Sword and the Script

OCTOBER 1, 2020

Annual marketing salary survey shows remote interviews and shorter hiring process have become the norm as a consequence of the pandemic The was a cartoon going around the business world a few weeks ago that asked “who led the digital transformation in your company?” About 80% of managers are worried “about retaining valued employees.”

Survey 101

Survey Trends Marketing Creativity 101

PRSay

FEBRUARY 5, 2018

We may not think about it that way — we’re simply drafting a memo to employees or writing the president’s message for an annual report. Some executives are eloquent writers and inspiring speakers, comfortable with employees and investors alike. Executives seek to amplify their own voices through “thought leadership.”.

Communications 149

Communications Employee Leadership Writing 149

Stern + Associates

AUGUST 3, 2022

An Interview with Susan Stern, Founder of Stern Strategy Group. My dream was to create an agency grounded in ethical, outstanding, responsive service and respectful treatment of all stakeholders alike: whether clients, employees or the media covering our clients’ stories.

Groups 106

Groups Employee Strategy Ethics 106

PRSay

SEPTEMBER 1, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). While PR professionals are expected to have excellent writing, design and presentation skills, I also believe that this value requires expertise in our specific industries.

Ethics 145

Ethics Public Affairs Journalism Leadership 145

Cision

JANUARY 13, 2017

Cision CEO Kevin Akeroyd was recently interviewed in Chicago by Bizcast HQ , which highlights innovative businesses wth a unique story to tell. We’re proud to have been a part of their showcase and are sharing just a small segment of the interview that particularly inspired us on leadership, prioritization and communication.

Software 120

Software Interviews Employee Leadership 120

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

These people range from customers, investors, journalists, and employees to business partners. Modern PR heavily involves using social media, collaborating with influencers, showcasing thought leadership, managing blogs, and organizing community events. Here are the eight ways PR can help you improve your video marketing campaigns. #1.

Video 110

Video Marketing SEO Social Media 110

Landis PR

APRIL 29, 2024

It is not advisable to have an employee of a communications firm present in the interview situation. Nordic Business Forum is one of – if not the – largest business and leadership events in Europe. This applies to the media also. Sparring and training must be done carefully and in advance.

Radio 64

Radio Pinterest Television Government 64

PR Conversations

NOVEMBER 20, 2014

Next, it is interesting that Earnshaw’s chapter title focuses on relationships with employees, where the 2014 text has a more functionalist title. The first notable difference in these two works is that Earnshaw is an outsider; the modern authors are practitioners in the field.

Employee 77

Employee How To Internal International 77

5W PR

JANUARY 31, 2024

Thought Leadership PR: Positions key executives or experts within the company as industry thought leaders through expert commentary, articles, and speaking engagements. Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PRSay

OCTOBER 27, 2020

“In times of great adversity, we see the very best leaders rise to the top,” James Wright said while presenting the workshop “Navigating through Crisis with Confidence: Lessons in Crisis Management From COVID-19,” at PRSA’s ICON 2020 virtual conference. asked his employees to remember three numbers: six, 20 and 100. Visa CEO Alfred F.

Crisis Management 127

Crisis Management Crisis Employee Conference 127

Contently - Strategy

MAY 4, 2023

Strategies for Working With the Cover Performer Can you leverage them in contexts that require a tone of reliability, trustworthiness, or extensive knowledge, such as product content, onboarding new employees, and investor relations? Live or pre-recorded presentations are an option here. A word of warning, however.

Strategy 126

Strategy Employee Writing Industry 126

ImPRessions - Crenshaw Communications

APRIL 19, 2017

Yet social engagement presents both opportunities and risks for the top guy. When used well, social media blends direct communication with customers and employees, thought leadership, and brand-building. A social executive can reach and engage with journalists, influencers, and employees with a single tweet or post.

