5W PR

APRIL 22, 2024

Public relations is vital in reassuring the public of a brand’s unwavering commitment to data security and enhancing consumer confidence. The post Building Trust in Fintech: PR’s Role in Consumer Confidence appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Consumer 78

Consumer Financial Crisis Management Banking 78

PRSay

OCTOBER 22, 2019

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego. More than ever, companies will look to the communications function to help them thrive in this disinformation age,” he said. How are they consumed and by who?

Conference 113

Conference Communications Storytelling Social Media 113

Shift Communications

NOVEMBER 29, 2022

By Annie Perkins, Managing Director, Consumer & Health and Megan Gaffney, VP, Consumer. It is our favorite time of the year, when beefy research and insight reports appear outlining anticipated consumer behaviors for the upcoming year. Brands putting customers in the center of consumer marketing.

Consumer 78

Consumer Trends Marketing SMB 78

Landis PR

OCTOBER 11, 2023

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20. Below is a list of some of the topics we’ll be discussing.

Communications 64

Communications Conference Policies Internal 64

PRSay

MARCH 23, 2022

Peterson , chief economist at The Conference Board. Peterson discussed how communications professionals can evaluate the implications of Russia’s invasion for their organizations. When communicating your company’s decision regarding Russia, be clear and thoughtful, she said. Listen to this session here.

Communications 154

Communications Conference Crisis Corporate 154

PRSay

MARCH 20, 2020

Combined, these factors are changing our communication habits. . But as folks gather up essentials, stage their home offices and practice using webcam services like Zoom, they also have to prepare mentally for the resulting change in interpersonal communication. The same holds true for internal communications.

Communications 218

Communications Employee Video Crisis 218

Landis PR

OCTOBER 11, 2023

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20. Below is a list of some of the topics we’ll be discussing.

Communications 52

Communications Conference Policies Internal 52

ImPRessions - Crenshaw Communications

AUGUST 23, 2022

For example, the access of unauthorized information from a telecommunications company by a cyber criminal will potentially affect all of the clients and users while a successful phishing scam on a specific shopper will likely only compromise that individual consumer. Use cybersecurity conferences and panels.

Privacy 294

Privacy Media Telecommunications Conference 294

ImPRessions - Crenshaw Communications

AUGUST 22, 2023

From Presidents’ Day furniture sales to tech deals on July 4th — and all the mattress sales in between — holiday marketing is a hallmark of consumer brand strategy in the U.S. A relevant topic trending among event and conference managers is diversity at business conference speaking panels.

B2B 156

B2B How To Conference B2C 156

Critical Mention

SEPTEMBER 9, 2018

PRSA’s 2018 International Conference, taking place next month in Austin, TX is an event PR pros look forward to every year. Read below to learn about the all-star speaker line up and the top reasons to be excited about the conference: It has an incredibly relevant theme. We are excited about attending ourselves! The speakers.

Conference 66

Conference Crisis Management Survey Big Data 66

5W PR

OCTOBER 31, 2023

PR and marketing conferences offer a unique opportunity to learn, networking events , and gain insights into the ever-evolving landscape of these industries. Health Academy Conference: This event addresses PR and communication professionals in the healthcare industry, offering networking event opportunities and targeted programming.

Conference 78

Conference Nonprofit Education Healthcare 78

5W PR

JANUARY 16, 2020

Two-way communication between organizations and their constituencies is the definition of today’s Public Relations. That said, powerful trends have sparked changes in PR and communications, disrupting lives, media, and business in a few years. Three PR and Communication Trends to Watch. Niche Targeting. Live Streaming.

Trends 120

Trends Communications Big Data B2C 120

PRSay

JUNE 4, 2024

PRSA has curated a wide range of professional development and educational resources, all designed to recognize and celebrate the LGBTQ+ population within and beyond the communications profession. In 2003, he co-founded FH Out Front, the first global LGBTQ communications practice at an international PR firm (FleishmanHillard).

Government 209

Government Employee Insurance Insurance 209

Bianchi Biz Blog

MAY 16, 2024

In this next blog post in the series, Grace Haekyung Son of PR House, describes the business and communications environment in South Korea and offers advice on navigating her home market. Communications, media and PR market in South Korea While digital media is prevalent, traditional media still holds influence in Korea.

YouTube 95

YouTube Marketing Local Chemicals 95

ImPRessions - Crenshaw Communications

JULY 13, 2022

Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media.

Media 294

Media Trade Shows Travel Interviews 294

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. c) Donald Steel. Power that me must wield responsibly. Data is great for PR people.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

PRSay

JANUARY 9, 2024

I’m excited about the New Year because it’s a busy season for the sci/tech fields, and I work as a communications consultant to science and technology companies. Powerhouse conferences are attracting well over 100,000 presenters and attendees to major venues around the globe. Not all presentation training is the same, of course.

Training 102

Training Conference Technology Meeting 102

PRSay

SEPTEMBER 20, 2019

PoliteMail was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. Fortunately, your corporate communications team can kindle that love. So, how do you incorporate internal communications into your brand marketing strategy? And this makes a significant impact.

Internal 138

Internal International Communications Strategy 138

PRSay

SEPTEMBER 8, 2020

28 during PRSA’s virtual annual conference — “ Strategic Communications: Navigating a World Disrupted ” — Jankowicz discussed the differences between disinformation and misinformation, how PR professionals can credibly communicate complex issues to the public and why we should all be wary of information that manipulates our emotions.

Communications 176

Communications Government Viral Radio 176

ImPRessions - Crenshaw Communications

JULY 6, 2022

For example, media monitoring, once a tedious and time-consuming daily ritual, is now far more efficient given AI-assisted tech. For example, why wait to pass on a few additional instructions to conference coordinators on sponsorship partnerships when you can easily just give them a call?

