Prohibition

NOVEMBER 30, 2021

As we enter another new month and winter has well and truly graced us with its presence, we’ve taken a look back at the most important social media updates that have taken place in the past few weeks. A great move by Instagram to make shopping more accessible for consumers. To read last months post, click here. .

Social Media 62

Social Media Trends Pinterest Guidelines 62

Prohibition

NOVEMBER 6, 2021

Here, we will educate you on everything social PPC! After this article, you should be able to determine whether or not you should begin spending on PPC for social media. What is paid social media? In terms of social media, social PPC refers to ads that are put on social media platforms.

Social Media 62

Social Media Media Advertising Advertising 62

Communications Conversations

JUNE 18, 2020

But, it’s also changed how social media marketing is working–in quite a big way. However, even with these big changes in the first half of 2020, many social media marketers seem to still be working from the 2015 social media playbook. TikTok has become social media’s darling of 2020.

Social Media 88

Social Media Customer Service Marketing Pinterest 88

ISEBOX

FEBRUARY 23, 2017

Especially since Pinterest and Instagram are basically the same: Both are image-driven social media platforms, using visuals in marketing that encourage sharing and engage your target audience. Pinterest: A platform that enables you to curate visual content that you’ve found online and would like to share with your community.

Pinterest 70

Pinterest Pharmaceuticals Instagram Marketing 70

Waxing UnLyrical

DECEMBER 4, 2013

And even though you’ve placed your media buy and have your media relations program in gear, are you still looking for that extra edge to your marketing efforts? Especially if women are your target market, Pinterest is an invaluable tool to add to your marketing toolkit. Share the Pinterest love.

Pinterest 86

Pinterest Marketing Social Media Twitter 86

NewsWhip

JUNE 1, 2018

In our latest social media insights report, we take a look at the top trends for Father’s Day content across the web, Facebook, Pinterest, LinkedIn, and Instagram. According to the National Retail Federation, consumer spending will reach a near-record […].

Social Media 68

Social Media Pinterest Retail Media 68

5W PR

DECEMBER 21, 2022

That’s why plenty of companies should actually be promoting themselves and connecting with their audiences on platforms such as Facebook or Pinterest instead. Many people might not realize how popular Pinterest is, and has always been, as well as the fact that it’s one of the biggest search engines for many consumers.

Pinterest 88

Pinterest Facebook Fashion Engineering 88

Landis PR

DECEMBER 20, 2021

Social media users passed the 3.5 So what are some of the benefits of social media for business? From brand storytelling to new commerce opportunities, social channels offer companies an unmatched opportunity to reach and engage consumers: Engage with your target audience. Photo courtesy of Pexels.

Social Media 52

Social Media Brand Branding Customer Service 52

5W PR

JANUARY 3, 2024

In the ever-evolving landscape of digital marketing, shoppable content has emerged as a game-changer, transforming the way brands connect with consumers and drive sales. It enables consumers to make direct purchases within the content itself, eliminating the need to navigate to a separate website or platform.

Brand 78

Brand Branding Mobile Pinterest 78

PR 20/20

DECEMBER 4, 2018

Every year we read tons of articles about the up and coming trends in social media and marketing. While that may be true, for a change, let’s take a look at some of the social media tactics that took gold medals over the past year. Here’s a tribute to four of the best social media tactics of 2018.

Social Media 66

Social Media Trends Pinterest Instagram 66

5W PR

SEPTEMBER 13, 2022

Some of the most effective new digital marketing trends include things like social media platforms adding new options for companies to promote themselves and generate more engagement. Now, Pinterest has announced that it’s opening up the new content format to companies, as they can now advertise with Idea Ads.

Trends 78

Trends Pinterest Product Launch Instagram 78

5W PR

MARCH 10, 2023

However, with “sober curiosity” on the rise among many consumers, there are still methods for successful beverage marketing for these brands during this time. Holiday spirit Brands can still enjoy the high level of consumer interest while maximizing their marketing efforts and bolstering sales on the holiday.