Leadership 157

Leadership Social Media LinkedIn Twitter 157

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! I interviewed our CEO Bahram Akradi a couple times as a reporter and really admired his vision for Life Time. Scott is also an employee at Life Time Savage now.

Radio 167

Radio Journalism Interviews Energy 167

Sword and the Script

JUNE 15, 2021

They don’t want to spend a chip furnishing customer interviews for marketing content because they’d rather save those chips to close a deal. Social media is shallow and lacks depth and while analytics are useful and important – successful writers obsess over analytics – it doesn’t provide the context that an interview does.

Survey 117

Survey B2B Marketing Interviews 117

PRSay

AUGUST 31, 2017

In fact, more than half of the 18 CEOs of PR firms interviewed by Angela Chitkara for a 2017 City College of New York and Holmes Report paper, which was presented in a PRSA Diversity and Inclusion webinar , indicated they have implemented implicit bias training as a best business practice in an effort to retain diverse employees.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

MaccaPR

JULY 13, 2017

A shift in employee attitudes from an internal campaign? I remember when we completed a two and a half hour long new business presentation in Iowa for Maytag, which is now owned by Whirlpool. I worked with Laura and her leadership team to figure out how their top executives viewed the agency and why they remained there.

Agency 97

Agency Interviews Film Advertising 97

Contently - Strategy

MARCH 22, 2024

is to demonstrate your business services and leadership using quality content. If you’re at a loss, you can interview customers or ask your sales and customer service teams to copy you on replies to emails they receive or monitor your prospects and customers online to see what conversations they’re having. What Is SEO Content?

SEO 52

SEO How To Engineering Mobile 52

ImPRessions - Crenshaw Communications

AUGUST 4, 2016

We often retain a writer or editor to moderate “thought leadership” panels of experts to explore a key issue relevant to a client’s business. Though not all employee partings are positive, for the most part it pays to stay on good terms with employees who’ve left the fold. Social media mining.

Employee 120

Employee Print Meeting Financial 120

PRSay

OCTOBER 8, 2021

I’m delighted that technology can help keep us connected,” she said during her keynote presentation at PRSA’s ICON 2021 on Oct. So, she interviewed people on her “TV show” and “went live” from a closet at the hackathon. Employees demand it. It was one of these words that you sprinkle into [presentation decks].

Creativity 177

Creativity Facebook Technology Employee 177

Maxim Behar

MAY 12, 2021

CEO Maxim Behar shared in an interview for the global business magazin Mirror Review about his long successful career and professional achievements in the PR industry, the importance of having strong leadership skills and how to implement them in overcoming the unexpected changes the COVID-19 pandemic brought to the global business landscape.

Leadership 52

Leadership Groups Journalism Hotels 52

5W PR

JUNE 22, 2018

Whether it’s a television slot or an interview in a magazine, the right PR placements are a critical part of building brand awareness for any business. Aside from sharing news with customers, PR agents can also look into sending presentations and press releases out to stakeholders, employees, executives, and board members too.

Publicity 79

Publicity How To Television Agency 79

Stephen Waddington

MARCH 15, 2021

A maximum of three slides plus bookends, a five minute presentation and 10 minute Q&A with the audience. We’re back 1-2pm GMT on Friday 26 March with presentations on SEO PR, search listening, research bots and the opportunity for PR post-COVID-19. These are present in lots of different degrees. You’d be welcome to join us.

Google 119

Google Data Government Social Media 119

Solo PR Pro

MAY 21, 2019

Leadercast Live is a one-day leadership event held in Atlanta, Georgia and simulcast to host sites around the world. Her Leadercast Live presentation covered the 5 Lies of Culture : 1. Culture building is a requirement of leadership. One size leadership does not fit all. If I empower my employees, I might lose control.

Leadership 55

Leadership Employee Airlines Construction 55

Stern + Associates

APRIL 13, 2023

In her riveting talks , Professor Henderson explains how business’ commitment to solving “big problems” can unlock not only tremendous enthusiasm amongst employees, but also exactly the kind of creative thinking and commitment to work across organizational boundaries that is at the root of most significant innovation. What Can I Do?

