ImPRessions - Crenshaw Communications

MARCH 9, 2016

That’s right, kids, there were actual newspaper or magazine cuttings, each bearing a white tag that listed where and when the item appeared. The short version of the PR industry’s evolution is that six years ago it created the Barcelona Principles , a set of seven voluntary guidelines to measure the efficacy of PR campaigns.

Measurement 189

Measurement How To Guidelines Web 189

Contently - Strategy

MAY 11, 2024

In 2022, the company updated its Search Quality Rater Guidelines to prioritize content that contains expert insights, firsthand experiences, and “genuinely helpful” advice. All that said, it’s worth noting that the SEO game is changing by the day. Google is currently taking steps to adapt to the era of generative AI.

Local 52

Local SEO Strategy How To 52

PRSay

JUNE 18, 2019

We uphold the standard for a consistent style, though the specifics of some guidelines may change over time. As with any style rule or guideline, organizations, writers and editors who aren’t with the AP can modify as needed for their own audiences. Of course, many of those texting, tweeting, messaging, blogging, etc.,

Guidelines 154

Guidelines Writing Social Media Newspapers 154

Stephen Waddington

MARCH 3, 2020

Newspapers and television are for old people. CREATIVE TEAM: use scamps in the pitch deck showing a woman pointing a phone at a man and seeing his pants - this is countercultural and should be in line with the ASA’s guidelines on gender stereotypes. Paid, Earned, Shared and Owned (PESO) planning Mobile and digital only.

Pitching 79

Pitching Agency Creativity Guidelines 79

PR for Anyone

AUGUST 6, 2020

So we're following, you know strict guidelines and that with the CDC. Is it newspapers in that piled up on the, on the porch? Who are they social distancing, or not, from and then they come into the home. So what are you guys making any special provisions? So in our homes I call them little Covid centers.So

Case Study 100

Case Study Study Media Local 100

Cision

AUGUST 11, 2016

As a regulated gaming company that also follows the guidelines of the Securities and Exchange Commission, Golden Entertainment is able to carry a strong message with publicly available financial results. It’s rare nowadays that the morning newspaper or the evening news telecast breaks a story.

Corporate 0

Corporate Airlines Financial Journalism 0

Newsfile

FEBRUARY 28, 2024

The Associated Press (AP) style guide provides guidelines for writing press releases, ensuring consistency in language, formatting, and punctuation. It expresses an opinion on a specific topic and appears in newspapers or online publications. When done right, newsjacking requires little effort but yields significant benefits.

Viral 52

Viral Crisis Communications SEO Reputation 52

Polaris

AUGUST 28, 2014

Introduce yourself to the people who hire the speakers, then contact each event to research the submission guidelines–and get a speaking engagement. As part of our PR advice, we recommended he give the story a wider audience by turning his speech into a newspaper article. 3: Repurpose your content.

Knowledge Base 100

Knowledge Base Real Estate Financial Newspapers 100

PR Fuel

JULY 14, 2021

Consider: Newspapers. Once you determine where you want to send your press releases, make sure to read the guidelines. Each publication will have its own submission guidelines. Your list can include journalists and press contacts that are relevant to your industry. Social media influencers. Radio shows.

Writing 94

Writing How To Media Guidelines 94

Presspage

JULY 18, 2017

Don’t adhere to the style and guidelines of the media outlet you are sending your content to. When you are sending out a press release to journalists or a guest blog to an external website, do not follow to the style and guidelines of the media outlet you are approaching.

How To 90

How To Guidelines Writing Consumer 90

Prohibition

FEBRUARY 25, 2020

It’s really important to remember that it’s just as much the brands responsibility as the influencers to ensure that these guidelines are followed as there can be consequences from the ASA if not. Social media influencers are growing rapidly . This again reinforces the trust between them and the consumer.

Marketing 62

Marketing Advertising Advertising B2C 62

Presspage

JUNE 11, 2019

Who’s going to respond more favorably: the Instagram influencer or the newspaper editor? They may be responsible for everything from creating strategy to generating content to writing brand guidelines. What Fake News? Storyteller, proofreader, marketing analyst, social guru, and wordsmith, just to name a few.

Communications 60

Communications Storytelling Instagram Guidelines 60

PRSay

SEPTEMBER 28, 2017

would be comfortable reading about our actions, decisions and discussions on the front page of tomorrow’s newspaper, on television or in social media. There are lots of possible names for this approach: communications policy, guidelines or manifesto. Our families (your mother, children?) Make restitution.

