing agency. In the U.S.,

Privacy 96

Privacy Google Advertising Advertising 96

Contently - Strategy

DECEMBER 5, 2019

Sure, marketers in these industries deal with more regulations and bureaucracy than someone who works for Red Bull. Finances can dictate what we do, where we live, and how we make decisions. Understanding how to pick the right insurance or save for a mortgage can literally change someone’s life. Report Methodology.

Financial 83

Financial Industry Report Insurance 83