Mark My Words

MARCH 9, 2023

The problem Davie faces is an inability to control his biggest star – as a member of the sports department Lineker doesn’t have to automatically abide by the new rules. The multimillionaire, who has more than 10 million social media followers, knows his brand is bigger than needing to fit a BBC plan to placate ministers.

Policies 60

Policies Guidelines Sports Social Media 60

PR for Anyone

AUGUST 25, 2022

So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. All kinds of things you’ve got sports starting. But think about that if you have a product, service or brand related to moving into a dorm room, moving in your first apartment.

Pitching 130

Pitching Media Insurance Insurance 130

Landis PR

MAY 16, 2022

I spent 18 years in sports public relations (San Francisco Giants, Nike, EA Sports) before moving into various corporate PR roles (Ubisoft, Gap, Inc., At the Giants, there was Until There’s A Cure Day. The Giants were the first sports team to have a game devoted to HIV/AIDS awareness. By Landis Staff. At Gap, Inc.,

Sports 52

Sports Hotels Newspapers Corporate 52

PRSay

AUGUST 6, 2019

As Gen Z, individuals born starting in 1997 as defined by the Pew Research Center, replaces millennials as the primary consumer target for many corporations, organizations and brands, PR practitioners must delve into this consumer segment and understand how to effectively engage them for the next 15-20 years.

Television 158

Television Instagram Consumer Newspapers 158

5W PR

OCTOBER 14, 2019

A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. In addition to maintaining healthy relationships with the local newspapers and TV stations, it also means opening up and nurturing rapport on so many other fronts.

Media Relations 79

Media Relations Pinterest Media Newspapers 79

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis System 120

Cision

APRIL 26, 2016

For example, sure Snapchat is a new tool we have, and brands are beginning to successfully leverage it in their marketing efforts, but does it make sense for your current objective and situation to reach the audience you’re looking to target? With so much competition in the marketplace, how can brands stand out? Maybe, but maybe not.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Critical Mention

NOVEMBER 22, 2019

PR and marketing pros can choose to take many directions when deciding how to best promote their brand. Earned media is among the most highly valued types of brand promotion, so organizations won’t want to miss miss out on the great opportunities it can bring. . Why Your Brand Needs Earned Media Monitoring. Share Tweet Share.

Radio 104

Radio Media Newspapers Sports 104

Cision

MAY 31, 2016

For health brands, gaining patients’ trust is of utmost importance. But with so much competition for attention, how can you ensure patients will choose your brand over others? What are some of the biggest communication challenges health and biotech brands face? My second pet peeve is that I fall for them. .

Reputation 120

Reputation Newspapers Sports Travel 120

Critical Mention

DECEMBER 13, 2019

With news content constantly spreading from online newspapers and magazines, blogs, trade publications and forums, it’s important to be able to track your online mentions to see what your audience thinks of you and your brand and to amplify your coverage on your own channels. Analyze Your Brand Publicity Values.

Analysis 105

Analysis Comparison Reputation Radio 105

PR in High Definition

OCTOBER 30, 2023

In this pre-social media age, newspapers ruled the roost. People went down to the local shop to get their daily newspaper, complete with some clever (and many not so clever) headline puns slapped on the front page. However, social media platforms are now the town square. This is the same in business.

Reputation 62

Reputation Fashion Newspapers Local 62

Newsfile

FEBRUARY 27, 2024

AP stories are picked up by newspapers, websites and broadcasters worldwide. Its network spans more than 75 countries globally, and its journalists cover everything from politics to finance, sports and culture. Content comes from newspapers, journals and magazines, making it a valuable resource for in-depth research and analysis.

Financial 52

Financial Media Analytics Data 52

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

The Boing Boing blog is an eclectic compilation of mostly weird and under-the-radar entertainment, political, sports and science stories usually illustrated with video. This awesome blog is a how-to for brands looking to package and distribute the best stories from within their organizations. Boing Boing. Better Writing Blogs.

Blogging 170

Blogging Writing Creativity Storytelling 170

Critical Mention

DECEMBER 3, 2019

Have you ever clicked on an interesting article that refers to your industry or brand, only to find that you could not finish reading it unless you have to make a one-time purchase or sign up for a paid subscription? During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family.

How To 90

How To Journalism Radio Newspapers 90

PR Insiders

MAY 5, 2021

Anytime you seek to promote your brand through media coverage, you probably have a target audience in mind. That could be high school sports, health, the environment, city government, education or a host of others. You, on the other hand, may just be trying to get into your local newspaper or a trade publication.

Pitching 78

Pitching Government Financial Survey 78

Polaris

NOVEMBER 17, 2015

And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release. Yet sometimes these elements are difficult to find in brand marketing—or even non-existent. Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2

Agency 100

Agency Newspapers Interviews Radio 100

Cision

APRIL 7, 2016

For example, the major French political newspaper, Libération , recently noticed a 30 percent increase in time spent over a two-month span, publishing 150 articles each day. Tip: First, ensure your brand’s website is mobile friendly. Trending Now. This feature provides another simple way for users to access and share news.

Facebook 120

Facebook Media Trends Mobile 120

Cision

APRIL 20, 2016

Glenn Boyet, director of corporate communications at AmeriQuest Business Services, says being truthful and transparent is one the most important goals for brand communication. What is one of the biggest PR mistakes brands make? How does your communication strategy differ for a financial services brand versus other brands?

Financial 120

Financial Corporate B2B Film 120

Cision

AUGUST 11, 2016

Howard Stutz, vice president of corporate communications at Golden Entertainment, says brands’ messages need to be clear and comprehensible. What are brands doing differently today that they didn’t do before? It’s rare nowadays that the morning newspaper or the evening news telecast breaks a story. What has stayed the same?