Marketing 88

Marketing Pinterest Consumer Creativity 88

5W PR

JULY 19, 2023

In the apparel industry, competition is fierce as multiple brands vie for consumer attention. Consumers are drawn to captivating images and videos that showcase the products in an appealing and aspirational way. Personalized experiences These days, consumers expect personalized experiences. This strategy attracts attention.

Apparel 78

Apparel Industry Customer Service Pinterest 78

Cision

JUNE 5, 2017

Brands can be discovered in-store, through a search engine site, from a friend, or influencer, or on social media. “You need to map customer behaviors to solutions,” Eric Edge, head of global marketing, communications and industry relations at Pinterest said while speaking at this year’s Dx3 Canada conference.

Pinterest 202

Pinterest Creativity Video Retail 202

MaccaPR

APRIL 2, 2015

Surrounded by podcasters, bloggers and marketers, I spent last week immersed in all things social at Social Media Marketing World. It began with an insightful keynote presentation on the top trends in social media in 2015 from Michael Stelzner of Social Media Examiner, the conference host.

Social Media 48

Social Media Pinterest Marketing Media 48

Landis PR

APRIL 29, 2024

The Most Popular Social Media Channels in Finland Youtube : 4.46 million users Pinterest : 1.52 A good place to meet younger decision makers and social media influencers. Finland is the only country in the survey (46 markets included) where the proportion exceeds two thirds of the population.

Radio 59

Radio Pinterest Television Government 59

MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. Listen To and Welcome Employees on Social. Brands know they should listen to consumers, but what about listening to employees?

Social Media 62

Social Media Trends Marketing Viral 62

Cision

OCTOBER 2, 2017

While many people who identify as Hispanic in the United States receive their news in English, that trend may be due to a lack of Spanish translations rather than a desire to consume news in English. Find The Right Social Media Channel. With a population of around 57 million within the U.S.,

Community 225

Community Pinterest Mobile Television 225

The Stalwart Blog

MAY 12, 2016

Many of us in the marketing realm see social media as mainstream. It's as - if not more - important to effectively communicate to intended audiences as traditional media. So it's understandable that a few organizations still don't see the value of social media. Like it or not, social media has a place.

Social Media 60

Social Media SEO Media Pinterest 60

5W PR

JULY 14, 2023

As the summer season approaches, businesses in the outdoor furniture industry have a unique opportunity to showcase their products and capture the attention of consumers. Designs Consumers are always looking for furniture that compliments their personal style and the latest design trends.

Mobile 78

Mobile Advertising Advertising Pinterest 78

Konnect Agency

NOVEMBER 14, 2022

As social media platforms continue to emerge and evolve, each innovation drives industry trends, and advertisers must quickly adapt to create and maintain relevancy with consumers in order to keep their brands top of mind. TikTok is well-known for it’s short-form, highly authentic, and oftentimes humorous content.

Video 98

Video Agency Strategy Marketing 98

NewsWhip

APRIL 27, 2023

GlobeNewsWire GlobeNewsWire helps to distribute press releases and multimedia content to media, investors, and consumers worldwide. Their goal is to help you increase brand awareness, online visibility, and get more media coverage through a targeted approach.

Tools 78

Tools Communications Pinterest Analytics 78

The Stalwart Blog

JANUARY 8, 2016

The world of social media changes quickly. Each year, the constant flow of new platforms, features and trends, leaves many social marketers scrambling to stay ahead of the game. If this history and a handful of recently emerging trends are any indication, 2016 will be the host of yet another boom of social innovation. .

Social Media 60

Social Media Trends Apparel Media 60

Shift Communications

AUGUST 26, 2015

Years ago, those sentences would have been meaningless, but today, in our personal lives, social media has become a vital part of how we connect with others. The same is true for brands trying to market themselves on social media. Social media is a microscope into the petri dish of user feedback.

Social Media 60

Social Media Tools Marketing Media 60

Polaris

MAY 5, 2015

If your brand targets moms, your social media strategy may need a major overhaul, according to a recent study conducted by Yummy Mummy Club (YMC) in Canada. The startling results: less than 2 out of 10 (19%) of moms surveyed say they have had a meaningful interaction with a brand on social media. 1: Entertain.

