Communications Conversations

AUGUST 27, 2019

It began as a way to standardize rules around editing based on mass media–specifically, mainstream print media. In the golden age of print, AP Style reigned supreme because editors and reporters used it–therefore, PR types like us were forced to learn it and use it. Think about the genesis of AP Style. Sensing a trend here?

Handbook 131

Handbook Guidelines Print LinkedIn 131

Newsfile

FEBRUARY 28, 2024

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. The Associated Press (AP) style guide provides guidelines for writing press releases, ensuring consistency in language, formatting, and punctuation. Technical Aspects of PR 15. What is an Op-Ed ?

Viral 52

Viral Crisis Communications SEO Reputation 52

Prohibition

FEBRUARY 25, 2020

It’s really important to remember that it’s just as much the brands responsibility as the influencers to ensure that these guidelines are followed as there can be consequences from the ASA if not. Social media influencers are growing rapidly . This again reinforces the trust between them and the consumer.

Marketing 62

Marketing Advertising Advertising B2C 62

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. Joining me on this week’s episode is Scott Brooks , a public relations specialist for the TVA.

Ethics 90

Ethics Journalism Radio Television 90

ImPRessions - Crenshaw Communications

SEPTEMBER 26, 2017

The best and brightest public relations teams have guidelines to achieve the best media relations results. These can include writers and editors for different sections of a magazine or newspaper, or more than one segment producer for a TV interview. Break these rules; improve media relations. Always offer an exclusive.

Media Relations 195

Media Relations Media Pitching Product Launch 195

Sword and the Script

DECEMBER 22, 2020

It’s worth pointing out, that even while these statistics were published in 2020, many will have utility as benchmarks and best practice guidelines for years to come. The first two places journalists go to find news is online newspapers and magazines (60%) and Twitter (22%); print news is a distant third with 5%.

Survey 178

Survey Marketing B2B Study 178

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. GUINNESS WORLD RECORDS Secret #4: Simplicity.

Viral 88

Viral Marketing Guidelines Local 88