Ethics 90

Ethics Construction Guidelines Television 90

PR Fuel

JUNE 26, 2020

You’ll want to consider traditional media like newspapers, magazines, television, or radio, but also new and emerging media like Facebook, Instagram, Twitter, blogs, or podcasts. There’s no hard guideline on following up, just use common sense and pay close attention to social cues.

How To 56

How To Writing Guidelines Television 56

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. On social when they have folks that are spreading inaccurate information, they have the guidelines about don’t feed the trolls. Joining me on this week’s episode is Scott Brooks , a public relations specialist for the TVA.

Ethics 89

Ethics Journalism Radio Television 89

Ethical Voices

SEPTEMBER 19, 2022

The private newspapers are affiliated with certain groups, so they are pro certain things. In the United States there’s some very clear guidelines in terms of disclosure for celebrities and if they don’t do it there could be some fines. I wouldn’t say so much misinformation in the political space.

Ethics 83

Ethics Radio Sports Facebook 83

Solo PR Pro

FEBRUARY 11, 2016

Here are some important questions to ask yourself when reviewing your initial draft: Did you follow the guidelines? Most publications have set guidelines about what should be included (and excluded) in a bylined article. Review submission guidelines (if available). Did you deliver on your headline? Is there a clear next step?

How To 40

How To Guidelines Pitching Writing 40

The Awards Blog

AUGUST 30, 2019

The first pass through is about taking out the weeds, the ones that are weak or may not have followed the guidelines. Local Newspapers or Online Publications. During the first read through the judges may be looking for a reason to throw entries out. You heard that right. Example of a Weak Opening. Supplier/Vendor Awards.

Writing 52

Writing How To Local Examples 52

MaccaPR

FEBRUARY 19, 2018

USA Today and TV stations ravaged the CrossFit brand (a typical headline in a UK newspaper: “Booty Shame: CrossFit trainer blasted for sharing snaps of female clients bent over in the gym”). CRISIS LESSON #2: ESTABLISH CLEAR SOCIAL MEDIA GUIDELINES AT EVERY LEVEL OF YOUR COMPANY. Facebook page ) and.

Instagram 98

Instagram Crisis Local Privacy 98

Sword and the Script

APRIL 2, 2019

They developed these things called “outside counsel guidelines” (OCGs) that in part detailed what they will pay for and what they won’t. They are beating Madison Avenue at its own game – and in its hometown newspaper and it’s been doing it for years. How does a law firm send an invoice for X amount but only get paid for Y?

Agency 93

Agency Trends Marketing Survey 93

PR Fuel

MAY 27, 2021

You can make a list of: Traditional news agencies (radio, TV, newspapers) Digital news outlets (blogs) Social media influencers (on Facebook, Instagram, LinkedIn, etc.). Read Their Guidelines. Once you start narrowing down your options, look at each news outlet’s submission guidelines.

Guidelines 98

Guidelines SEO Social Media Engineering 98

PR Fuel

JULY 1, 2021

Newspapers. Read the Guidelines. Once you have a list of media outlets to contact, research each publication’s submission guidelines. These guidelines are a list of press release requirements specific to each publication. Make sure your press release submission suits their guidelines. Make changes as needed.

Guidelines 79

Guidelines Pitching Analytics Social Media 79

PR for Anyone

JUNE 29, 2021

So we’re following, you know, strict guidelines and that with the CDC. Is the newspapers and that piled up on the on the porch? Who are they social distancing or not from and then they come into the home. So are you guys making any special Provisions? So in our homes I call them little covid centers. Is she able to get her mail?

Pitching 130

Pitching Skype Healthcare Guidelines 130

Maxim Behar

MARCH 12, 2024

Instead, he would have been saving money to run an ad in the local newspaper or on local radio, or he would have been trying to befriend some local journalist and chug a couple of tequila shots with him in the bar to get him to write something about his business.

Ethics 64

Ethics Social Media Local Corporate 64

Bianchi Biz Blog

OCTOBER 15, 2020

As PR professionals, our relationships with key media – whether it be with reporters for newspapers, magazines, radio, television, online or wire services – is what drives our day-to-day, year-to-year public relations successes.