SEO 333

SEO Analysis Meeting Travel 333

ImPRessions - Crenshaw Communications

SEPTEMBER 2, 2020

In the business of public relations, email is essential for communicating with partners, journalists and future clients. We’re not alone in this, but in the communication business, email still reigns supreme. It keeps us up-to-date on meetings, client communications and industry changes. Are you looking to spice up your inbox?

Retail 320

Retail Healthcare Crisis Management Social Media 320

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. 8–10: Breaking Misconceptions About Communicating With Rural Americans. 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.” Meet people where they are.

Social Media 119

Social Media Conference Media Corporate 119

5W PR

MAY 24, 2024

Disruptive technologies continue to emerge, providing consumers and businesses with increased accessibility, convenience, and security. A strategic communication approach, clear and consistent, is fundamental. PR experts can help devise communication strategies tailored to assorted investor groups.

Financial 78

Financial Privacy Infographics Leadership 78

Onclusive

NOVEMBER 8, 2017

At last week’s The New PR Conference hosted by AirPR Software in San Francisco, discussion swirled around ‘New PR’ and an evolution of public relations, including PR’s place in the greater marketing mix. The marketing discipline will need to be recentered around communications, which is not where it has been in the past.”.

Communications 170

Communications Marketing Enterprise Case Study 170

Onclusive

MARCH 9, 2023

Today, many virtual and in-person events take place internationally, ranging from women-only conferences and protests to gift giving and social media appreciation posts. How to position your communications with gender equity in mind When it comes to talking about gender equity, honesty and accountability is the key.

Internal 195

Internal International Brand Branding 195

Cision

MARCH 22, 2017

How communicators can bring effective change to today’s media landscape. Today’s communicators are finding themselves stuck in ruts of all kinds when it comes to communicating the right message to the right audience. “73 percent of consumers would switch brands if a similar brand supported a good cause.”

Communications 209

Communications Policies Storytelling Groups 209

ImPRessions - Crenshaw Communications

OCTOBER 23, 2020

That’s probably because I started my career at consumer marketing PR agencies and enjoyed the work immensely for many years. For many firms, consumer work typically offered lower margins, and the PR budget was at the end of the brand food chain, but the glamor factor made up for that, or so we thought. B2B PR boosts SEO.

B2B 242

B2B B2C Software Consumer 242

PRSay

DECEMBER 20, 2023

When I earned my APR many years ago, one benefit I had not considered was that it would make me both a better compiler of PR/communications award entries and a shrewder judge for other organizations’ awards programs. Glenn Gillen, APR, is a regional PR and communications manager for accredited online Western Governors University.

Publicity 177

Publicity Case Study Ethics Study 177

ImPRessions - Crenshaw Communications

MAY 24, 2022

With its splashy headlines and viral tweets, consumer PR gets all the attention. And it’s often very cost-effective relative to consumer public relations. PR can leverage customer advocacy through reviews, testimonials, contributed content, and participation in conferences and speaking events. PR promotes brand values.

B2B 170

B2B Brand Branding Education 170

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. For the sake of creating a comprehensive list of all the tasks today’s PR and communications teams are responsible for, we’ve compiled a list of 20 responsibilities or areas of focus.

Media Training 397

Media Training Crisis Communications Conference Training 397

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. Those of us who are healthcare marketers and communicators have a lot of work to do to gain consumer trust. lags all other sectors but one (financial).

Conference 80

Conference Healthcare Marketing Crisis 80

Shift Communications

APRIL 11, 2018

Crisis communications is the opposite of traditional public relations and involves putting out a “ fire ” of some sort. Most recently, Facebook just experienced the classic example of a crisis communications case study. Take a multimedia approach – Communication and being informative is important.

Crisis Communications 95

Crisis Communications Facebook Crisis Communications 95

ImPRessions - Crenshaw Communications

MAY 18, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . Specific sectors like ad tech , for example, offer a relatively small number of relevant trade publications compared to consumer categories. The post AdTech Pubs Every PR Pro Should Be Reading appeared first on Crenshaw Communications.

Advertising 322

Advertising Advertising Privacy Television 322

ImPRessions - Crenshaw Communications

JUNE 15, 2023

Engaging with media outlets, whether high-profile or narrowly focused, lets businesses reach a targeted audience of readers or viewers who are also consumers. When a brand is featured in reputable media outlets, the mere fact of its coverage confers credibility – if not for the brand, at least for the story.

Reputation 156

Reputation Brand Branding Media 156

Shift Communications

APRIL 15, 2015

John Beckwith and Jeremy Grey may think the most wonderful time of year is wedding season, but for me – its conference season. If you work in the tech space, then you know the line up I’m referring to – CES, Mobile World Congress, SXSW, HiMSS, RSA Conference and Tech Crunch Disrupt among others. Should we speak there?

Conference 60

Conference Mobile Local Creativity 60

Onclusive

JULY 27, 2023

For communications and PR professionals, planning is one of the first steps to kicking off an announcement or campaign. In the end, it created a viral sensation, resulting in increased brand visibility and consumer engagement. Listing internal actions or notes promotes collaboration and clear communication within a team.

Tools 354

Tools Internal International Resources 354

5W PR

MAY 31, 2024

Growing skepticism among consumers and businesses about security practices makes PR invaluable. Securing media spots for company executives in prestigious publications or arranging speaking opportunities at relevant conferences, PR positions the company as a reliable information source.

Industry 78

Industry Privacy Crisis Crisis Communications 78