PRSay

MAY 18, 2023

Here are some factors that both educators and communicators might consider about the use of artificial intelligence technology in their daily practices: • Understand AI’s capabilities and limitations. To succeed, public relations must approach communications strategically. At least half of the deans in the room raised their hands.

Publicity 182

Publicity Software Education Technology 182

Stephen Waddington

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 167

Publicity Ethics Training Education 167

Deirdre Breakenridge

SEPTEMBER 1, 2016

Our community of PR students, educators and pros will join together for a dynamic Twitter chat on “Ethics – The Heart of Leadership.” Kirk will engage students, professionals and educators in a community chat session focusing on the importance of ethics in our professional communication.

Ethics 268

Ethics Leadership Community Twitter 268

Stephen Waddington

MAY 4, 2021

A paper by Jon White and I, published by Vuelio, examines ESG risk and opportunity for public relations practice. The role of public relation in supporting management decision-making has been at the forefront of the response to COVID-19 for many organisations. You can download a copy from the Vuelio website. There is no bigger issue.

Publicity 197

Publicity Government Corporate Financial 197

PR Conversations

NOVEMBER 22, 2023

Thanks go to João Duarte for providing this ‘reflexive moment’ by noting the 15-year anniversary since publication of a PRC article ‘grilling’ James Grunig. Do you have a view of why so many PR practitioners focus on craft skills and are reluctant to educate themselves despite many decades of body of knowledge creation?

Education 52

Education Reputation Leadership Technology 52

PRSay

DECEMBER 20, 2023

As part of the APR renewal process, you must document and submit at least 15 continuing education units (CEUs) every three years. Photo credit: albert chau ] The post 5 Ways Accreditation in Public Relations Can Help With PR Awards first appeared on PRsay. It helps keep you up to date on new trends and developments.

Publicity 176

Publicity Case Study Ethics Study 176

Deirdre Breakenridge

OCTOBER 26, 2015

Remember what we discussed last time about a #PRStudChat that focused on public relations teaching and learning. What are your recommendations for improving PR education? . As Kirk tweeted, PR education “should always be fine-tuning to ensure providing most current knowledge. Here are more of my takeaway insights. How about you?

Education 150

Education Twitter Leadership Trends 150

Deirdre Breakenridge

DECEMBER 22, 2015

Now that I’m 25+ years into my career, I’ve experienced leadership as both a part of an individual’s personality and natural ability, as well as what he or she learns through education, mentoring and training. For me, leadership is not about what you say you’re going to do or your process to get there. … Read more.

Leadership 150

Leadership Twitter Interviews Training 150

Sword and the Script

APRIL 20, 2021

True thought leadership is hard to achieve, not because it’s hard, but because some in B2B just can’t get out of their own way. The consistency and quality of the publication – that little blog – had elevated public perception. The company had achieved a true thought leadership status. By the end, many had warmed up.

B2B 106

B2B Leadership Marketing Blogging 106

PRSay

APRIL 24, 2024

Kam worked for decades in Hawaii’s PR profession, including government, health care, financial services and education roles. Kam’s journey with PRSA began in 1982 as a member, and he later assumed several leadership positions. He pursued higher education, earning his master’s in American Studies, a Ph.D.,

Education 78

Education Ethics Government Financial 78

PRSay

NOVEMBER 23, 2021

Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics. Don’t forget about the importance of the perspectives of public relations leaders to your organization. Wilson is a senior public relations educator at Wichita State University in Kansas.

Publicity 164

Publicity Airlines Education Community 164

Wadds Inc.

FEBRUARY 1, 2023

As the CIPR celebrates its 75th anniversary, practitioners need to own public relations as a management discipline and move beyond communication tasks. My use of the term public relations in practice and within management has become a personal form of idolatry. What’s important is the management viewpoint of public relations.

Publicity 98

Publicity Corporate Interviews Reputation 98

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

Newsjacking is a powerful tactic for marketing and public relations. Add something meaningful to the public dialogue. SOCi offered insights on Threads’ implications for social media marketing, showcasing their expertise and thought leadership. However, caution is crucial.

Brand 323

Brand Branding eBook Advertising 323

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. At the same time, every PR plan should include another type of media – relevant trade publications. More thought leadership opportunities. Others require membership fees.

B2B 319

B2B Company SMB Automotive 319

Deirdre Breakenridge

MAY 20, 2019

Perhaps some well-executed public diplomacy could have made all the difference. First things first–what is public diplomacy (PD)? Public diplomacy is the communication by a government (or in this case a leader) to foreign publics to foster understanding, dialogue, and good will across cultures.

Publicity 304

Publicity Policies Internal International 304

PRSay

MAY 14, 2021

APR, Fellow PRSA, a longtime PRSA member and champion of PR education and research, died on May 2 in Richmond, Va., Turk worked professionally in Chicago as a reporter for the Associated Press and in university and corporate public relations before beginning her academic career. PRSA named Turk as its Outstanding Educator in 1992.

Education 150

Education Journalism Leadership Interviews 150

ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2020

Although some call it “free advertising,” public relations isn’t free. A liquidity event is not only a good reason to invest in public relations, but it’s one situation where the right PR strategy can drive a higher valuation for the deal. A good PR plan communicates business leadership.

Banking 327

Banking Financial Employee Technology 327

Onclusive

JULY 13, 2021

Company, brand and spokespersons: Track soundbites for a company, brand or spokesperson based on what is resonating with the media, customers and other stakeholders to shape marketing, thought leadership and PR strategies for greater impact Create earned, owned and paid media campaigns based on soundbite performance.

