The Hoffman Agency

AUGUST 23, 2022

I would spend hours writing fictional narratives in my room, transporting to the imaginary worlds I was creating. I continued writing stories, but castles and princesses quickly became congressmen and protests. The Middle. Skip over a few chapters, and I was a public relations major and soon-to-be University of Oregon graduate.

Storytelling 36

Storytelling Community Industry Transportation 36

Onclusive

AUGUST 9, 2021

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Internal Communications. The truth is that internal communications are really important to how things get done in any organization. Writing & Editing of Miscellaneous PR Assets.

Training 370

Training Media Training Reputation Crisis Communications 370

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. PR Newswire teamed up with AKA Partners , a “video-first marketing communications” agency.

Analysis 151

Analysis Tools Software SMB 151

Onclusive

AUGUST 22, 2017

The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Today’s PR pro is responsible for ideating, writing/editing, pitching, placing, and then promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Media Training 397

Media Training Crisis Communications Conference Training 397

5W PR

MAY 21, 2024

Boost data literacy Organize training for the PR team to comprehend and interpret data, facilitating informed decision-making. Content creation AI can aid content creation by generating outlines, analyzing writing styles, and suggesting pertinent keywords.

Technology 127

Technology Trends Company Storytelling 127

PR 20/20

MAY 19, 2020

In many cases, the freelancers “used” to be staff, but now only write when there is overflow (which there usually isn’t at a time like this). Once the news gets out, you’ll be able to check individual LinkedIn pages, where generally the writers and journalists will have notified their community that they are actively looking for work.

Writing 72

Writing Brand Branding Construction 72

The Hoyt Organization

JUNE 5, 2024

Interviewing experts provides valuable insights and information to your audience, further reinforcing your campaign’s credibility. Have a content strategy informing your approach to creating content around relevant news topics. Before you write an editorial, decide on a topic, research it, and create a content outline.

Strategy 59

Strategy Communications Local Interviews 59

PR for Anyone

MARCH 27, 2024

From frugality in the kitchen to societal expectations around marriage and career choices, our family and generational stories often inform the way we make decisions. Carrie shares her own experience of transitioning from the excitement of working in the film industry to the uncertainty of pursuing writing as a career.

Film 130

Film Storytelling Writing Insurance 130

PRSay

MARCH 22, 2023

The ZEO title can also apply to brand marketers who establish incubators and think tanks like those created by Target, Converse and the National Hockey League, where they connect and collaborate with ZEOs in developing new and innovative campaigns, content, products, services and community initiatives to engage Gen Z effectively.

How To 163

How To Employee Leadership Nonprofit 163

Contently - Strategy

MAY 20, 2024

Most of us content marketers consider the content side of SEO at the very beginning of any project; we’ve become adept at marrying ideas with the right keywords, information, and heading structures so that the message and SEO go together harmoniously—like peanut butter and jelly. Helpful, right?

SEO 98

SEO Engineering Content Marketing Google 98

Burrelles Fresh Ideas

MAY 28, 2024

This article explores leveraging the power of storytelling in marketing and PR, sharing strategies and best practices to build trust, enhance patient experiences, and nurture a supportive community. Improving Patient Education and Understanding Complex medical information can often be overwhelming for patients.

Healthcare 82

Healthcare Storytelling Marketing Social Media 82

Sword and the Script

FEBRUARY 14, 2023

ChatGPT is getting much of the headlines recently, but PR might be surprised to learn it has been using it – and other subsets of AI – for a while now ChatGPT ignited a fire in the PR community and there are opinions all over the map. CoPilot will “help write” and “a shortcut” but not a replacement.

Software 140

Software Pitching Analysis Community 140

The Hoyt Organization

MAY 20, 2024

Education / Public Service Doctors involved with medical research, education on health topics, or community health services need PR most of all. Write an attention-grabbing press release announcing what your research has found or which services you’re offering. In fact, they probably need it more. We can do the same for you.

Healthcare 78

Healthcare Publicity Reputation Nonprofit 78

PRSay

MARCH 21, 2023

The ZEO title can also apply to brand marketers who establish incubators and think tanks like those created by Target, Converse and the National Hockey League, where they connect and collaborate with ZEOs in developing new and innovative campaigns, content, products, services and community initiatives to engage Gen Z effectively.

How To 139

How To Employee Leadership Nonprofit 139

PR for Anyone

FEBRUARY 21, 2024

Tips for Managing Stress Information overload and the current state of the world is causing increased stress and anxiety. With the overwhelming influx of news and its impact on stress levels, it’s more important than ever to be mindful of how we consume information. How Can I Help?” Through her podcast, “How Can I Help?”

Exercises 130

Exercises Social Media Television Comparison 130

Contently - Strategy

MAY 11, 2024

Ensure your Name, Address, and Phone Number (NAP) information is accurate. How to Write Content for Local SEO The first step is to create content that’s locally relevant. Maybe this research leads you to discover an uptick in veganism in your community—the perfect opportunity to write about your new vegan cheese options.

Local 97

Local SEO Strategy How To 97

ReimaginePR

NOVEMBER 13, 2014

They are currently in the stages of wrapping up their year-long story campaign called “Greater Portland is My United Way” that features first-person stories from around the community. The LUbrary is a resource for the community, funded by the community. Like all good stories, writing them is just the first part.

Brand 306

Brand Branding Storytelling Resources 306

PR for Anyone

APRIL 24, 2024

And it’s not just about leading a company; it’s about leading in all aspects of life, whether it’s as a parent, a team coach, or a community organizer. This deep understanding informs her approach to food, highlighting the importance of natural, whole foods in our diet.