Media Relations 75

Media Relations B2B Media Conference 75

ImPRessions - Crenshaw Communications

SEPTEMBER 26, 2017

The best and brightest public relations teams have guidelines to achieve the best media relations results. These can include writers and editors for different sections of a magazine or newspaper, or more than one segment producer for a TV interview. Break these rules; improve media relations. Always offer an exclusive.

Media Relations 195

Media Relations Media Pitching Product Launch 195

5W PR

AUGUST 12, 2020

That’s the only way companies can determine whether employees study new safety guidelines, procedures, and policies. While at it, healthcare PR pros should also incorporate traditional PR channels – TV, newspapers, billboards, and radio -, to supplement digital media efforts in increasing brand awareness.

Healthcare 88

Healthcare Strategy Communications Policies 88

Sword and the Script

DECEMBER 22, 2020

It’s worth pointing out, that even while these statistics were published in 2020, many will have utility as benchmarks and best practice guidelines for years to come. The first two places journalists go to find news is online newspapers and magazines (60%) and Twitter (22%); print news is a distant third with 5%.

Survey 176

Survey Marketing B2B Study 176

PR Fuel

MARCH 17, 2020

It may be a literal space like a billboard or a section of a newspaper or magazine page. With these broad PR guidelines in mind, let’s look at some specific tips for how to get PR success for your small business. For one thing, your local newspaper might not be the best fit for the story. .” What is it?

Publicity 76

Publicity Small Business Advertising Advertising 76

MaccaPR

SEPTEMBER 3, 2014

Those Rubberband Ball visuals helped the OfficeMax event generate a staggering 422 TV segments in 127 markets, along with hundreds of newspapers, magazines, blogs mentions and 365,000 downloads of a video at Yahoo.com. GUINNESS WORLD RECORDS Secret #4: Simplicity.

Viral 88

Viral Marketing Guidelines Local 88

Ethical Voices

JANUARY 8, 2024

In November 2023, PRSA issued new ethics guidelines titled “Promise and Pitfalls, the Ethical Use of AI for Public Relations Practitioners ”. I wanted to dig into the guidelines and in mid-December 2023, I interviewed two experts to help me do just that. I helped develop PR Council’s Ethics Guidelines on Generative AI.

Ethics 82

Ethics Publicity Guidelines Technology 82

Buzzstream

MARCH 13, 2024

Even some white hat link building strategies rub against Google’s spam guidelines if builders don’t properly check websites for quality signals. Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV. Backlinks: 66 RD, according to Ahrefs. The 10 Most Dangerous Roads in the U.S.

Digital PR 71

Digital PR Construction Case Study SEO 71

Buzzstream

MARCH 21, 2024

Some sites even provide editorial guidelines that explain how they maintain quality control. Clicking through the About Page, it’s “the largest English-language daily newspaper in Israel and the most-read English news website in Israel and the Jewish world.” Use this if you have any questions about a post’s quality.

Construction 62

Construction How To Media Google 62

Stephen Waddington

DECEMBER 15, 2021

The PRCA has published guidelines to help communicators improve the accessibility of their communication. Further reading Accessible communications guidelines published by PRCA, Stephen Waddington, 21 April 2021, [link] In To Be Clear: A Style Guide for Business Writing, Philip Collins, 3 June 2021, [link].

Publicity 128

Publicity Government Guidelines Facebook 128

Buzzstream

MAY 25, 2021

You’re fairly unlikely to “go viral” with this format because they’re unlikely to produce stories that will make the front-pages of top-tier newspapers or magazines. This is partly due to the research that is likely to be involved but also because long-form content can take much longer to review and edit, as opposed to a single infographic.

Infographics 160

Infographics Data Blogging Mobile 160

Stephen Waddington

DECEMBER 12, 2019

The Nolan Principles are an unfashionable set of guidelines for standards in public life. Fake local newspapers The Liberal Democrat Party published campaign newspapers including The North East Fife Gazette, Mid-Hampshire Gazette, and North West Leeds and Wharfedale News. Call me naive but that’s wrong.

Publicity 93

Publicity Media Facebook Newspapers 93

Masters in Communications

FEBRUARY 12, 2022

Way before newspapers, the Romans and Greeks used scrolls, Egyptians used papyrus, and ancient China used a form of paper to distribute information, even if that information was limited to an inner circle of elites or an educated few in those cases. China is credited with starting the world's first newspaper.

Ethics 52

Ethics Communications Print Television 52