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Questions are the Key to AI and Ethics

Mindful Marketing

” It was a question I heard while watching Bloomberg business one February many years ago that helped inspire me to write about ethical issues in marketing. population, ranging from four-year-olds to ninety-four-year-olds, watched the last Super Bowl, everyone should be asking, “Are the ads ethical?”

Ethics 96
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This Week in PR Ethics (5/18/23): Taking on Climate Lies

Ethical Voices

I was fascinated by the studies and believe they provide some insights that will be of use to any communication professional dealing with climate change or clean energy. Schrag believes that our communication efforts have been effective and are overcoming consumer hesitancy and confusion about adopting clean energy.

Ethics 81
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6 Ways to Improve Your Business Expertise and Strengthen Your Ethical Core

PRSay

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

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Did the US election kill ethical PR?

ReimaginePR

Speech writing? Ethical dilemmas & existential angst. Right around election time, I was fortunate to speak to students at McGill University in Montreal about ethics in social media, and at Humber College in Toronto about socially responsible communications. In such an unconventional election, prognostication proved futile.

Ethics 120
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What societal issues does every company have an ethical duty to support? – Niel Golightly

Ethical Voices

He discusses several important ethics issues, including: An important lesson he learned flying an F-14 over the Indian Ocean What is the hardest ethical decision? What societal issues does every company have an ethical duty to support? Let’s take the energy industry just as one example.

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S&T Live Recap: Leadership Takeaways From Ken Jacobs

PRSay

John Elsasser, editor-in-chief of Strategies & Tactics and host of S&T Live , asked Jacobs to name some of the leadership takeaways he has gleaned in nine years of writing for the publication. Sometimes, being ethical means losing clients. But it’s so important to hold to those ethical practices. Mindset is contagious.

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Microsoft’s Bonnie McCracken on Navigating the AI Landscape

PRSay

The second thing that differs is the focus on ethics and responsibility so early in the development and adoption of generative AI. It’s important to assess where your energy is most needed, and what tasks are prohibiting you from spending time on these things.