Brand 100

Brand Branding Pinterest YouTube 100

NewsWhip

OCTOBER 24, 2022

Social media has become a huge part of digital journalism — something which Condé Nast’s Roberta Cianetti knows all too well. We chatted with her about her experiences at Condé Nast Italia, where she serves as the Social Media Director.

Data 68

Data Trends Journalism Print 68

5W PR

JULY 15, 2019

billion daily users accessing Facebook, Dave could reach more new customers who spend most of their time on social media. Social media advertising revenue has skyrocketed in recent years. Because the ads can be integrated into a consumer’s feed much more organically than a standalone sidebar ad on a website.

Strategy 68

Strategy Marketing Pinterest Google 68

Stephen Waddington

JUNE 5, 2017

Data for the US shows that consumers spend an average of 5.6 The integration of paid, social and earned is also a driver. #5 5 Seeking social media measurement return on investment. Measuring the return on investment on social media activity continue to be cited as a challenge by organisations. 9 Talk to me.

Publicity 122

Publicity Marketing Healthcare Television 122

Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. Social Media: Marketing Strategies for Rapid Growth Using Facebook, Twitter, Instagram, LinkedIn, Pinterest and YouTube. by David Meerman Scott.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Cision

JUNE 6, 2017

This chart demonstrates the power of shared content…even when it’s “consumer opinions” coming from strangers: This suggests that we need to deeply understand who is sharing our content, where they are sharing it, and why—and then get them to do more of it! Social media professionals agree.

Marketing 239

Marketing Television Handbook Web 239

Polaris

DECEMBER 18, 2014

New social media platforms will launch while existing platforms evolve and change—likely in a way that’s disadvantageous to marketers unless they invest in paid media. The lines between public relations, social media, content marketing—and every other marketing discipline—will continue to blur. Social Media'

Trends 135

Trends Marketing Pinterest Social Media 135

Sword and the Script

FEBRUARY 11, 2017

Avid podcast listeners consume an average of five a week – listening for four hours and 10 minutes (chart nearby used with permission by The Marketing Companion ). For marketers, the growth in audio content means adjusting strategy to make it easier for consumers to find exactly what they’re looking for via voice.”.

Tools 60

Tools Pinterest Marketing Media 60

Karen Freberg

JUNE 26, 2022

Putting a human face on a brand is key, and a core concept I know I teach (and others do as well) in their classes in social media. Meta, Twitter, Google, Pinterest, TikTok, Snap, etc) were all present on the beach and had their own sessions. I really felt that Pinterest won the activations for the platform – hands down.

Conference 97

Conference Pinterest Hotels Nonprofit 97

Prohibition

NOVEMBER 9, 2021

Over the past few years, there has been a significant advancement in social media marketing. These days, customer acquisition, retargeting, retention, and support are all being carried out through social media channels across the whole consumer experience. Hence, the popularity of paid social.

Advertising 62

Advertising Advertising Social Media Strategy 62

Communications Conversations

APRIL 27, 2018

We wanted to streamline the user experience online bridging the gap between our website and social media content. We were finding many users were bouncing from our web site when coming from our social media channels. Our goal, in general, has been to create or repurpose one new social video per month.

Blogging 68

Blogging Pinterest SEO Examples 68

PR 20/20

MARCH 2, 2023

In fact, a recent study found that 90% of consumers will share their email address for a small incentive, such as a discount. Think of it this way: If you nail down a cost-effective prize, it will be much less than how much you would spend to boost a post on social media. People can be stingy with their personal information.

Blogging 79

Blogging SEO Trade Shows Pinterest 79

Cision

JUNE 13, 2016

Find one that can send emails, track open and click-through rates, engage your supporters as well as promote and track their activity on social media. Q: Two-thirds of American adults use social media. What you should avoid doing on social media depends on your campaign and its culture.

Communications 120

Communications Social Media Meeting Public Affairs 120