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DEI Language, Please: A New Step in Corporate and Marketing Communications

Shift Communications

At a time when companies — both B2C and B2B — are being held more accountable for their actions, policies and statements than ever before, it is imperative for us as communicators to be more mindful of the words we choose. It’s easier than you think to inadvertently say something with discriminatory undertones.

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20 Retail Journalists You Should be Following on Twitter in 2020

ImPRessions - Crenshaw Communications

Steve contributes to Forbes as a senior retail leader focusing on emerging trends and the evolution of consumer markets. . Phil covers consumer goods, retail, and restaurants for Fortune, focusing on how large companies like Walmart and JCPenney are changing to stay relevant in the industry. . Steven Barr @steven_j_barr .

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Building Consumer Affinity For Four Seasons Luxury Residences

The Hoyt Organization

At the time, these were the highest priced condos to enter […] The post Building Consumer Affinity For Four Seasons Luxury Residences appeared first on The Hoyt Organization. Developers of the Four Seasons Private Residences in Los Angeles turned to THO to create intrigue, build interest and set the stage for a truly exclusive enclave.

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4 Tips on Pitching U.S. News & World Report’s Devon Thorsby

Cision

Devon Thorsby is a real estate reporter for U.S. News & World Report ‘s Consumer Advice section and has been with the publication since October 2015. Below, she gives communications professionals insights on pitching, pet peeves and what stories peek her interest.

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Faces & Markets of PRGN: Tel Aviv, Israel – Home of Dynamic Entrepreneurial Spirit  

Bianchi Biz Blog

In this next blog post in the series, Hanan Kamir of KAMIR describes the business and communications environment in Tel Aviv, Israel and offers advice on navigating his home market. Understanding that a narrative successful globally may not resonate as well in Israel is key to carry out communication effectively. million users X : 2.2

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Managing Confidential Leaks: Don’t Let a Leak Rain on Your Reputation

Reputation Us

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Putting a Lock-Down on Leaks These five proactive preparation strategies can go a long way to managing the flow of information: Develop an Internal Communication Plan.

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Eight Actions to Take in 2024 to Enhance, Advance and Protect Corporate Reputations

Reputation Us

As the dynamics of technology, communication and consumer behavior evolve, our annual list of Eight Reputation Enhancement Actions serves as a guide for 2024. Listening, learning and adjusting your communication style to speak the language of your audience, not just your company rhetoric, strengthens connections and trust.