Cision

MAY 5, 2017

Last week via Question 1 of the 2017 Shareholder Communications 365 Study, we learned that 65% of institutional investors consider an investor relations website as “must-see-TV.” How shareholders consume shareholder communications content. About the Shareholder Communications 365 Study. examples being [link] and [link] ).

Infographics 120

Infographics Comparison Financial Study 120

Cision

JANUARY 16, 2017

Every November or early December, you may read granular details about how retailers perform on Black Friday and Cyber Monday. Although the conclusions from these reports are sometimes generalized as representative of all retailers, Adobe’s source data comes from customers of their marketing cloud. Conclusion.

Data 120

Data How To Retail Ethics 120

Cision

MAY 12, 2017

Last week via Question 2 of the 2017 Shareholder Communications 365 Study, we learned that the majority of institutional investors that hold your stock only visit your investor relations website once a month or once a quarter. About the Shareholder Communications 365 Study. Initially, it was predominantly retail investor-based.

Infographics 149

Infographics Comparison Retail Study 149

Shift Communications

DECEMBER 18, 2014

For example, previous PPC ad data that shows certain taglines in ads to be more effective would be very useful for a creative team building an infographic on the same topic. The post Share your data for a better PR program appeared first on SHIFT Communications PR Agency | Boston | New York | San Francisco. Christopher S.

Data 157

Data Data-Driven PR System Analytics 157

Contently - Strategy

APRIL 14, 2021

” A 2020 report published in the Journal of Retailing and Consumer Sciences noted that more than half (around 53 percent) of consumers queried about their comfort level with targeted ads were at least “slightly uncomfortable” with the practice. “Pay-per-click will also likely go up for social media ads.”

Privacy 124

Privacy Google Advertising Advertising 124

5W PR

NOVEMBER 11, 2019

Retail & Ecommerce and Leisure, Sports & Recreation tied for last at 1.9. Retail & Commerce, Industrial Manufacturing & Services, and Hospitals, Healthcare & Biotech tied for seventh among the eight industries surveyed at 3%. Opens per opener is the number of times the recipient opens the same email.

Data 68

Data Telecommunications Infographics Retail 68

Sword and the Script

OCTOBER 21, 2014

My interpretation of the results are completely different than those of the researchers who concluded: “The 2014 Fortune 500 has now fully embraced new communications tools that have taken so many other sectors by storm.”. Infographic: Millennials and Social Commerce. Retailers lead, the regulated follow. 500 Social Media Study.

Social Media 118

Social Media Study Blogging Company 118

Landis PR

AUGUST 23, 2021

Landis Communications Inc.’s I also think it’s wacky when I get asked to publish an infographic. It really honed in on how the COVID-19 pandemic impacted grocery retail. Blog courtesy of Brianne Miller, LCI. Marina Mayer is the editor-in-chief at Food Logistics and Supply & Demand Chain Executive.

Meeting 69

Meeting Media B2B Transportation 69

Shift Communications

OCTOBER 9, 2014

Here’s a fun infographic from the folks over at Domo about how much is happening in an Internet minute. Recently we had the opportunity to do some advanced analysis of Facebook’s impact on retail sales for a client, and the chart looked like a hockey stick in the wrong direction – just fell off a cliff. Lots and lots of content.

Content Marketing 158

Content Marketing Marketing Facebook Creativity 158

Waxing UnLyrical

AUGUST 15, 2019

The Stories feature implemented by social networks like Facebook, Snapchat, and Instagram represents a great communication channel for businesses, particularly suited to those which already post high-quality images and videos across their social media channels. Infographic via 99firms.com. Bottom Line.

Instagram 63

Instagram Marketing Viral Airlines 63

MaccaPR

NOVEMBER 20, 2018

As more marketers adopt the fill-out-this-form techniques of inbound marketing, the habit has crossed over into how corporate communicators interact with media. Journalists like to build an ongoing relationship with a PR or corporate communications person. Love their Cadbury chocolate, but the Media Contact page could be improved. #4

Mobile 91

Mobile Corporate Survey Web 91

Marketwired

FEBRUARY 16, 2016

“Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR. Sometimes, an image can even spark an idea for a story.

Creativity 100

Creativity Pitching Writing Conference 100

Communications Conversations

OCTOBER 16, 2017

When I was young and ruthless, I asked Dave if I could help his agency – then called Mona Meyer McGrath & Gavin – pitch the Bachman’s garden center chain as a retail client. Dave Mona’s deep integrity and personal character still takes my breath away.

Agency 113

Agency SEO Social Media Pinterest 113

Contently - Strategy

NOVEMBER 27, 2018

According to executive director of content and communications John Fox, the marketing team made a choice to adjust the brand’s point of view as they prepped for the launch. “At Brand awareness occupies the top layer of the funnel, establishing trust through blog posts, infographics, videos, and social posts that avoid self-promotion.

Strategy 112

Strategy How To Content Marketing Analysis 112

Waxing UnLyrical

NOVEMBER 18, 2015

Video is the most popular content marketing format for 2015, ahead of case studies, blogs and infographics ( 2015 State of Digital Marketing , a report featuring insights from over 600 marketers from Web Marketing 123). Time and again, we see and hear countless online video marketing statistics like these: Consumers spend 5.5

Video 40

Video YouTube Web Case Study 40

Cision

JUNE 9, 2017

With Question 4 of the 2017 Shareholder Communications 365 Study, we learned that only 20% of institutional investors visit your investor relations website to read your news releases. About the Shareholder Communications 365 Study. From these tactical answers, IR teams can sculpt their shareholder communications efforts and budget.

Infographics 153

Infographics Comparison Study Retail 153

MaccaPR

NOVEMBER 10, 2015

This concept of social media being a living organism resonated with me as I consider myself a bit of a science nerd (the New York Times science section is the homepage on my computer) and even earned a degree in life sciences communication. Social media needs to be nourished by human expression. Social media feeds off of emotions.

Marketing 48

Marketing Social Media Video Mobile 48

ImPRessions - Crenshaw Communications

APRIL 18, 2019

A client in a commodity category or one with no discernable news – like bath soap or flashdrives – may put its eggs in a sponsorship basket, with earned media outreach limited to retail and trade channels. Survey results can easily become infographics or the centerpiece of a customer newsletter.

Infographics 149

Infographics Retail Resources Employee 149

MaccaPR

MAY 20, 2015

Although I hate to be stereotyped when defining myself, I do support the point our PR agency’s client Julie Berling, Director of Strategic Insights & Integrated Communications for GNP Company, made during her own speech at the Summit – that as a consumer, I shop with my head as well as my heart. Mega-Trend #4 – Food on Demand.

Trends 48

Trends Marketing Retail Consumer 48

MaccaPR

FEBRUARY 10, 2015

And, back in 2012, Swift pre-released her ‘Red’ single, “We Are Never Ever Getting Back Together” via a Google+ hangout with fans and a live Web chat, which launched a full two months before the CD dropped at retail. Swift’s online communication truly feels like a dialogue with fans. Lessons #8 - Let Others Celebrate Your Brand.

Social Media 48

Social Media Marketing Media YouTube 48

PR Fuel

OCTOBER 16, 2018

While it’s vital to keep up with the times, don’t allow yourself to be overly distracted by any practice that is not backed up by common sense communication principles. Retail outfits should always include directions, for both drivers and customers using mass transit, to locations.

Web 40

Web Pitching Local Report 40