How To 370

How To Biotechnology Case Study Leadership 370

PRSay

MAY 25, 2022

Regaining public trust in the news media is a “challenge for journalism and ultimately for society,” said Marie Hardin , dean of the Donald P. Public trust has eroded in all major institutions, including higher education. Public trust has eroded in all major institutions, including higher education. “It

Publicity 146

Publicity Journalism Media Education 146

Business Wire

NOVEMBER 27, 2023

If it's not the New York Times, Wall Street Journal, Bloomberg, or the Associated Press—or an interview on CNBC—it's common for corporate leadership to ask, "Why bother?" Everyone wants to be featured in the New York Times.

Blogging 303

Blogging Report Pitching Journalism 303

Karen Freberg

JUNE 24, 2019

This past week attending and working at the Cannes Lions Festival of Creativity was one of the most rewarding, inspiring, and educational professional and personal experiences I have ever had. It was this trip back in 2017 that sparked the idea of creating and launching an Educators Summit at Cannes Lions. How cool is that?!

Education 64

Education Creativity Pinterest Facebook 64

Stephen Waddington

NOVEMBER 28, 2021

The CIPR Artificial Intelligence in Public Relations Panel makes five recommendations for the public relations industry to get to grips the impact of AI on society and the profession. Focused events/initiatives driven centrally and via the regional groups to educate and inform members systematically on the topics mentioned above.

Publicity 78

Publicity Big Data Government Survey 78

Wadds Inc.

NOVEMBER 12, 2023

The European Communication Monitor offers insights for public relations practice on trust, strategy, digitalisation and hyperconnectivity, leadership, and inclusivity. It is the longest-running research project in the public relations industry that explores the relationship between management and public relations practice.

Communications 105

Communications Big Data Leadership Data 105

PRSay

NOVEMBER 4, 2022

Surgeon General Vivek Murthy took a stand publicly against misinformation, calling it “ an urgent threat to public health.”. From the beginning of the pandemic, the focus of my employer, a nationally ranked health system, had become safeguarding public health. I was heartened when, more than a year into the COVID-19 pandemic, U.S.

Ethics 164

Ethics Social Media Education Resources 164

Wadds Inc.

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 72

Publicity Ethics Training Education 72

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. There’s a need for education when discussing how PR can drive revenue.

Leadership 105

Leadership SEO Measurement Reputation 105

PRSay

MARCH 29, 2018

Members of PRSA’s Counselors to Higher Education Section will meet April 11–13 in Nashville, Tenn. Communicators in higher education, especially at liberal arts colleges, face extreme pressure to show the value of this type of educational experience. for their annual Senior Summit.

Education 74

Education Communications Privacy Construction 74

PRSay

AUGUST 19, 2021

must earn the Accreditation in Public Relations before tenure and must be active in PRSA. Why did you decide to pursue leadership roles within the Maryland Chapter, and then at the national level? Before long, I had earned the Chapter’s Educator of the Year award, joined the board and was serving on several committees.

Meeting 195

Meeting Education Ethics Leadership 195

ImPRessions - Crenshaw Communications

APRIL 13, 2023

Public relations is about building relationships between an organization and its audience. People of color are particularly underrepresented in leadership positions, but diversity is lacking at nearly every level. It’s a prime example of public relations companies actively working toward a diverse talent pool.

Employee 156

Employee Community Groups Interviews 156

Karen Freberg

JANUARY 20, 2020

I am thrilled we will have the Educators Summit again at Cannes Lions this year! This event would not have happened without the investment, support, and leadership of Steve Latham. What has been exciting is to be able to see who will be attending as far as educators and schools go.

Education 56

Education Industry Case Study Conference 56

ImPRessions - Crenshaw Communications

DECEMBER 6, 2019

Public faith in many institutions – organized religion, Congress, and the news media — has eroded over four decades. military has enjoyed a fairly consistent upswing in public confidence since the 1970s. Yet the need here is not mere public relations messaging, but leadership and action.

Leadership 156

Leadership Corporate Energy Government 156

Deirdre Breakenridge

MAY 8, 2018

I joined the Public Relations Student Society of America (PRSSA) as a second semester freshman after developing an interest in public relations. These opportunities align with three main areas of the organization’s mission statement: enhancing education, broadening network and launching careers. Enhancing Education.

Education 232

Education Conference Meeting Crisis Management 232

5W PR

OCTOBER 31, 2023

10 Networking Events for PR Professionals In the fast-paced world of public relations (PR) and marketing, staying updated with the latest trends, technologies, and strategies is vital. Educators Academy: Co-located with ICON 2023, this event offers insights into PR learning and industry trends.

Conference 78

Conference Nonprofit Education Healthcare 78

5W PR

JANUARY 15, 2024

Whether in the public or private sector, the impact of strategic communications is far-reaching, influencing perceptions, building relationships, and driving outcomes. Shaping public opinion and policy In the public sector, strategic communications are integral to shaping public opinion and influencing policy.

Communications 78

Communications Policies Product Launch Reputation 78

PRSay

DECEMBER 27, 2023

No one really expects PR practice to return to its pre-COVID-19 norms, according to the 2023 Commission on Public Relations Education’s 2023 Signature Report. Seven teams of educators and practitioners contributed their expertise and content. Toth, Ph.D., Georgia Southern University, contributed the following research overview.

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Report Ethics Education Survey 78

PRSay

MAY 5, 2021

APR, Fellow PRSA, a distinguished educator and former member of the PRSA Board of Directors, died on April 28. As a PRSA member for more than 40 years, Kelly held various leadership roles, including as a member of the Board of Directors in 1994-1996. John Elsasser is the publications director of PRSA. Kathleen S. Kelly, Ph.D.,

Education 157

Education Journalism Leadership Resources 157