Stephen Waddington

AUGUST 20, 2018

O fcom’s latest report is packed with consumer data and analysis. The Ofcom Communications Market Report 2018 tells the story of changing media consumption and behaviours in the UK. It’s an annual data dump of developments in the communications sector that’s invaluable in planning a PR campaign. That’s double the 2011 level.

Report 60

Report Radio Media Mobile 60

Cision

JANUARY 27, 2017

Perhaps a little counterintuitive to the “mobile first” ethos, the new LinkedIn desktop looks great and has some cool features that will appeal to communications and marketing professionals on the platform. If LinkedIn follows Facebook’s model, they will probably release a mobile feature in the near future.

LinkedIn 108

LinkedIn Mobile Privacy Engineering 108

Solo PR Pro

JULY 3, 2019

Privacy and overuse are causing Internet and social media users to actively consider their usage. The gravitation to mobile from desktop use continues, and ad spend is increasing to meet this development ( slide 22). Privacy Concerns and Their Impact on Advertising. E-commerce and Online Advertising. Digital Media Usage.

Report 45

Report Privacy Pinterest Retail 45

Stephen Waddington

JUNE 23, 2019

The internet ad market #3 Mobile and telly ad and viewing parity The time spent on media versus advertising revenue is in sync for desktop (18% vs 18%), TV (33%) and mobile (34%). TV and mobile are almost at parity for both viewing and ad investment. The conversation about user privacy is growing louder.

Report 81

Report YouTube Privacy Web 81

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Jon Amar , Director of PR and Communications, Matter Unlimited. “I see a few things. More show and less tell.

Marketing 190

Marketing Content Marketing Data Social Media 190

Critical Mention

APRIL 17, 2019

With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. Fortunately, a large portion of modern communication is now automated thanks to the incredible rise of chatbots, like MobileMonkey. Do you know that 91 percent of users access social platforms via mobile devices?

Social Media 61

Social Media Trends Media Instagram 61

Waxing UnLyrical

DECEMBER 24, 2020

Image: HCFM Communicate via Wikimedia Commons , CC BY-SA 4.0. Ok, many of us still zoned out in front of our screens – those on our mobile devices – but at least we did that outside…!). How you think 2020 will be remembered? I think it will be as The Year Data Saved The World. Using data to solve a problem.

Data 106

Data Analytics Privacy Ethics 106

Shift Communications

JANUARY 20, 2015

Further disruption in mobile technology and across industries like robotics will continue to present both challenges and opportunities for marketers. There will likely be a greater awareness around privacy and security issues given growing consumer concerns and the rapid advancement of technology. Zach Burrus. Zach Burrus.

Marketing 60

Marketing Privacy Big Data Technology 60

Practical Law Construction

APRIL 20, 2022

Not all charging networks are accessible to consumers. Customers have to sign up with different operators and/or electricity mobility service providers for full, roaming access to public charging points, with some chargepoint providers even locking drivers into particular chargepoint arrangements. Network connectivity issues.

Government 52

Government Mobile Data Local 52

Flatiron Communications

OCTOBER 22, 2015

Maybe I’m naive to think that some semblance of privacy remains in my digital life. Here’s what popped in my Facebook newsfeed: I raised the subject last night at a dinner with a senior executive from the Mobile Marketing Association who said: “Didn’t you read Gmail’s terms of service?

Privacy 28

Privacy Google YouTube Advertising 28

Shift Communications

JUNE 19, 2015

The underlying purpose was straight forward – that word-of-mouth advertising campaigns online should, in fairness to consumers, disclose when someone writing a review, talking about a product or otherwise promoting a product of business, was being paid or compensated for their services. Consumer Privacy Is Also an Issue.

Guidelines 60

Guidelines Agency Pinterest Privacy 60

PR Conversations

AUGUST 7, 2014

We are talking about organisations truly adopting total transparency as their interactions are life-logged, transmitted and shared by stakeholders, users or consumers—in the spirit of Toni Muzi Falconi and Helen Slater’s post, call us what you will. Will we become a global squad of thought police? The wake up call.

Publicity 87

Publicity Ethics Technology Government 87

Waxing UnLyrical

JANUARY 26, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Like Stuff On Facebook? These “sponsored stories&# will only appear in the news feeds, and sidebar ads, of your Facebook friends, based on your privacy settings. Say Cheese, You’re An Ad!

Facebook 107

Facebook Privacy Twitter Social Media 107