Corporate 0

Corporate Airlines Financial Journalism 0

Sword and the Script

JUNE 18, 2019

11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 24) “I do research to better understand what people know about college sports and then try to help fill the gaps with compelling content and proof points.”. 30) “Marketing and branding strategy.”.

Employee 151

Employee Print Writing Survey 151

Journalistics

APRIL 17, 2013

When I first started talking about earned, owned, and paid (and no, I was far from the first to start talking about it), I would describe the owned channel as brands owning the media channel and would use the example of Nike being its own ESPN. Brands as media – silly marketer. The other half got it.

Brand 52

Brand Branding Media Local 52

Cision

MARCH 29, 2016

But if you don’t understand how your brand fits into its specific market, you won’t be able to stand out. Kim Spear, director at Newgate Communications, has helped her clients build brands in China and also worked with sponsors during the 2008 Beijing Olympics. You’ve worked in China, Hong Kong, Singapore and more. If so, how?

Local 120

Local Retail Newspapers Sports 120

Ethical Voices

SEPTEMBER 19, 2022

I was working with the Heineken brands, and then my current boss, Anthony Larmon who’s our Regional Managing Director, sent me a message out of the blue, I’d never met the man, and said, “Hey, we’re setting up ERA Cambodia. The private newspapers are affiliated with certain groups, so they are pro certain things.

Ethics 84

Ethics Radio Sports Facebook 84

Prakkypedia

OCTOBER 30, 2017

The news media does indeed have its own PR professionals in-house (as it should, as any profit-making business competing against other brands) and my email address has made its way onto their distribution lists. Some of the senders are in fact, the media.

Media 61

Media Pitching Radio Newspapers 61

Critical Mention

MAY 1, 2018

Hosting a webinar on a popular topic showcasing successes can get your brand noticed and help your organization stay relevant. Earth bikers might not be as speedy, but 100 years ago Henri Desgrange came up with the idea of a bike race around France in order to raise the profile of the newspaper he worked for. The Tour de France.

Film 73

Film Viral Newspapers Sports 73

Beyond PR

JULY 18, 2016

As the Olympic flame weaves its way through Brazil, more than 10,000 athletes from 28 sports are preparing to converge on Rio de Janeiro to compete in the 2016 Summer Olympics. With more than 5,000 newspapers, almost 800 dailies, Brazil is 4 th in the world for number of titles, according to the Brazilian Newspapers National Association.

Media Relations 40

Media Relations Print Media Newspapers 40

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. Justin McClanahan, @MNrube. Thomas Reese.

Sports 0

Sports Leadership Internal International 0

Maxim Behar

MAY 31, 2021

When I was a teenager, something like 13-14 years old, I was publishing a neighborhood newspaper on a typewriting machine. Imagine the world 15-20 years ago, there was the traditional media, TV channels like yours, newspapers, radio stations, and that was all. A PR expert opens a newspaper and reads a bad story about a client.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Maxim Behar

DECEMBER 16, 2021

Not only elections, sporting events, European football, what not, lifestyle. What we saw as the most searched keywords for those 11 and a few months were politics, sports, and lifestyle. The media failed to create, to brand and accurately represent. Host 2: These are the main things we focused on. Maxim Behar: And some food.

Google 52

Google Engineering Sports Comparison 52

Flatiron Communications

JULY 5, 2022

They typically range from heads of state to tech CEOs to A-list entertainment and sports celebrities to plain old influencers and thought-leaders. There is that group of people who just want to understand this without having to subscribe to a newspaper or listen to NPR. This is our audience.”.

Conference 36

Conference Journalism Web Comparison 36

Stephen Waddington

DECEMBER 30, 2019

The Parliamentary Digital, Culture, Media and Sport (DCMS) Committee made urgent recommendations in its report Disinformation and ‘Fake News’ published in February 2019. However, it is also an area in which brands wanted more education indicating that they have invested in tools that they aren’t using. Regulation is urgently required.

Government 103

Government Education Print Ethics 103

MaccaPR

APRIL 18, 2017

Adds Galant: “If you’re pitching a new brand of craft coffee – you can’t just pitch the story to a reporter who covers ‘beverages’ – you want the specificity of whether they have written about other craft coffee in the past. Newsroom Staff Directories Major media outlets, especially daily newspapers such as the.

How To 121

How To YouTube Pitching LinkedIn 121

PRSay

SEPTEMBER 9, 2016

Research is simply the most effective way to discover who is using your brand, to understand just how they are using those products and services, and to decipher how they feel about your brand. Boomers are still reading their news in printed copies of newspapers (41%) and are avid TV news watchers (78%). Millennials.

Newspapers 60

Newspapers Print Sports Consumer 60

Stephen Waddington

DECEMBER 5, 2018

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. Trust in journalists ranks at 89% indicating that we place a value in the individual source of news rather than the media brand.

Media Relations 115

Media Relations Media Print Newspapers 115

Stephen Waddington

DECEMBER 12, 2019

The UK Government failed to act on a Parliamentary Digital, Culture, Media and Sport (DCMS) Committee report called Disinformation and ‘Fake News’ in February. Piers Morgan brands Boris Johnson a ‘fridge-hider’ after PM takes cover from Good Morning Britain ambush , The Metro ). That needs to change.

Publicity 93

Publicity Media Facebook Newspapers 93

Masters in Communications

FEBRUARY 12, 2022

It can also include Discovery Channel, The History Channel and National Geographic Bonding : This is everything from group chats with family online during the COVID-19 pandemic, shared experiences of sporting events, or the coming together of people following a tragedy, like Hurricane Katrina.

Ethics 52

Ethics Communications Print Television 52