Exercises 130

Exercises Leadership Education Transportation 130

Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Practically useful, interesting, or surprising information.

B2B 92

B2B Community Facebook How To 92

The Proactive Report

APRIL 15, 2023

And once again the PR community is wary of this new technology and hesitant to adopt it. This makes it easier to develop targeted campaigns, measure the impact of their efforts, and make informed decisions about future strategies. AI-powered tools can help generate headlines, craft social media posts, and even write news articles.

Social Media 130

Social Media Measurement Tools Data 130

5W PR

JUNE 7, 2023

This may include writing, communication, organization, and time management skills. Interns should be connecting with other PR professionals on LinkedIn, attending industry events, and joining online PR communities to stay informed of industry trends and broaden your network.

How To 88

How To Internal International Trends 88

Waxing UnLyrical

APRIL 15, 2015

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Building a New Kind of Cruise Community.

Community 40

Community Travel Pinterest Mobile 40

PR Fuel

OCTOBER 14, 2022

Utilizing public relations is a great way for your business to become more well-known in your community, boost your sales, and create better relationships with your current and future customers. Invite the media, prominent members of your community, and your friends and family! Learn How to Write a Great Press Release.

Small Business 83

Small Business Community Local Social Media 83

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 82

Community Publicity Web Social Media 82

Deirdre Breakenridge

SEPTEMBER 25, 2017

“Some of our fellows are working on ideas in retail, cryptocurrency and logistics with the potential to be major businesses – but we also have fellows who are writing novels about tech. My structured sabbatical centered around three focus projects: Writing my first book and launching a pre-order campaign. “If In-person meetings.

Writing 171

Writing Journalism Travel Meeting 171

PR Conversations

JANUARY 29, 2015

James W Irwin, author of the next chapter being serialised from the 1948 book, Your Public Relations, was a member of one such group, The Wise Men , an invitation-only network of PR counsellors informally founded in 1938 in the New York apartment of John W Hill, another of the book’s authors.

Community 40

Community Employee Local Groups 40

PRSay

AUGUST 23, 2021

West Virginia was an early national leader in delivering COVID-19 vaccines, with 79 percent of the state’s residents over the age of 65 now fully vaccinated and 60 percent of its eligible population having received at least one dose, as of this writing. Establishing trust through relationships. Enlisting trusted local leaders.

Communications 129

Communications Local Survey Transportation 129

PR Conversations

JANUARY 29, 2015

James W Irwin, author of the next chapter being serialised from the 1948 book, Your Public Relations, was a member of one such group, The Wise Men , an invitation-only network of PR counsellors informally founded in 1938 in the New York apartment of John W Hill, another of the book’s authors.

Community 40

Community Employee Local Groups 40

Business Wire

FEBRUARY 2, 2018

By Serena Ehrlich, Director of Social and Evolving Media, Business Wire In early 2018, Facebook announced a news feed update that dramatically changes how brands can engage with their communities and audiences within the Facebook platform. Look at the Instant Pot Community. This is an advice community. Implementation Tip!

Facebook 177

Facebook Community Advertising Advertising 177

Reputation Us

AUGUST 28, 2023

Pinto *Love this slogan as it conveys a look ahead and a community of future leaders. Provide information, but do the work.” Pinto “We need to get communities involved and tell better stories.” ” David London “Clear, concise communication will lead to further understanding of innovation.”

System 78

System Technology Banking Community 78

wiredPRworks

SEPTEMBER 11, 2021

Twenty years ago, today, we remember how 9/11 changed the world – and communications. September 11 Memorial Information. Reflecting on How 9/11 Immediately Impacted Community PR and Communications. We needed to find ways to communicate quickly, accurately and effectively. The writing is brilliant.

Communications 105

Communications Community Crisis Film 105

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. New PR statistics Below are some PR statistics I’ve seen stemming from the PR tech vendor community this month.

Survey 152

Survey Software B2B Pitching 152

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Many of the Fringe community stakeholders are clear: the artists (actors, writers, directors, stage managers, etc.);

Community 40

Community Print Twitter Creativity 40

Waxing UnLyrical

NOVEMBER 2, 2016

So the next time you’re giving a talk, writing your blurb on the company website or even just updating your LinkedIn profile, consider taking a few easy steps to pump up your bio: 1. They might be able to provide some insights that could inform your writing. What tips would you give others when writing their bio?

Writing 40

Writing LinkedIn Radio Examples 40

Melissa Agnes

JUNE 19, 2014

Since the podcast on “ doing crisis communications right “, with Captain Chris Hsiung and Shino Tanaka, aired last week, I’ve received some really great follow up questions from listeners. Q: How do you communicate with those people in your community who do not have the means or refuse to use social media?

Crisis Communications 197

Crisis Communications Crisis Communications Community 197

Cision

OCTOBER 22, 2015

Writing Press Releases. No matter which press release distribution service your brand uses, the skills needed to write a press release remain the same. Include quotes from a company spokesperson, a boilerplate or “about” section and include up-to-date contact information. Engaging with Your Community.

Pitching 120

Pitching Community Travel Social Media 120

Deirdre Breakenridge

JULY 22, 2019

Share personal community stories; go into the communities and get to know the social activists and well-known people who can create change. Use a writing style that’s personal or journal-style writing. Do an interview, on a media outlet that’s informative or interesting, such as Bloomberg and CNBC.

Social Media 177

Social Media Media Interviews Instagram 177