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2023 PR Opportunities For Ad Tech Brands

ImPRessions - Crenshaw Communications

Heading into 2023, here are some developments we should expect: CTV advertising pie getting bigger – will it overtake mobile? With advertisers ramping up their spending , it’s not unreasonable to think that the “year of CTV” will continue for over a decade just as the “year of mobile” dominated the ad industry for a decade or more.

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How to Develop a Corporate Policy for Employee Use of AI: A Guide for Automotive Suppliers

Bianchi Biz Blog

5 Reasons Why Automotive Suppliers Need an AI Policy Protecting Confidentiality and Data Privacy – Sharing proprietary or confidential data and information with AI tools may inadvertently risk exposing sensitive data to outsiders. Others may want to allow the use of AI tools to draft documents, content and communication.

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CBI sets out urgent requirement for internal and external communication on AI

Stephen Waddington

It is also creating opportunities for practitioners to help organisations communicate about AI and its impact on society. The three other areas are clean growth, the future of mobility and the ageing society. In the public relations sector AI is transforming media and workflow. Follow this link for more information.

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Impact of COVID-19 on NHS comms

Stephen Waddington

A new book describes the extraordinary achievements of NHS communication practitioners during the COVID-19 crisis. The impact of COVID-19 on NHS comms documents the scale of the challenge faced by professional NHS communicators since the start of the Coronavirus pandemic in early 2020. COVID-19 has driven the adoption of technology.

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Should You Join Threads? 9 Factors to Consider

PRSay

How Threads works Let’s start with the basics: Threads is 100% mobile-based. Twitter in Europe Despite Threads’ organic focus being perfect for the European Union, where branded communications can be limited in regulated industries, the platform has been unable to launch to the block. e mre akkoyun ] The post Should You Join Threads?

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How To Nail A PR Dream Job

ImPRessions - Crenshaw Communications

I’ve offered advice in previous posts for those determined to build a career in PR or communications, and it holds up pretty well after 6 years. A job in the corporate communications group of a major company, a position at a nonprofit, or a PR post in a marketing or ad agency are the most common. Consider a PR agency.

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8 tips for health care organizations to foster better communication in 2016

Reputation Us

The health care PR professionals at LT Public Relations considered the latest insights from industry conferences and the company’s health care clients to identify the top trends affecting health care communications in 2016. Figure out cross-generational communication — quickly. Foster engagement by going mobile.