Policies 96

Policies Energy Government Crisis 96

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

It covers everything from productivity and presentation tips to super practical nuts and bolts advice on email and correspondence. No matter where your company is in its relationship with employees, service providers or clients, The Muse has relevant content. Not strictly PR, but that’s one of the reasons we like it.

Blogging 170

Blogging Writing Creativity Storytelling 170

ImPRessions - Crenshaw Communications

MAY 15, 2018

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. First statements say a lot about what a brand stands for, and they reflect on the quality of its leadership. Five crisis PR first responses. Facebook dodges blame.

Crisis 136

Crisis Privacy Airlines Facebook 136

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. I feel like we keep relearning the lessons of the past with some of the scandals of the present.

Ethics 71

Ethics Training Financial Survey 71

Cision

JUNE 1, 2017

It’s been the biggest challenge and greatest accomplishment in taking on an ownership role to build a company that both supports the growth of my employees and clients, as well as encompasses a brand culture I believe in. being called sweetie, or honey during client presentations). One of the perks of having your own business!

Sports 245

Sports Agency Industry Creativity 245

Ethical Voices

DECEMBER 18, 2023

Part of that was interviewing people at a metro stop and getting their takes on this. If it’s a junior employee that missed the mark on something or is continually missing the mark or if a client is hell-bent on saying they’re the fastest when they’re actually not, you need to have those conversations.

Ethics 105

Ethics Data Training Agency 105

PRSay

JUNE 2, 2017

In honor of that event, we’re revisiting our interview with her. This is why I am so passionate about and committed to achieving gender-balanced leadership in every realm from elected officials to the public sector to academia to business to the non-profit sector. Why did you decide to pursue a career in public relations?

Hotels 110

Hotels Leadership Agency Industry 110

PRSay

AUGUST 10, 2016

All these years, I’ve presented at conferences, talked to students, and given interviews in hopes of showing the world that we are here, and we are here to stay. Those who one day will be the movers and shakers of our industry. Those who will inspire younger generations to pursue PR. Mario Sánchez. Years in PR: 10.

Leadership 60

Leadership Groups Employee Industry 60

Sword and the Script

DECEMBER 13, 2016

For example, ON24 , which provides technology for hosting webinars, says these online presentations are a top lead generation tactic. 2) Interview your speaker before the webinar. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. Share your post liberally on social media.

B2B 60

B2B Infographics Interviews eBook 60

Sword and the Script

JANUARY 31, 2023

The earnings release presented an “adjusted EBITDA margin of 8.6% As a result, the press release said, “many hundreds of clients” will be become Truescope customers, with the integration of services presently underway.” Bielawa joined from UKG and previously held technology and engineering leadership roles at Kronos and Hasbro.

Software 78

Software Case Study Technology Tools 78

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. I feel like we keep relearning the lessons of the past with some of the scandals of the present.

Ethics 52

Ethics Training Financial Survey 52

PRSay

MARCH 23, 2018

When my family undertook major renovations on our house in 2014, we began by interviewing several contractors. But few flood victims after Hurricane Harvey had the luxury of interviewing contractors. Nonprofit groups and volunteers came with tools and know-how. Even finding a contractor available then would have been difficult.

Corporate 108

Corporate Communications Crisis Management Crisis 108

Doctor Spin

APRIL 17, 2023

The flight attendant led the other passengers in singing “Happy Birthday” to the passenger and presented her with a bouquet. Southwest Airlines employees celebrate passenger’s 104th birthday. Host a podcast or YouTube series featuring interviews with industry experts. 4 Ormont Blumberg, P. 2021, August 11).

Strategy 52

Strategy Customer Service Airlines Hotels 52

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Source: GNP Company).

Corporate 48

Corporate Examples Storytelling Brand 48