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6 Ways to Improve Your Business Expertise and Strengthen Your Ethical Core

PRSay

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 144
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S&T Live Recap: Leadership Takeaways From Ken Jacobs

PRSay

Since 2014, Jacobs has written the paper’s “ Taking the Lead ” column, which features Q&A interviews with PR leaders. John Elsasser, editor-in-chief of Strategies & Tactics and host of S&T Live , asked Jacobs to name some of the leadership takeaways he has gleaned in nine years of writing for the publication.

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Maxim Behar On "Focus" Radio: PR Experts Need To Know How To Use The Advantages Of AI, But Also Not Forget About The Risks.

Maxim Behar

Given the fast development in this field, AI has the potential to optimize processes and assist in addressing ethical dilemmas in agencies and companies. At the World Organization, we accepted these principles for ethical behavior in using AI. And reporters, mainly, because all of us who write something want to make news.

Radio 59
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Behind the Headlines with Poppy MacDonald

Cision

When the press secretary role opened up in the office, I made a case that as a constituent and someone who had spent the last year writing in the Senator’s voice and getting to know his policy positions, I was equally qualified to applicants with actual experience serving as a press secretary.

Policies 120
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Back to School! 3 Solo PR Pros on Becoming an Adjunct Instructor

Solo PR Pro

My first adjunct position was at Texas Christian University, teaching PR Writing. Courses taught: Principles of Public Relations, Public Relations Writing, Communications Ethics, Media Relations, Campaigns (graduate program). I started in the fall of 2000 and taught there for about three years. That's not likely to happen.

Education 107
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Maxim Behar in The Career show podcast

Maxim Behar

And that's why I decided to write this book because I saw these huge changes happening in our business. And that's why I decided to write the book "The Global PR Revolution.” And I used to put 5-6 sheets of paper on it and write down news about the neighborhood. Then a guy from America came to interview me. I said, "Sure."

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PRoust Questionnaire: José Manuel Velasco

PR Conversations

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). One can’t get more miserable than being forced to incorporate lies (or at least partial truths) as part of a supposedly transparent and ethical speech. Why do you work in PR?